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Reddico | Certified B Corp @Reddico

The SEO agency for ambitious brands.

Joined April 2013
  • Tweets 2,210
  • Following 609
  • Followers 936
755 Photos and videos
Exciting news. Reddico has become part of GAIN. Combined with our respected SEO services, GAIN offers Creative, Conversion, Customer Science, Experience and Performance Marketing expertise. Learn more at: thisisgain.com/
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Link building is an essential part of any good Financial Services SEO strategy. In our latest guide, @LukeKyte101 looks at how to develop your strategy, content that works and doesn’t and the impact effective link building can deliver. Read the guide: reddico.co.uk/insights/link-…
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Lewis Pugsley is running the London Marathon in aid of our friends at @SocialInterest Pathways to Independence - which provides supported housing, education, employment training and counselling for vulnerable, single people and prison leavers. Donate at: 2025tcslondonmarathon.enthus…
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In our latest guide, we look at how Financial Services marketers can prove SEO's real value and gain the buy-in needed from senior leadership to unlock its full potential. Read the guide: reddico.co.uk/insights/prior… #financialservicesmarketing #seo #seoconsulting #seoagency
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In Part 3 of our series - How we built over 22,000 links - we take a closer look at the types of links that can drive organic performance. Read the guide: reddico.co.uk/insights/link-… #linkbuilding #offpageseo #seoagency #seo
Projected image of a chain link, with the headline: How we built over 22,000 links. Part 3: Approaches that can drive organic performance

ALT Projected image of a chain link, with the headline: How we built over 22,000 links. Part 3: Approaches that can drive organic performance
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We take a look at the impact of AI Overviews (AIOs) on the travel & tourism industry: 🏖️ How prevalent are AIOs ✈️ What types of searches are triggering AIOs? ⛰️ What do travel & tourism AIOs look like? ⛵How to optimise for AIOs Read the guide: reddico.co.uk/insights/googl…
Image of a beach ball, sandcastle, child's spade and pool float, with the headline: AI Overviews for travel & tourism

ALT Image of a beach ball, sandcastle, child's spade and pool float, with the headline: AI Overviews for travel & tourism
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We've worked with Travel & Tourism clients for over a decade. In our latest SEO guide, we explore the biggest challenges and opportunities for travel and tourism brands and how smaller players can compete against the industry giants. Read the guide: reddico.co.uk/insights/trave…
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We examine how seasonality impacts link acquisition: - Weekly trends - Monthly trends - Quarterly trends - The 90-day conversion window - How to capitalise on the data Read the guide: reddico.co.uk/insights/link-… #seo #seoagency #linkbuilding #offpageSEO
Projected image of links with the headline - How we built over 22,000 links. Part 2: Seasonality

ALT Projected image of links with the headline - How we built over 22,000 links. Part 2: Seasonality
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Ron Carandang celebrates 10 years at Reddico this week. He has built out an incredible Link Building team that continually delivers brilliant results for our clients – to the extent that the biggest brands come to us to do what other agencies can't. 23,195 links and counting!
Photograph of Ron Carandang

ALT Photograph of Ron Carandang
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Earlier this year Google updated their Core Web Vitals with a new metric - Interaction to Next Paint. In our latest guide: - We review each of the metrics - Why they're important - Tools to measure them - How to optimise for them Read the guide: reddico.co.uk/insights/core-…
Picture of a stopwatch with the three core web vitals on the face - LCP, CLS and INP

ALT Picture of a stopwatch with the three core web vitals on the face - LCP, CLS and INP
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We're pleased to share the Reddico Gender Pay Gap Report 2024: - Our mean gender pay gap is 13.38%, down from 39.6% - Our median gender pay gap is 13.65%, down from 34.01% Read the report: reddico.co.uk/insights/reddi…
Image of scales and various items with headline - Gender pay gap report 2024

ALT Image of scales and various items with headline - Gender pay gap report 2024
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Despite being around for a while, GA4 has seen a lot of criticism. In our latest guide, we take a look at how to use Looker Studio to its full potential to circumvent any GA4 headaches: reddico.co.uk/insights/using…
Image of a Looker Studio dashboard, with the headline: Using Looker Studio for effective SEO reporting in the age of GA4

ALT Image of a Looker Studio dashboard, with the headline: Using Looker Studio for effective SEO reporting in the age of GA4
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This coming Saturday 31 August, Reddico's Neil Holland is joining the @thetmdteam at the Bewl Water Dragon Boat Race. Taylor Made Dreams enables children with life-limiting illnesses to achieve their dreams. Please support the charity by donating at: justgiving.com/page/reddico-…
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Two significant SEO Updates this week. Google AI Overviews are now rolling out in six new countries including the United Kingdom: searchenginejournal.com/goog… The Google August 2024 core update is now rolling out: searchenginejournal.com/goog…
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In our latest SEO guide, we bring together insights from years of experience working with Financial Services brands, to look at the challenges and how to compete for organic traffic in one of the most competitive industries. Read the guide: reddico.co.uk/insights/seo-f…
Images of items associated with Financial Services - coins, a car, houses and a credit card. The headline reads - Competing for organic traffic in Financial Services

ALT Images of items associated with Financial Services - coins, a car, houses and a credit card. The headline reads - Competing for organic traffic in Financial Services
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Technical SEO requirements and practices differ vastly depending on the situation and business. Senior Technical SEO Consultant Eva Mermingi looks at how it differs for the Financial Services industry and what you should prioritise. Read the guide: reddico.co.uk/insights/techn…
Images of items associated with Financial Services - a car, a credit card, houses and coins. The headline reads - Technical SEO for Financial Services: How does it differ and what should you prioritise?

ALT Images of items associated with Financial Services - a car, a credit card, houses and coins. The headline reads - Technical SEO for Financial Services: How does it differ and what should you prioritise?
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Our latest Team Impact Award winner is Project Manager Diana Stingheriu. She has really stepped up and is working on a number of client accounts including Dunelm, Skyscanner and Original Travel. She works hard, is growing in confidence and is a great asset to the team.
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We’ve learned a lot from building over 22,000 links. @LukeKyte101 looks at how to create effective content: - Strategy - Anatomy of high-value content - Linkability factors - Content execution - What works and what doesn't Read the guide: reddico.co.uk/insights/how-t…
Image of a chain link, with the headline - How we built over 22,000 links. Part 1: Content is king

ALT Image of a chain link, with the headline - How we built over 22,000 links. Part 1: Content is king
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This week's SEO Updates: Google simplifies adding shipping and return policies: searchenginejournal.com/goog… Google is now translating SERPs into more languages: searchenginejournal.com/goog… Core Web Vitals and Page Experience ranking factor updated: searchenginejournal.com/cwv-…
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Getting financial services content to rank on page one of Google becomes more difficult every year. Reddico's Content Lead Holly Jackson looks at strategies to get financial services content ranking higher in search. Read the guide: reddico.co.uk/insights/creat…
Images of objects associated with financial services - houses, a credit card, coins and a car, with the headline - Creating financial services content that ranks

ALT Images of objects associated with financial services - houses, a credit card, coins and a car, with the headline - Creating financial services content that ranks
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