We’ve been itching to share the news: Thinkific is evolving with a new brand and major product investments! Online learning is changing and we’ve evolved not just to meet the moment, but to be at the forefront making sure it’s changing for the better. To shape the evolution of learning, we’re doubling down on: ➡️ Community-driven learning ➡️ Engagement and retention ➡️ Easy scalability To better reflect our company vision and commitment to customers, we’ve refreshed our brand. A clearer, more powerful logo. Bold colors. Imagery that prominently shows our customer as the hero of this story. And language that reflects the expertise and support they’re looking for. This is the new Thinkific. Learn more about this evolution here: thinkific.com/blog/thinkific…

The Chaos Tax is real. We covered exactly how to beat it at the Thinkific Horizons Summit. Watch the on-demand replay of the “Scaling Without Chaos” session here: horizons.thinkific.com #ThinkificHorizons #EdTech

Your learning business is only as strong as the systems running it. We dove into this topic at length during Day 2 of the Thinkific Horizons Summit. The on-demand replay of all keynotes and strategy sessions is coming soon – register here to get access: horizons.thinkific.com/

“People don't value information. People value transformation.” AI has made information free. We’re digging into what that means for your learning business at Thinkific Horizons 2026, a two-day virtual summit happening right now. Join us here: horizons.thinkific.com

AI is becoming standard in online learning. In our latest report surveying 1,039 professionals responsible for learning and training programs, 67% say they already use AI in their learning initiatives, and another 17% plan to adopt it soon. The AI for Online Learning: 2026 Report explores where AI is delivering value today and what comes next. Download the report: thnk.cc/4btKeHo

Selling to a global audience just got easier 🌎 With local currency at checkout powered by Thinkific Payments, your buyers see prices displayed in their own currencies, creating an easier, more familiar checkout experience. No setup or extra work required — just a more confident buying journey for your international customers.

Just launched: Thinker, our new AI Teaching Assistant built into Thinkific. 🎉 Thinker is designed to help businesses support their customers inside courses by answering questions in real time, reinforcing key concepts, and helping learners move forward with confidence. This is part of our broader approach to thoughtfully bring AI across the learner experience. We’re just getting started and are so excited to help our customers deliver more engaging and supportive learning experiences at scale. Learn more about Thinker here: thinkific.com/features/think…

Exciting news: for the second straight year, Thinkific has been named in @G2dotcom Best of Software Awards. 🎉 We've placed in the Top 50 for: 🏆 Best Education Software Products 🏆 Best Software Companies in Canada Thank you to our community for this—we couldn't do it without you! Read more here: thinkific.com/blog/g2-awards…

In a blog post by Thinkific Chief Product and Technology Officer, Ryan Donavan, focuses on the future of the learning experience. From how content is created to how learners navigate, engage, and make progress, we’re rethinking how you can set your courses, communities, and business apart. We dive into: What a more unified, intuitive learner experience looks like across courses, communities, and mobile – and why that’s your growth engine How we’re modernizing course creation to better support scale and iteration The role of AI in helping learners stay on track and get support at the right moment to keep engagement high Why clarity, continuity, and outcomes are core to the next chapter of Thinkific 👉 Read part 2 of the Thinkific Roadmap Series here: thinkific.com/blog/roadmap-p…

In 2013, Darian Kovacs built a 20-person, boutique marketing agency in Fort Langley, BC, called @JellyMarketing. Five years into launching his agency, an encounter with a longtime client sparked the idea for a digital marketing school. Soon, his other clients heard that he was teaching digital marketing and became interested. From there, Jelly Academy was born. Since 2019, he’s created two learning streams through the Thinkific school: Digital Marketing Bootcamp and Digital Literacy Course—blending hands-on skills with certifications from Google, Meta, and Hootsuite. Read his tips on monetizing your knowledge here: thinkific.com/case-studies/j…

Our customer GTM Partners began as a B2B advisory firm trading hours for revenue. While they’re highly successful, having earned over $5 million in revenue since 2022, cofounders Bryan Brown and Sangram Vajre eventually hit a time ceiling – they simply couldn’t take on more work themselves. To scale, they turned their proprietary framework into an online academy, GTM University. Now, instead of working with every client personally, they give companies the resources they need to implement their recommended go-to-market strategies themselves. In less than a year, the online academy made over $500,000 in sales using Thinkific. In the latest edition of our newsletter #TheThoughtProcess, Bryan shares their strategies for scaling business revenue and impact with online education, including: → Packaging your expertise into a professional training program → How to attract high-quality leads with limited-time free access → Why you should make your course content concise and easy to share Read the newsletter and subscribe free to The Thought Process here: thinkific.com/the-thought-pr… #Thinkific #OnlineLearning #LearningBusiness #OnlineCourses #BusinessGrowth

Admirato, a US-based digital learning company, is making high-quality theological education accessible for individuals and groups all around the world. “In March 2020, we thought: the world’s shutting down… let’s just put one of our Small Group Editions (bundles) for free… And we had 40,000 people sign up," said Rebecca Bowling, Vice President of Operations at Admirato. As part of ongoing growth efforts, they began looking for a platform powerful enough to host their material and offer a premium learning experience to their clients. They chose Thinkific Plus for many reasons, including its robust group management tools like bulk enrollment, advanced analytics, and self-managed access for facilitators. Now, they’re serving entire classrooms, churches, organizations, and institutions with a platform designed for growth and increasing their impact in the process.  Read about how they now serve groups at scale here: thinkific.com/case-studies/a…

We recently shared a high-level look at where the Thinkific product roadmap is headed in a new blog series by our Chief Product and Technology Officer, Ryan Donovan. This week, we’re kicking off with Part 1: AI and the Future of Learning Commerce. We're diving into: ➡️ Why AI increases the value of human expertise instead of replacing it ➡️ How we’re building AI to support real learning outcomes, not surface-level content ➡️ The principles guiding how AI is added to Thinkific, including trust, privacy, and IP protection ➡️ What it means for Thinkific to become an AI-native learning commerce platform 👉 If you’re curious about how AI fits into the future of Thinkific and what that means for your business, read the full post here: thinkific.com/blog/roadmap-p…

With a music engineering career spanning over a decade and a Grammy Award under his belt, our customer Jeff Ellis set out to create the best mixing online course. Priced at $370, his course — cheekily titled "Mixer Brain" — made over 1,500 sales in just eight months. Swipe to read some of Jeff's top tips for building and growing a successful online learning business ➡️ For more tips on driving revenue for your learning business, subscribe to our newsletter #TheThoughtProcess here: thinkific.com/the-thought-pr…

Schudio offers digital services and compliance training to schools and educators backed up by outstanding support and expert-led training, making it possible for them to support students both inside and outside of the classroom. In 2019, Schudio launched its unique online learning platform, Schudio TV. #lms #coursecreation #education #edutech #thinkific Read more: thinkific.com/case-studies/s…

With credits on albums by artists like Frank Ocean and Doja Cat, Grammy-winning music engineer Jeff Ellis set out to create the best mixing online course. Cheekily named “Mixer Brain,” his $370 course made over 1,500 sales in just eight months. "I feel like in my world of music, people are teaching what I do for a living so badly on YouTube. And because of that, producers and songwriters are infected with what I call Mixer Brain," Jeff says. "I was wondering, 'How can I solve this problem?' I then learned about Thinkific. I didn't know that there’s a platform out there where the backbone of video hosting, commerce, and everything is already handled." In the latest edition of our newsletter #TheThoughtProcess, Jeff shares the key strategies behind the rapid growth of his learning business, including: → Why you should market your course with personality and humor → How to price your course strategically with the help of AI → Leveraging your achievements and reviews to build trust Read the newsletter and subscribe free to The Thought Process here: thinkific.com/the-thought-pr… #Thinkific #OnlineLearning #LearningBusiness #OnlineCourses #BusinessGrowth #Entrepreneurship

We have a TON of product enhancements coming to @Thinkific in 2026 and I'm thrilled to reveal a preview of what's in store - check out my post at ow.ly/bGfP50XSbxw!

Setting new year goals for your online learning business? 📈 In the latest edition of our newsletter #TheThoughtProcess, we dive into four resolutions you need to grow your revenue: 1. Launch your next offer, even before it’s complete. Don't let the pursuit of perfection delay your launch and potential revenue growth. Prelaunch and validate your next offer quickly. 2. Double down on your top-performing marketing channels. Stop chasing fleeting social media trends. Instead, focus on marketing channels that generate consistent traffic and quality leads for your online learning business. 3. Price your offer based on the value it provides. To seriously grow your revenue, stop undercharging for your expertise. Price your offer based on the transformation and results it provides. Focus on the before-and-after: think concrete benefits like a new job, higher earnings, or mastery of a skill. 4. Build repeatable systems for scaling. Scaling your online learning business means moving beyond trading your time for money. This requires building repeatable systems, diversifying revenue, and strategically outsourcing. Read the newsletter and subscribe free here: thinkific.com/the-thought-pr…

We’re thrilled to share that Thinkific Plus has been recognized on the 2025 @Capterra Shortlist in TWO categories: ✨eLearning Authoring Tools
✨Learning Management Systems Thank you to our customers for helping us reach this milestone! 🤝

🎉 We’re thrilled to share that Thinkific has been named a @trustradius 2026 Buyer’s Choice Award winner! 🎖️ This honor comes directly from customer reviews — thank you to our amazing users for your honest feedback and support. 💙 Check out the blog: solutions.trustradius.com/ve…