Digital marketing struggles to achieve past performance due to Apple's cookie restrictions and privacy regulations. The crypto ad market is limited to restricted marketing channels and content. Moreover, the unique nature of on-chain activities in Web3 makes analytics tools a distant dream. CryptoPulse is a product designed to address these issues, collecting crypto users' web activity and on-chain data via a Chrome extension. Users earn additional income by providing data, while advertisers can leverage this data for targeted ads. What does CryptoPulse aim to achieve? - Tracking Real Narratives One recent marketing trend, known as the "airdrop meta," has shifted from stealth airdrops to forcing tweets or rewarding users with high contributions (e.g., staking or fees), creating artificial hype that clouds investors' judgment. Incentive-driven communities often collapse like sandcastles after the incentives end. But what if rewards came without forced actions? CryptoPulse lets users enjoy their crypto life—swapping, web surfing, and researching—as usual, earning rewards naturally. This provides individual data insights and aggregates user data to offer missed events or new products via CryptoPulse. - Offering New Exposure Opportunities for Builders Having developed multiple products and worked with startups and established teams, I’ve seen marketing as a common operational challenge. Crypto still feels distant to the general public, and advertising faces similar barriers. Typical crypto marketing relies on KOL influencer channels, but tracking performance is difficult, and budgets often exceed Web2 influencer marketing by 2 to 10 times. Gaining approval for ads on Meta, Google, or X is also tough. However, what if users voluntarily share data for tailored ads matching their interests in NFT, DeFi, or trading? CryptoPulse enables ads based on user habits, frequency, staking amounts, and even re-engages lapsed users. - Building Diverse BM and a Sustainable Ecosystem CryptoPulse’s revenue model extends beyond Web3. Unlike traditional buyback models that struggled due to limited Web3 demand, we tap into significant Web2 demand. We diversify income through data sales and labeling, while creating a sustainable ecosystem with: - Providing tailored data sets to advertisers and individuals based on web/on-chain activity, boosting revenue and partner loyalty. - A subscription model offering custom ads and advanced targeting options. - Continuous token price support via buybacks to encourage sustained data collection. - Affiliate marketing programs partnering with crypto projects or Web2 brands for commission revenue and user base growth. - Data-driven consulting, analyzing collected data to offer marketing strategies and open new revenue streams. Finally, I’d like to thank the @devfun team for making this exciting project possible after a long time. As the Asia team, we hope to participate in the Dev.Fun World Cup. dev.fun/p/c096a0924acbfd1468…

No words, just Sonny 🤌

대한민국의 원화 KRW를 비롯한 국내 자산은 전혀 매력적이지 않다. 이것을 그동안 정부가 메타인지하지 못하고 억지로 가격방어만 했기 때문에 환율이 폭등하는 것 같다. 업비트에서 거래되는 USDT는 이미 IMF수준의 환율을 달성했다. 개인적으로 지금 엄청난 국부유출이 일어나고 있다고 생각한다. 내가 아는 부자들 상당수가 한국을 뜨고 있다. 국부 유출은 국가의 메타인지 능력을 반영하는 성적표가 아닐까. 정부는 해외로 도망가는 자본을 억지로 부여잡지말고, 스스로 돌아오게 만들 생각을 해야한다. 산업을 육성하고, 투자자에게 혜택을 주고, 비즈니스 기회를 열어야 한다. 이제 쓸데 없는 규제 좀 그만하면 좋겠다. 국내 정치를 잘 몰라서, 이런 플레이를 할 줄 아는 사람이 누구인지 모르겠다. 국내 법인으로 사업하는 7년 동안 계속 참았는데, 이젠 나도 한국을 떠야하나라는 생각이 든다. 참 답답하다.