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@TraceeEllisRoss is the founder of the successful company
@PatternBeauty, but before its creation, potential partners she met with told her "no" many times.
One person she even said that she should come out with a line of wigs instead of a haircare and beauty brand...
At
#Brandweek, Co-CEO of PATTERN Beauty Christiane Pendarvis, shared the story of the company's creation and why it's so important to not take "no" for an answer.