Vypr is the worlds leading Product Intelligence Platform, enabling companies to understand their target consumers with fast, cost-effective insights.
Joined November 2013
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๐ง Behavioural science has always been at the heart of Vypr โ and it powers Vypr Predict too. Blending qual quant with System 1 and 2 thinking, Predict reveals how consumers think, feel and decide, helping brands act faster and with confidence. ๐ vyprclients.com/predict
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Another great feature in @researchlive about the launch of our next-gen platform๐๏ธ
๐ฉ๐ฟ๐ฒ๐ฑ๐ฟ ๐ฃ๐ฟ๐ฒ๐ฑ๐ถ๐ฐ๐ uses AI-powered analysis to empower brands to make informed product decisions, cutting costly missteps and accelerating speed to market bit.ly/4659LoZ
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๐ Have you seen the news? Word around town is that itโs time to turn insight into foresightโฆ
And with Vypr Predict, it just got a whole lot easier.
๐ vyprclients.com/predict
#ProductIntelligence #ConsumerInsights #NPD #ProductDevelopment
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Itโs great to be featured in @BCloudUK on the launch of Vypr Predict and the growth of our team. Weโve expanded across the UK, Australia and Europe, with the US on the way - and weโre excited about whatโs ahead.
Full story here ๐ businesscloud.co.uk/news/manโฆ
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๐ช๐ฒโ๐ฟ๐ฒ ๐๐ต๐ฟ๐ถ๐น๐น๐ฒ๐ฑ ๐๐ผ ๐๐ต๐ฎ๐ฟ๐ฒ ๐๐ต๐ฎ๐ ๐ฉ๐๐ฝ๐ฟ ๐ต๐ฎ๐ ๐ฟ๐ฎ๐ถ๐๐ฒ๐ฑ ยฃ๐ฑ ๐บ๐ถ๐น ๐๐ผ ๐ฎ๐ฐ๐ฐ๐ฒ๐น๐ฒ๐ฟ๐ฎ๐๐ฒ ๐๐ต๐ฒ ๐ถ๐ป๐๐ฒ๐ฟ๐ป๐ฎ๐๐ถ๐ผ๐ป๐ฎ๐น ๐ด๐ฟ๐ผ๐๐๐ต ๐ผ๐ณ ๐ผ๐๐ฟ ๐ฝ๐ฟ๐ผ๐ฑ๐๐ฐ๐ ๐ถ๐ป๐๐ฒ๐น๐น๐ถ๐ด๐ฒ๐ป๐ฐ๐ฒ ๐ฝ๐น๐ฎ๐๐ณ๐ผ๐ฟ๐บ ๐
Full story ๐ shorturl.at/rZg3N
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๐๐ผ๐ ๐๐ฒ๐น๐น ๐ฑ๐ผ ๐๐ผ๐ ๐ฟ๐ฒ๐ฎ๐น๐น๐ ๐ธ๐ป๐ผ๐ ๐๐ผ๐๐ฟ ๐ฏ๐ฟ๐ฎ๐ป๐ฑ?
Brand tracking cuts through the guessworkโrevealing perception & market position so you can refine messaging, spot trends & make confident decisions.
Donโt leave growth to chance ๐ lnkd.in/eF3kDvEi
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๐ฆ ๐ฆ๐ฝ๐ผ๐๐น๐ถ๐ด๐ต๐ ๐ผ๐ป ๐๐ฟ๐ผ๐๐ฒ๐ป ๐๐ผ๐ผ๐ฑ
Frozen foods are thriving as consumers embrace their nutritional quality.
Explore the sectorโs shift toward health, wellness, and sustainability in our report with the British Frozen Food Federation.
๐ฅ shorturl.at/SixOS
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Vypr retweeted
20 Jan 2025
Report shows changing perception of frozen food among consumers.
@Vyprco report shows retailers can no longer rely on price to entice consumers to the freezer aisle as sustainability and health are increasing factors.
Read more: ow.ly/2pLe50UJtqF
#RetailTrends
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Vypr retweeted
27 Jan 2025
๐ฝ๏ธ What will healthy eating look like in 2025?
Our Senior Business & Investor Engagement Manager @The_A_To_V featured in a @TheGrocerVision webinar alongside experts from @waitrose Nomad Foods and @Vyprco
Watch in full: tinyurl.com/2ch866m8
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Wondering how Product Intelligence empowers teams to go beyond & truly understand consumers? Using real-time insights, teams can make smarter, agile decisions that adapt to what consumers really want.
How is Product Intelligence shaping your approach? โฌ๏ธ
shorturl.at/0bOlJ
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Frozen Food Trends Uncovered โ๏ธ๐
Weโve teamed up with the British Frozen Food Federation to bring you the latest insights in frozen food!
From freezer space issues to evolving shopping habits, the frozen aisle is changing fast ๐
Download now ๐lnkd.in/eJF3HTCq
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Vypr retweeted
18 Oct 2024
Join experts from @asda, Modern Baker, @Vyprco for a deep-dive into the fast-evolving health agenda and understand whatโs set to shape consumer choices in 2025 and beyond.
Register now: onlinexperiences.com/Launch/โฆ
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๐ฝ๏ธ New Rules of Dining Out & Takeaway in 2025: Health & Wellness edition including:
๐ฑ How digital menus cater to health-conscious diners
๐งฌ Who's driving the demand for functional foods
๐ก Strategies for food businesses to thrive in the wellness era
๐ lnkd.in/e2BaNE6d
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๐ฃ Webinar Announcement ๐ฃ
UPF vs HFSS: Making Sense of the New Health Agenda in collaboration with @TheGrocer
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6th November at 11am
Sign up now as @Vyprco Ben Davies joins an expert panel including @asda and @superloaf_bread inย The Grocerโsย must-attend discussion๐
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๐ฌ๐ง ๐บ๐ธ Great news for British food & drink brands as research shows strong demand for UK products in the US.
39% of Americans would buy UK goods if priced competitively, with snacks like Dairy Milk & Mini Cheddars leading the way ๐retailtimes.co.uk/us-consumeโฆ
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๐ฝ๏ธ We're proud to partner with the British Frozen Food Federation (BFFF) on their #FrozenFoodRevolution
Frozen food = less waste, better meal planning, & savings. Vypr found 85% want more frozen food but struggle with freezer space. Letโs change that! ๐shorturl.at/zFLXS
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Vypr retweeted
10 Oct 2024
#BFFF's 'Frozen Food Revolution' campaign to combat UK's rising #FoodWaste - Food and Drink Technology buff.ly/3XZKk2L
#InterestingRead lots of factoids.
@BFFF_Tweets @Vyprco @WRAP_NGO
#FrozenFoodRevolution
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Circular Economy in Food Service โป๏ธ๐ฒ
Did you know that 49% of consumers prefer takeaways with sustainable packagingโrising to 68% for Gen Z & Millennials?
Dive into our latest report for insights on how sustainability is reshaping the industry vyprclients.com/circular-ecoโฆ
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๐ Have you got your copy of the Consumer Horizon report yet?
Get your key insights for 2024-2025:
๐ช Health & Wellness
๐ฝ๏ธ UPFs
โป๏ธ Sustainability
๐๏ธ Shopper Trends
๐ท Alcohol Trends
โก๏ธ Download here: hubs.li/Q02SwPkF0
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๐พ ๐ฌ Missed it the first time? See how Burgess Pet Care transformed their research with product intelligence, making faster, smarter, consumer-driven decisions.
From optimising packaging to securing better retail listings and expanding internationally๐ vyprclients.com/burgess-pet-โฆ
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