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Personal Branding as a founder is key, but if it isn't done right, you'll end up really stressed. Founder led marketing is about building trust, not popularity. Impressions β‰  Conversions bro πŸ˜… So what I do is focus on my content and strategy for Conversions not impressions. Every time I type or do a video, it is because I want people to see me and trust me for two things; 1. That I know what I am saying, (and I do know what I am saying, I have over a decade of experience in this). 2. That I am trust worthy, honest and original, I'm not trying to game you. I'm very clear on my value propositions bro πŸ˜… Just to give an aside on No.2 🀭 We recently built a World Cup Voucher Trading platform that increases by $2 as the sentiment of the World Cup grows, one guy kept asking in the community, "what is this backed by". and I told him clearly, 'nothing' it's backed by pure sentiments. He couldn't believe I told him the truth, he was expecting to hear me explain some complex mechanics, but I went straight to the point and told exactly what it is. Funny enough he bought, and price is increasing by $2 soon. Anyways those 2 things are what drives my content , because content lives forever (as long as your accounts don't get suspended thoughπŸ˜…) So I do founder led marketing so you can trust Karla, and because you trust her you can trust that @BitsaveProtocol is your best chance at managing your finance in 2026. When I do my contents, I like to maintain some level of originality, leaving the parts where I did maths in the video and made a mistake πŸ˜… Or even giving you a little bit of view on the behind the scenes, bloopers etc. Or not shying away from the hiphop side and artist side of me, I want you to get me, and feel like no question is too dumb to ask me cause you can see my originality and tell that I'll be kind to you and genuinely want to help you. Sometimes my content gets 1k impressions, sometimes 10k but my goals is to build trust, not popularity. Now the funny thing is, in building that trust, you get popular πŸ˜…
I'm not building to raise. But will VCs come? Yes of course (they have a funny habit of coming when you no longer 'need' them). And this realisation has also taught me something; 'need' is a function of perspective at a point in time. If I no longer need them now, why did I think I needed them before? Our users 'need' us because of their financial perspective, and their perspective is shaped by the kind of life they were exposed to. In a perfect world, nobody should have financial troubles, or a problem managing their finances or trusting the laws that govern their finance in this world. But there's no such thing as a perfect world, just like there's no such thing as a perfect market. And @BitsaveProtocol exists to help you navigate the imperfections and trust of the world of finance for your benefit. PURPOSE We exist to help people save and earn onchain, so that they can be in control of their personal and business finance. AUDIENCE We are built for web3 income earners and Real World businesses, who are tired of losing money to broken finance systems and are ready to grow it with our help. ENEMIES We exist in a world where smart contracts built to extract and exploit users in the name of Decentralised Finance is considered normal. We're not okay with that. POSITIONING Where most protocols in the web3 space default to backdoor AMMs, token emissions, MEVs, order books and PnD schemes in the name of generating yield; we have instead made Real World Businesses and government T-Bills yield-bearing elements onchain, because we believe that finance should be simple, predictable and a little bit easier to multiply and manage than what we have right now. TRANSFORMATION Before working with us, our users feel like 'Users' in products built to make them lose money. After using our products, our users become financially "Savvy", in control of their money and able to grow it, because they now have the psychology and the tool (@BitsaveProtocol) that comes with building wealth. PERSONALITY Our brand sounds like the voice of wisdom nudging you towards the right decision, and feels like that friend that never lets you make mistakes if they can help it. We never complicate financial literacy. AMBITION In 3 years, the world will be different because we existed. Specifically; the idea that businesses can only access capital locally or individuals must take huge risk to grow their money. Welcome to the final layer of @BitsaveProtocol's BizMarket. We officially launch next week, in the meantime, join our Substack to stay updated. PS: Thank you @EnbeloCompany, pretty sure you know why😊
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Bitsave Protocol retweeted
Currently touching grass in 4K. How about you?
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Editing video
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touching the basketball court
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Now you're talking SM 😭😭😭
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gm intern
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Favour Nissi@trailblazer_ retweeted
GM and happy weekend, Savvies.
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Don't stop saving,keep saving especially with @Bitsaveprotocol
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Yes!
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GM bitsave
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How are you guys doing in terms of patnerships
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Replying to @theProcessXCII
Split it. Invest some and save the rest on @BitsaveProtocol
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I'm not building to raise. But will VCs come? Yes of course (they have a funny habit of coming when you no longer 'need' them). And this realisation has also taught me something; 'need' is a function of perspective at a point in time. If I no longer need them now, why did I think I needed them before? Our users 'need' us because of their financial perspective, and their perspective is shaped by the kind of life they were exposed to. In a perfect world, nobody should have financial troubles, or a problem managing their finances or trusting the laws that govern their finance in this world. But there's no such thing as a perfect world, just like there's no such thing as a perfect market. And @BitsaveProtocol exists to help you navigate the imperfections and trust of the world of finance for your benefit. PURPOSE We exist to help people save and earn onchain, so that they can be in control of their personal and business finance. AUDIENCE We are built for web3 income earners and Real World businesses, who are tired of losing money to broken finance systems and are ready to grow it with our help. ENEMIES We exist in a world where smart contracts built to extract and exploit users in the name of Decentralised Finance is considered normal. We're not okay with that. POSITIONING Where most protocols in the web3 space default to backdoor AMMs, token emissions, MEVs, order books and PnD schemes in the name of generating yield; we have instead made Real World Businesses and government T-Bills yield-bearing elements onchain, because we believe that finance should be simple, predictable and a little bit easier to multiply and manage than what we have right now. TRANSFORMATION Before working with us, our users feel like 'Users' in products built to make them lose money. After using our products, our users become financially "Savvy", in control of their money and able to grow it, because they now have the psychology and the tool (@BitsaveProtocol) that comes with building wealth. PERSONALITY Our brand sounds like the voice of wisdom nudging you towards the right decision, and feels like that friend that never lets you make mistakes if they can help it. We never complicate financial literacy. AMBITION In 3 years, the world will be different because we existed. Specifically; the idea that businesses can only access capital locally or individuals must take huge risk to grow their money. Welcome to the final layer of @BitsaveProtocol's BizMarket. We officially launch next week, in the meantime, join our Substack to stay updated. PS: Thank you @EnbeloCompany, pretty sure you know why😊
Wow! I'm joining this family at 3 years? Just wow. I'm 1 month and a few days in the @solana Ecosystem and I've gotten so much value and support already from the @SuperteamNG 'Eggheads'πŸ˜… I call them Eggheads because Solana gives this Nepo-Baby-Nerd-like vibez πŸ˜… Like we work hard, mehn we work hard, but we also play hard 🀭! Honestly guys have a conversation with @Harri_obi or @NzubeEzudo or @thisis_monarch and you'd feel exactly what I felt 🀣🀣 Congratulations @SuperteamNG πŸ‘πŸ½πŸ‘πŸ½πŸ‘πŸ½ I'm glad I'm in now and not celebrating from outside. Looking forward to Year 4's Anniversary, I'll have a lot more testimonials to drop. Happy Anniversary guys.
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KarlaGod.savvy || BizFi retweeted
That moment when you realise that despite all the World Cup FOMO, your savings on @BitsaveProtocol is your biggest champion πŸ˜‚ Which team are you supporting though?πŸ‘‡
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Portugal πŸ™‚β€β†•οΈ
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