Andrew Nattan -- Partner, @HNW_Agency -- Owner, 603 Copywriting Ltd -- Copywriter (Now on Bluesky - mr603.bsky.social)

Joined November 2014
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Right then. Twitter's on its merry way and everyone's ditching the spam, nonsense and Nazis for Threads. Cool. If you want to follow me over there, then I'm back under my old Mr603 tag. threads.net/@mr603
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A lack of brand consistency, some awful email copy, and a helping of literal shit. That's right, it's #lufc making an appearance on Unmemorable Title again! unmemorabletitle.substack.co…
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"Lanyards are still bollocks" - what I learned at #FixFest Being a nearly full summation of the day's events, skipping over only minute details like @allgoodcopy "accidentally" patting me on the arse and someone calling me a prick in M&S. open.substack.com/pub/unmemo…

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Trying to sort my thoughts out about #fixfest on the train. I'll be doing key takeaways tomorrow. But I think what it did conceptually was inspire. Yes, there were chubby hums from us old hands, but the ideas were radiating off the new blood in attendance.
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As Martin said at CN, going to conferences tells you you're the sort of person who backs yourself. #fixfest was a celebration of people backing themselves. Steve Harrison being the absolute boss was just the icing on the cake.
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So I guess yeah, I can and will find key takeaways for you, but like all great conferences #fixfest is the Pistols at the Free Trade Hall. Doesn't matter how good Johnny Rotten was. It matters that it kicked off The Smiths, Joy Division and The Undertones.
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Someone should do a conference up North. Not me though. I'm never doing that again. #fixfest
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In hindsight, should've gone down to London yesterday. Should've got a hotel. #fixfest
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THAT'S NOT HOW APOSTROPHES WORK.
24 Jul 2023
Replying to @SawyerMerritt
x’s
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Right then. Twitter's on its merry way and everyone's ditching the spam, nonsense and Nazis for Threads. Cool. If you want to follow me over there, then I'm back under my old Mr603 tag. threads.net/@mr603
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5: Sometimes you get proper mad shit. Like, I could just write about the copywriting process, put all that 15 years of experience on the page. Or I could write the words STEGOSAURIAN ONIERO-LOOMS thrice and call it a day. unmemorabletitle.substack.co…

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6: And finally, if you subscribe, tomorrow you'll discover what - scientifically - the greatest email subject line of all time is. How's that for a promise? So there you go. Find me on Threads if you want, or subscribe to Unmemorable Title. I'll see you wherever we end up.
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Tweetdeck is showing the engagement all Tweets across the board get. The Economist is getting fewer than 500 impressions. You've got to say this is an incredibly well run platform.
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