Media Release
Four months into the 2026 AFL Premiership Season, the Seven Network is delivering big audiences across Seven and 7plus Sport, with its AFL coverage reaching 13.3 million people – and counting.
Seven’s AFL national total TV audience is up 7% so far this year. Thursday Night Football is the standout performer, up 15% to an average of 690,000, while Sunday Night Football is up 12% to 516,000. Friday Night Football’s audience has increased 5% to an average of 635,000.
The season-to-date average national total TV audience across all games on Seven is 583,000. In Perth, the audience is up an impressive 40% year-on-year, thanks to an improved West Coast Eagles and the table-topping Fremantle Dockers.
Seven’s AFL audience is also up 12% so far this year in Brisbane and up 11% in Sydney.
In regional markets, viewing is up 8%, including a 14% jump in regional Victoria and solid growth in Tasmania, Western Australia and Queensland.
The most-watched AFL game so far this year is the Collingwood vs Melbourne The Big Freeze clash on 8 June, with a total TV audience of 940,000, followed by the 5 March game between Sydney and Carlton with 797,000 viewers.
In the second year of AFL streaming on 7plus Sport, the audience has soared 127% so far this season to an average of 83,000 (streaming only).