214 is a brand strategy and creative design agency based in NYC. We create and position brands people love.
Joined July 2015
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191 Photos and videos
“Democratic women have decided that it’s more important to use their brands to celebrate their own unique identities and priorities rather than stick to the standard red, white, and blue patriotic dogma.” buff.ly/2DK9N8z <3
Love it! Big Consumer Brands Will Start Taking Their Packaging Back buff.ly/2FLKMMt @business #Sustainability
to us, this is a welcome change to the standard san-serif bold we see all over the place and an interesting way to align the brand with high fashion. what are your thoughts?
27 Jan 2019
The new Zara logo is Fabien Baron being Fabien Baron, a typography he first used for Harper’s Bazaar in the early 1990s and seen consistently since baron-baron.com
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A challenge we love tackling...
22 Jan 2019
What makes a good brand name? "Gen-Z seems to be responding to more unusual and diverse names – like VOXI, Twitch, Supreme, and Oatly," says @reedwords Mike Reed bit.ly/2W7CFPd
We must say, she does have excellent taste. How Meghan Markle Has Transformed Canadian Fashion buff.ly/2CLoOFi @SOIAANDKYO #client
Planet Money explores Panera's Pay-What-You-Want Experiment. Brings up interesting q's around ethical consumers and brands creating social impact at scale. buff.ly/2Rc1VzW @planetmoney @NPR @WNYC
We're looking into this coffee situation immediately. #coffeecoffeecoffee
17 Jan 2019
Coffee beans are going extinct, Facebook covets your old pics, and the Motorola Razr is back. Here are three things to know today. (with @pjcarone)
an interesting look at the corporate world's rush to "de-brand" buff.ly/2RsWyBN
Shoutout to @TeenVogue and @priyankachopra for highlighting the amazing work of @holbertonschool. We loved working with this inspiring company. buff.ly/2VNpzGB
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Perfectly wry, self aware, and delightfully quirky in a way that shuns industry standards. Now THAT is a differentiated brand personality. @AviationGin @VancityReynolds
pretty brilliant. Goodby's new BMW campaign consists entirely of old ads buff.ly/2LWl3RN
brand love is deep, real, and rooted in human insight (not celebs or algorithms). neuroscience is proving just that. buff.ly/2M2vFi8 @Adweek #preach
Not your average brand equity / trademark suit for a luxury maker: Toymaker MGA sues Louis Vuitton for the right to keep making "Pooey Puitton" purses buff.ly/2FcUGX0
More proof that cats and social media are the purrfect match #socialmediamarketing #CatsOfTwitter via @thestartup_ buff.ly/2QHTyku