One of the most powerful strategies I’ve discovered over the years is what I call “Circadian Email Conditioning”.
Read the entire piece here:
The Most Overlooked Marketing Strategy link.medium.com/rhaSfX2aoKb
I don't do trends and templates.
And guarantees have quickly become the most annoying trend in marketing.
Guarantees are a Pathetic Way to Mask Shitty Offers link.medium.com/d6Telzgn6Jb
People use AI to generate comments to copy/paste on other people's posts.
Because engagement.
Laziness and lack of creativity are at all-time high.
Authenticity is at all-time low.
So if you need someone to take great care of writing for your business, I'm happy to chat.
10 overused/outdated Email Subject Lines that'll get you reported as Spam, part 2:
6. Question about {{companyName}}
7. Increased conversions for {{CompanyName}}
8. More sales calls for {{CompanyName}}
9. 55k in sales or you don’t pay
10. 20% more conversions, guaranteed
At times, the sales rep will have to be bold in his pitch.
This is actually great for a cold email, as long as its whole point revolves around the prospect and what THEY want.
So write emails that target your prospect's issues and present your product as the solution
Marketing Trends for 2024:
Voice Search
Data Privacy
AI in Marketing
Video Marketing
Social Commerce
Ethical Marketing
AR and VR Experiences
Social Media Marketing
Authentic Human-written Content
BE Sustainable (Business Eco-friendly)
Conversational Marketing with Chatbots