Covering the latest buzz in marketing and advertising! Your daily dose of industry trends, insights, and spotlight features.

Joined January 2024
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The @TheUFL and @pizzahut are partnering together to connect with football fans, bringing the community together with exciting game day experiences and local flavor. Read more about the partnership on today's story adbuzzdaily.com/pizza-hut-ta…
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Today's story is all about why brands are cashing in on celebrity and influencer breakups as their ad dollars are sponsoring breakup posts. @Brawny is one of them as they chatted with us about this adbuzzdaily.com/why-brands-l…
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The #TikTok ban in the United States is coming quickly as the app will be inaccessible coming this sunday. We chatted with two creators about this as well as two marketers to give insight on how this will impact creators. adbuzzdaily.com/tiktok-ban-c…
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Who owns a “vibe”? A lawsuit between two influencers is shaking up the industry, raising questions about originality, branding, and intellectual property in the social media era. Could this case redefine how creators protect their work? Read more here: adbuzzdaily.com/how-the-sydn…
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The popularity of @bluesky has seen a huge bump after the election, and content creators and publishers have been flocking to it so far. Today's story dives into the mind-set of a few creators we spoke with about why they are abandoning X. adbuzzdaily.com/whats-drivin…
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Why did the #Barbie movie's marketing campaign ande brand collabs succeed, while #Wicked (premiering next month) is struggling? a media buyer from an agency in NYC & marketers explain why Wicked's approach may not be connecting beyond its niche audience. adbuzzdaily.com/marketers-sa…
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It may be soon possible for #reddit to enable subreddits to lock their communities behind a paid subscription or paywall. We spoke to moderators and marketers about how this might affect community engagement. adbuzzdaily.com/reddits-payw…
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There are commission poachers who claim sales they don't deserve credit for. How should this problem be addressed? Find out what PartnerCentric's latest platform offers and hear what CEO Stephanie Harris has to say about it! adbuzzdaily.com/qa-how-partn…
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A new @Citi advertising campaign highlights success stories from the World Food Programme and Chewy. Viewers are encouraged to contribute donations and support the brand's vital work through an on-screen call to action. adbuzzdaily.com/inside-citis…
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