Joined July 2009
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14 Sep 2023
My second ever newsletter is here!
In the aftermath of Peter Do's debut at Helmut Lang, I'm asking do we even need new ideas from designers anymore?
IMO, not really. We should be judging designers' ideas on their longevity, not novelty.
Read it here: alecleach.substack.com/
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29 Aug 2023
this year's record-breaking summer is a reminder that we're in a truly pivotal, historic moment for the fashion industry, and in the midst of so many crises, we need independent, critical voices more than ever
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29 Aug 2023
I'm really excited about the chance to write more about the things I care about, with no sponsored content, no advertisers and no algorithm.
sign up here! alecleach.substack.com
đź–¤
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21 Jul 2023
Big news! I'm now on Substack, where I'll be continuing my commentary on fashion, sustainability and greenwashing, but with a weekly newsletter with additional content for paid subscribers.
More info coming soon, but in the meantime sign up here:
substack.com/@alecleach
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7 Jun 2023
More spicy greenwashing news: Nike is accused of misleading consumers by marketing products as sustainable, according to a new lawsuit filed in a court in Missouri, USA, last month.
thefashionlaw.com/nike-decep…
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7 Jun 2023
I have no idea how this is gonna play out, but we absolutely need the legal system to be holding fashion accountable for its empty promises. The industry has been talking about sustainability for decades now, and in that time the industry's carbon footprint has only *increased*
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7 Jun 2023
TLDR: we are going to see a lot more greenwashing lawsuits unless fashion finally stops pretending that the solution to problems caused by shopping is.....you guessed it, more shopping.
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7 Jun 2023
Buying a pair of sneakers will never decrease Nike's carbon footprint (duh) and while there's some nice examples from Nike's Grind program (which recycles old shoes into industrial materials), we don't live in a world where old shoes are magically turned into new ones
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7 Jun 2023
It's a classic case of brands promising way, way more than they can deliver — a zero carbon, zero waste fashion industry might be a nice storyline for the marketing team to talk about, but it is simply not possible in the world that we live in
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