Founder, 2x exits. Now building: Social media management for agencies and teams → demandbird.com | SaaS founder mastermind → wildfront.co/community

Joined April 2012
57 Photos and videos
Tried Replymer for 1 month. All of the comments they wrote via their "SEO service" got banned. They refused to refund us. LOL. Tell your friends...
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Hi GTM folks - I'm informally helping srecruit a CEO for a friend's co. See below. Comp: 200k base/400k OTE year 1, 650k OTE year 2. About the company: → Low seven figure run rate GTM agency/consultancy, growing 30-50% annually → Management and board are tight-knit and actually cool → Lots of room for growth The ideal target hire: → Detail oriented but prepared to spend at least 20-30% of time selling → SF/NYC local, no exceptions, sorry → Very good at GTM and have had significant experience leading outbound teams and/or sales teams → Social presence/personal brand a bonus but not required Not a public role so no JD to share but please feel free to DM with a short note or pitch if this fits you and you would like to hear more! P.S. To confirm I am not the hiring manager, this is not for Wildfront or DemandBird or any of our portfolio companies :)
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Major change in policy: the US tells Anthropic they can't sell Fable to anyone. Meh... Opus has been migrating a website on its own for the last few hours and doing just fine. I hope Anthropic gets it back soon - but I'm also not losing sleep over this.
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Grok please block all posts about today’s IPO that shall not be named I’m trying to grow a business here not obsess over whether a rocket internet LLM company is worth a couple T or not Jfc
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This is the fourth time I've taken a company to $100k run rate from a cold start. Pre-launch, people say things like "you're launching a... social media tool? Hasn't that been, um, done before? What's different about it?" And I tell them my thesis. But they might still be lukewarm. Then a few months go by, I grind out the important and hard work of talking to as many customers as possible. Revenue goes up. The product gets 3x better as Mac, our CTO, builds the smartest and best version of what our customers need. Someone will then ask me how many customers we have, expecting me to say "oh um, 5." and I confidently say "250". And their expression changes. The vibe shifts, even in a DM chat. Eventually, we become a challenger brand and one of the market leaders in our niche. We start to get copycats coattailing on our success. Nobody snipes about how our brand name sucks anymore, in fact now they say, "that was a brilliant name, it's so memorable". We're early on in that process. But I see the path.
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Create and repurpose content across all social platforms easily with DemandBird. (BTW, you can do this in our dashboard *or* via our MCP!) We make it easy to repurpose one original piece to longer-form platforms like LinkedIn, short form ones like Twitter and Threads, and video or graphic-native platforms like Youtube and Instagram. ...without having to futz with the dimensions, copy, formats, aspect ratios, and all of that. We help you handle the tailoring and repurposing of content in a flash. This is how fast it can be 👇
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It's a MYTH that scheduling posts in advance hurts your reach. These posts were all scheduled in advance using DemandBird and they did just fine. What matters is not whether you scheduled something. It's about whether you: 1. Have great content 2. Stay consistent to your theme 3. Engage helpfully with others 4. Use engaging formats 5. Avoid spammy behavior Before you compliment those posts and say "well those were great hooks" or something, then... ok, but doesn't that support my point? It's very true that *many* posts that are scheduled in advance do not do well. But that's the case for posts 'published now' via the normal UI, too. Again what matters for social is building a high-quality presence, writing well, good multimedia, engagement... all the rest of the stuff that I talk about often :)
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Comparing yourself to others online will WRECK your mental health, not to mention becoming a huge distraction to growing your business. I know how easy and tempting it is to spend your precious time on this Earth scrolling social media and looking at those "ahead" of you (putting that word in quotes on purpose!) and wondering why you're not there yet. Despite being conscious of this habit, I still accidentally drift into it myself. Thankfully, less often than I used to. One reason it's so difficult to rid ourselves of the tendency to compare is that it's part of how social media is wiring us. If you see a competitor doing "better" than you are (again in quotes...), you'll likely spend more time on that post or watching that video, and the platform will, as a result, show you more content like that. We also, with good reason, have an incentive to keep up with what's going on in our industry, so we don't want to _completely_ block out information about what's going on. But there's a fine line between "observing a curated feed with the intent to learn and grow", and "getting stuck in negative thought patterns created by a scroll that has become mindless". It's more difficult than ever to create custom, curated feeds instead of using the default feed. Most platforms do not make this easy. There is indeed a way to do it on LinkedIn, through both native and third party tools. On Substack, you can just literally subscribe to those you want to follow and not read the others; but then, how do you discover new voices to subscribe to without a bit of scrolling? Discovery is difficult on Bluesky but not impossible. The Twitter algorithm will rapidly adapt to what you engage with, in an almost jarringly-fast way. Despite these difficulties, I think it's the most responsible way to consume social media. A habit I've enjoyed building, that I'll share with you all in case you find it useful, is just to pay attention to how I'm feeling while I am engaged with a social media feed. Why? Well, we don't typically ask ourselves how we're feeling during a scroll, because we don't view social media as something that might make us feel good or bad; it's a habit: something we do when we need a mental break. But the trouble with that is: it's actually not very nourishing to our minds and hearts, to merely scroll and scroll and scroll. So by paying special attention to how we're feeling as we use a social media platform, we can learn to recognize the early signs of frustration, comparison, FOMO, or anxious thoughts. Then maybe we can catch ourselves early in that negative thought cycle, and say with a smile, "Let's do something else for now. Am I ready to go back to work, or do I need a cup of tea and a walk?"
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Hi, Twitter. Time for me to introduce myself: I'm Alex. Today, I'm a SaaS bootstrapper with a few exits. To get here, I took a winding path through finance, tech, sales, leadership, and entrepreneurship. I started my social media journey not on X but on LinkedIn, back in 2017, when I founded a B2B marketing agency, RevenueZen. (Almost a decade later, the agency is still thriving, but I'm just not the CEO anymore. It was acquired by Onfolio in 2023.) Before that, I was the Director of Growth for a financial services company with a SaaS layer, where I led a team of 20 AEs and SDRs. If you don't speak B2B acronyms: that just means I had a $400-500k ARR sales quota every month, across the team I ran :) It was a tiny startup and I enjoyed it. I met many of you over that period of 2017 - 2022, when I was extremely social and active online. Around then, I then started a LinkedIn tool, Aware, which was widely-loved but sadly did not fit with LinkedIn's vision, so we scrapped it in Summer 2025 despite it having 1000 active paying users across our customer base. That was a difficult time for me. I didn't really take any meaningful time off. It was tough to go so quickly from "here is what we're building, heck yeah it's working, this is awesome" to "what am I doing, who am I now.... and who can I become?" all at once. I can't say I've fully answered that question. For a long while, my self-value was more tied up in being the founder of a prominent B2B agency than I'd have liked it to be. That's not the case today, but I still draw a lot of meaning from my work, overall. This is all great fun, to me: it's stimulating to build cool things and solve interesting challenges. I hold out a lot of hope that the world will discover a balanced approach to AI that benefits us all. These days, I spend 85% of my time building DemandBird, a social media management tool that just works and feels good and intuitive to use. It's AI-native and has all the content pipeline and analytics stuff and so on and so forth. Mainly, what I like about the product is that it's getting better every day. My cofounder, Mac, is a beautiful human who is also incredibly smart and savvy; working alongside him is a big reason why I tap-dance to work in the morning every day. He's a big reason why our product feels so nice to use. My current goal is to build our SaaS holding company from $100k → $1M run rate, quickly but without sacrificing either the quality of my life or my ethics along the way. Apart from building our SaaS company, I enjoy acquiring stakes in businesses run by founders I believe in; facilitating the Wildfront SaaS mastermind community (we're at two subgroups of 5-6 founders, once a month each); and writing a newsletter about the journey (find it on the Wildfront[.]co site if you want to follow along). I welcome DMs and new connections! If this resonated with you - if you're also building SaaS or building any kind of business and using social to get the word out - it'd be great to chat. - Pictured, right to left: Me, two of my other good friends, Ken and his wife Kim, and my wife Chelsea, having a blast at the Portland PSU Farmer's Market on a beautiful Saturday morning.
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I am THIS CLOSE to blocking .info domains entirely across our portfolio of businesses. Has any .info domain, ever, been used for a legitimate B2B business? Unclear. Thus far they have been 100% spamcannon.
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Seen at Whole Foods. ….lol.
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I don't care if you use AI to write your content. I just want to know that your content represents what you REALLY think. Or what your brand really stands for. So it doesn't actually matter if it was written in Claude as long as it has your personality and your unique point of view. We want your content to be readable. Interesting. Maybe even funny. That after all is why we are here. We don't want it to be regurgitated stuff you ripped from someone else's viral tweet. Not the 'blended average point of view' from ChatGPT's gigantic Common Crawl training dataset. That stuff isn't interesting. At the end of the day, whether it was your two human hands that wrote it - or an LLM - does not inherently matter. There are only 26 letters in the English alphabet anyways... it's not as if AI is using a different language! This is what matters: • What is the content actually *doing* for you and your business? • When humans read it, what is the reaction? Sure, sometimes it's good to write social posts that are intended to rank for SEO. But the same principle applies. No matter how you created it: Please make it good! -- BTW... Whether you truly _can_ get generic LLMs to print effective content, is another story :) Right now all I'm saying is: philosophically it does not actually matter how something was written or generated. What matters is whether it's of high quality or not.
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Second time this week that we've gotten WRITTEN confirmation about having driven pipeline for a social media agency from our site! Go Jillian :) I wonder how many leads we can generate for ghostwriters, social media consultants, and agencies... Tens per month...? Hundreds? THOUSANDS?! We'll never know. Only way to find out is to try. This is going to be a meaningful part of our partnership strategy for DemandBird. So stoked for the momentum we're seeing.
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Definitely true that you can have great blue link SEO and bad AI chat SEO, and vice versa. We see it in our SaaS portfolio.
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"just rank in google for ai search" well, that turned out to be a lie SEO experiment with an AI-optimized site: - wiped from google (bad navboost score) - going up in bing - chatgpt citations go up (@promptwatch tracking)
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Finished a great DemandBird customer onboarding call... the follow-up email was too good not to reuse. To sum it up: HOW TO BUILD GREAT CONTENT STRATEGY 1. Look at everything you've posted 2. Find the through-line 3. Refine into a core narrative 4. Post on-narrative through many angles 5. Repurpose good performing content 🔖 P.S. Save this post to remind yourself to use screenshots of you doing your own job, for social media.
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Another customer just bought the DESKTOP (local, not cloud) version of one of our software products. SaaS is cool, but activating a license key is somehow even cooler. No AI credit usage, not even any hosting costs. Nice.
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Bye for now Webflow, taking our websites to NextJS. Maybe see you later?
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DEMANDBIRD AGENTIC SOCIAL MEDIA IS HERE. Use our MCP/API to build social media agents, schedule posts cross-platform with Claude Code or Cursor, edit drafts, add media... whatever you want. On: → Twitter → LinkedIn → Substack → Threads → TikTok → YouTube → Instagram → Facebook → Bluesky → Mastodon
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You might think this post aged poorly. I think it aged phenomenally. (It's from several days after the launch of ChatGPT.) It's been years since Nov 2022... and we are STILL complaining about: 1. Unmitigated AI slop wrecking our timelines 2. Being able to spot AI posts a mile away 3. Seeing CEOs lose authenticity by outsourcing their content to ChatGPT I'm not saying you can't use AI at all in the content production process. You can. In fact, DemandBird has some ridiculously cool AI content strategy in it where we help you build content strategy, repurpose posts, and reformat concepts by platform - for yourself or your clients. But "one prompt posts" have been a problem since the days of ChatGPT, and they still are to this day.
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