Entrepreneur, Artist, Maker, Ocean Lover // CEO of @Sproutel // Dad of @myPurrble, My Special @aflac duck, and @JerrytheBearCo

Joined August 2010
274 Photos and videos
Pinned Tweet
PINCH ME!
10 Nov 2021
A toy that keeps kids calm. A mini-car that teaches coding. Next-gen noodles. Here are TIME’s 100 best inventions of 2021 ti.me/3bWjXDh
2
3
14
Aaron J Horowitz retweeted
Of course if you’re the two companies walking around with stuffies and puppets you have to take a pic. Always love seeing my dear friend @AaronJHorowitz and excited for @Sproutel’s expansion into #clinicaltrials 🥳. #DPHARM2022
1
2
5
Aaron J Horowitz retweeted
Replying to @AaronJHorowitz
@AaronJHorowitz @Sproutel is at #DPHARM2022! Visit their booth in the Exhibit Hall to learn about their clinical companion for kids and studies!
1
2
Aaron J Horowitz retweeted
So happy to meet @AaronjHorowitz of @Sproutel at the @_DiMeSociety mixer at #DIA2022
3
7
If you are an entrepreneur, or even just startup curious, check out this incredible book by @mhi and Mark Achler!
13 Jan 2022
Excited to announce our work with Mark Achler to the world: Exit Right, How to Sell Your Startup. It’s the book I wish I read before selling my own startup @SwipeSense.
Aaron J Horowitz retweeted
This cuddly ball of fur is Purrble. It's an interactive toy that helps kids find calm when stressed and learn to deal with their emotions. It has a heartbeat, reacts to touch and looks like a mix between a koala bear & the gopher from Caddyshack. #purrble cnet.com/tech/mobile/purrble…
1
2
So fun to chat with @CountVacula in the most recent episode of @HowWereYouKind !!
1
This is heartbreaking. Thom was a force of positive energy who created immense impact for people with T1D. Will never forget energetic brainstorming sessions and am forever grateful for his belief in @JerrytheBearCo Sending love and condolences from the entire @sproutel family ❤️
Beyond Type 1 is saddened by the unexpected passing of our president and CEO, Thom Scher. He was a charismatic colleague, mentor, and friend to all of us. We will honor Thom’s memory by continuing the important work he championed on behalf of all those living with diabetes.
Aaron J Horowitz retweeted
10 Nov 2021
Find out why Purrble is one of TIME’s Best Inventions of 2021 ti.me/3bXutub
11
15
61
WHAT?! - @mypurrble made the cover of TIME's Best Inventions of 2021 list!! #TIMEBestInventions A true collaboration between @Sproutel and @cfchildren to bring this product to life! time.com/collection/best-inv…
1
2
7
Aaron J Horowitz retweeted
Have you ever thought back on your favorite day at work? For @Sproutel’s CEO, @AaronJHorowitz, it was the day that “made everything worthwhile” when he experienced the impact that his team’s invention brought to children undergoing cancer treatment. #InnovationSquared
1
3
Grateful for our partnership with @aflac and excited to introduce My Special Aflac Duck for children with sickle cell. It is an honor to learn from the SCD community and work together to design a product to bring comfort and joy to these children. usnews.com/news/health-news/…
1
Aaron J Horowitz retweeted
.@Sproutel’s @AaronJHorowitz's childhood experience with a growth hormone deficiency nurtured a passion for trying to make patient experiences “a little bit more comforting and joyful”. Learn more about his journey of creating Jerry the bear in our new #InnovationSquared episode.
2
3
It was a blast to chat with @Amgen’s Rusty Lipford, Director of Oncology Research, about what drives us to create impact and our shared passion for joyful creation! youtube.com/watch?v=IH-Rv-Q0…
1
Aaron J Horowitz retweeted
“How do we empower children with a feeling of control?” This was the question that launched @Sproutel’s CEO @AaronJHorowitz towards a unique invention that gives them “the agency to explore and to grow.” Learn about his creation in our coming #InnovationSquared episode.
1
9
48
We’re so excited to continue our collaboration with @aflac, growing the My Special Aflac duck program to meet the specific needs of children coping with sickle cell.
14 Sep 2021
It's National #SickleCellAwarenessMonth and @JordinSparks is teaming up with @aflac to provide robotic ducks for kids coping with the disease. She chats with @DanMannarino and @Betty_Nguyen about the campaign and what it means to her: pix11.com/entertainment/sick…
3
5
Aaron J Horowitz retweeted
Really excited to be on an @Advance_CTR design thinking webinar now w/ @AaronJHorowitz of @Sproutel. The applications to medical populations are endless. ❤️ the user-center focus. It’s easy to see the need for these approaches especially in these days of disconnection & disparity
2
2
11
Aaron J Horowitz retweeted
"The stuffed animal allows them to practice, and it also serves as a distractor," says pediatric endocrinologist Risa Wolf. "When the child gets a shot, the bear also gets a shot and has its blood sugar checked." usnews.com/news/health-news/…
3
6
It was great talking to Rusty about his breakthrough work targeting KRAS in cancer. Fascinating to learn that drug discovery & research is all about failing forward, paralleling the design process! Thank you @Amgen for the opportunity to share about our work at @Sproutel !
Targeting KRAS in cancer has been a 40-year quest by scientists and researchers around the world, including Amgen’s own Rusty Lipford. Rusty recently spoke with @aaronjhorowitz of @sproutel about the KRAS gene and how science is actually built upon 90% failure.
2
3
Aaron J Horowitz retweeted
We are kicking off our Qualitative Methods Series on Feb. 17 with “Design Thinking” presented by @AaronJHorowitz CEO of @Sproutel Register now: brown.zoom.us/webinar/regist…

2
3