Next up!
Stephen Cox(@s_cox), Research Director Domain —
Teaching an Old Dog New Tricks: Moving from Experience Design Research to Product Design Research.
#dr2021
“The good, the bad and the empathy” from Stephen Cox - quite a rollercoaster journey of creating data driven personas without losing touch with the people that inspired them. I’m planning to eventually look up interpretism and Jobs to be Done, sounds interesting.
OMG! my proposal for a presentation at uxaustralia.com.au/conferenc… on "the good the bad and the empathy" around quantified personas has been accepted! so excited, but also freaked out.