Looking to grow your #Salesforce career? We are the leading site for professionals to learn about features, news & certifications.
Joined August 2012
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Salesforce professionals might feel a sense of loss about the retired certs, but beyond the immediate panic, what does this move tell us about the future for Salesforce professionals?
Henry Martin reports.
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Jun 13
Salesforce’s rush towards a “headless” architecture has been confusing and concerning for some admins in the ecosystem. But is the fear justified?
Mariel Domingo explains why rolling out Headless 360 may be a good thing.
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Jun 13
If your Salesforce Admin disappeared tomorrow, what would break first? The Salesforce "bus factor" is a hidden risk in many orgs, especially those run by one admin.
Mariel Domingo explores why this matters and how to spot the warning signs.
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Jun 13
AI is supercharging Salesforce development, and that means there’s so much code to review.
Holly Bracewell covers the challenges of AI-generated code and shares best practices to implement at the quality check gates.
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Jun 12
Marketing Cloud has had a tumultuous few years in terms of performance. Although Salesforce continues to invest in it, its future has come under scrutiny.
Sasha Semjonova explores how the product has evolved, and what could be coming next.
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Jun 11
ServiceNow is laying off hundreds of staff. The company said they were ‘managing headcount with discipline’, mentioning that ‘real AI efficiencies’ were being generated inside its own business.
Henry Martin has the story.
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Jun 11
Agentforce is seeing impressive growth, but the platform is still in its early stages, and many organizations are struggling to adapt.
Timo Kovala outlines 10 essential practices to ensure Agentforce success.
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Jun 11
AI is making it easier than ever to publish Salesforce content on LinkedIn or anywhere else. But is it making it harder to find genuinely useful advice?
Tom Morgan explores the rise of "AI slop", and what professionals should watch out for.
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Jun 11
Anthropic has rolled out a public version of its Mythos model to a group of roughly 200 organizations. There have been fears that the Mythos model was too dangerous to be released, so how is Fable 5 different?
Henry Martin has the details.
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Jun 10
Salesforce has announced that it is retiring 24 certifications and repackaging more with the Agentforce label.
Mariel Domingo looks at the wider reaction and breaks down what the announcement means for cert-seeking pros.
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Jun 10
Salesforce has cut more roles in its latest layoff round, with the cuts affecting employees in its Agentforce, Marketing Cloud, and MuleSoft teams.
Sasha Semjonova covers the details, including the reasons why these particular teams have been impacted.
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Jun 10
OpenAI has filed to go public in the wake of Anthropic and SpaceX. The ChatGPT creator revealed the news of the S-1 filing, adding: “We expect it to leak so we’re just announcing it”.
Henry Martin has the details.
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Salesforce's Flow Builder is a powerful tool for process automation, but its intricacies can be daunting. By understanding the features available, you will be able to build seamlessly.
Mariel Domingo takes a closer look.
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Salesforce has appointed Rohan Kumar, an ex-Microsoft AI security guru, as their new President and CPO. Does his history give insight into Salesforce’s future?
Sasha Semjonova explores the impact Kumar may have on Salesforce security.
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Come and see how organizations are moving beyond AI experimentation to build secure, scalable, and production-ready Agentforce strategies.
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An increasingly complex role and a turbulent tech job market are reshaping the admin career path, with new challenges and opportunities.
Mariel Domingo takes a look at the most popular career progression paths for admins in 2026.
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DevOps in Salesforce has often felt disconnected from how admins actually work. With the Next-Gen DevOps Center, that gap is starting to close.
Christine Marshall explores what’s changed and why it matters.
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Flow is the automation powerhouse that connects data, logic, and user experience in Salesforce – if you’re not familiar with it, it’s time to get started!
Mariel Domingo learnt as much about Flow as she could in 90 days, and you can too.
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Flow may be the future, but it can be daunting at first – and it isn’t one-size-fits-all. Each Flow type serves a distinct purpose, and knowing when to use them is key.
Mariel Domingo explains how to choose the right tool for the job.
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Technical debt is one of the biggest challenges facing Salesforce teams in 2026.
From hardcoded values to neglected sandboxes, Tim Combridge shares 10 practical ways Salesforce professionals can reduce technical debt.
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