#Sports & #Entertainment Consulting. Delivering market success in sponsorships, activation & rights management. Let's connect at hello@sqconsulting.in
Joined August 2016
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55 Photos and videos
24 Mar 2025
Guess the brand likes sticking to good properties. 😇
sportcal.com/sponsorship/3m-…
#sportsmarketing #sportsbranding #sponsorship @3M
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7 Nov 2024
"They (Trulieve) want to showcase the therapeutic benefits of cannabis with an active health conscious community..."
Interesting. Will this partnership increase eyeballs or just appetites? 😀
forbes.com/sites/candaceoehl…
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Square Consulting retweeted
23 Aug 2024
New real estate in the @premierleague. Didn't realise this space was on offer to brands. Will be interesting to see which other teams stitch on new sponsors. Watch that space.
#sponsorship #sportsmarketing #EPL #ManUtd #football #branding
digiday.com/marketing/manche…
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25 Apr 2024
Client appreciation post.
Was an amazing experience to work on this project with a truly talented team culminating in the final on November 19, 2023.
Looking forward to our next one. Stay tuned. #sportsmarketing #CWC2023 #sponsorship #sponsorshipactivation #brandactivation
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Square Consulting retweeted
9 Jan 2024
Change in guard, change in strategy. One big gamble in the #sponsorship arena. #sportsmarketing #F1 #marketing
si.com/fannation/racing/f1br…
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9 Jan 2024
Values and business goals must align. Then the the partnership works. And long-term investments in time, effort, and naturally, $s.
adweek.com/brand-marketing/o…
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13 Nov 2023
After 39 days of non-stop action, feels weird not having a #CWC23 game to carry out an activation at or watch! Time really flies! Onto the playoffs now.
#sportsmarketing #eventactivation #brandactivation @cricketworldcup #bookingdotcom #bookingdotyeah
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1 Aug 2023
Some serious zeroes. And stripes 😉.
Global merch sales justifying the price tag. With some riders of course.
@adidasfootball @ManUtd #sportsmarketing #sponsorship #branding
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11 May 2023
It's finally published. A tad late (😉) but the hype continues...
Hype Marketing sqconsulting.in/case-studies…
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Square Consulting retweeted
14 Mar 2023
Guess now we do know Jack ;)
Ticks all the boxes. When an endorsers is an influencer, it's a win-win.
But this is scary: "Does he resonate with a teenage fan who absorbs TikTok all day?"
"All day"??? Sheesh.
#sportsmarketing #football #socialmedia
theathletic.com/4287363/2023…
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6 Mar 2023
This is cool. When a sports franchise looks to invest in its brand. And capitalise on a new media opportunity. Focus on the customer (fans) - always tough to acquire new ones so why not think outside the diamond? ;) Well batted @Mets. #MLB #NewYorkMets
theathletic.com/4170586/2023…
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8 Feb 2023
Agree 🎯💯
8 Feb 2023
This is the crucial quote:
"Those clubs outside of the big six tend to do short-term, two- or three-year deals.”
In most leagues, in India, this duration would qualify as a long-term deal and frankly, also a luxury! The issue is…lnkd.in/dAytm7Dn lnkd.in/dV3qf4-C
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6 Feb 2023
No brainer PoV: Will have a direct impact on how brands approach partnerships. A premier position with teams (apparel branding) will be even more tempting – the earned media value will rise significantly. #IPL #sportsmarketing #sponsorship
exchange4media.com/marketing…
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11 Jan 2023
A loss leader strategy... football is a different beast... you can take this punt every four years but why offer free content to a cricket-crazy nation... potential loss of confirmed Rs.? No? A new "freemium" model may emerge. #digital #IPL2023 #Viacom18
thehindubusinessline.com/inf…
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23 Dec 2022
Have a great holiday season and a super 2023! @ Mumbai, Maharashtra instagram.com/p/Cmgvao7vqeM/…
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28 Nov 2022
Sharing our next World Cup Football insight.
When investing in sponsorship, look ahead. These #brands have stuck w/ the programme, seen the value in long-term investment and have reaped business & brand benefit.
#brandbuilding #sportsbusiness #sportsmarketing #worldCupFootball
22 Nov 2022
21 Nov 2022
World Cups are all about marketing. The brands that score on the field, score big time off it as well. Our first in a short series of stats.
#worldcup2022🇶🇦🏆 #sportsmarketing #football #worldCup
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