VP of RevOps & Partner at @impactmybiz.

Joined December 2011
Photos and videos
Mercedes had at least 6 innovations banned or restricted by the FIA during their dynasty. Rivals copied them. The FIA eventually closed every loophole. Mercedes kept winning anyway. Is history repeating? Is this just the competition before the competition? open.substack.com/pub/alexku…

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Alex Kusters retweeted
The end of the year is for reflection. After interviewing 75 elite performers and reading hundreds of studies this year, here are... 25 lessons on peak performance for sport and life: 1. Do real things in the real world with real people. Your nervous system knows what’s fake
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Alex Kusters retweeted
Common mindset vs. Inner Excellcence mindset
Top Performance Coach Jim Murphy (@innerexcellence) reveals how to quiet the mind and execute when it matters most. Jim spent 5 years writing Inner Excellence, the mental toughness manual that shot from obscurity to #1 New York Times bestseller overnight when star athlete A.J. Brown was caught reading it on the sidelines of an NFL playoff game. 00:00 Introduction 01:01 The 3 Pillars of Inner Excellence 04:14 A Manual on Mental Toughness 07:55 Goals are Secondary 11:53 Clean Fuel vs. Dirty Fuel 14:23 What You Want Most 16:26 Ad Break 18:41 The Achievement Treadmill 21:47 The Busy Trap 22:34 The Best Vacation 25:39 What's Your Purpose? 27:41 The Spiral of Isolation 31:09 The Key to Performance 34:00 The Courage to Be Disliked 35:55 What the Most Successful People Do 39:49 Redefine Success and Failure 41:43 Comparison & Envy 42:53 Individual Cost and Collective Gain 46:31 Talking to Your Kids About Mental Toughness 47:34 Discovering Your Inner Excellence (Where to Start) 51:25 Tension Between Achievement and Happiness 55:09 Dealing With Guilt 58:10 Knowledge vs. Wisdom 01:01:21 Changing Focus to Accomplish Goals 01:05:40 Using Automatic Rules 01:10:40 Daily Mantras for Success 01:12:15 Ambition or Love? 01:14:52 Train Your Mind 01:15:38 What Is Success? Out now wherever you listen to the knowledge project. Includes paid partnerships.
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27 Dec 2025
The best way to improve is not to focus on results. It’s to focus on habits. 27 studies: Behavior change goals are 3x more effective than outcome goals in boosting performance. Growth depends on altering the actions we can control. A key to progress is concentrating on process.
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No Cousins Christmas is complete without a racine danish kringle 😂 @KirkCousins8
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Because he doesn't compare himself with others, no one can compare with him.
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Pmarchive · How to hire the best people you’ve ever worked with pmarchive.com/how_to_hire_th…

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Alex Kusters retweeted
1,100 turkeys reached families across Chicago through the combined efforts of community groups, volunteers, and local leaders. We’re grateful to have contributed alongside so many others.
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Alex Kusters retweeted
I learned this week that you will never grow until you learn to accept all the things wrong with you, and make them better. Your growth is directly tied to your desire to hear the truth.
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Legitimate performance matters more than position. Build credibility through visible wins before expecting persuasion to work.
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“Commerce happens in the mind of the customer, not in the pipeline stages of your CRM, so the mind of the customer needs to be the only source of truth for designing your sales process, sales roles, and GTM org… [1 of 2]
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Think about one relationship outside your immediate team that, if stronger, would make your work significantly easier. Now invest in it.
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There is no true responsibility without awareness
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Alex Kusters retweeted
“Even if I lack the talent, I will not abandon the effort on that account...We do not abandon any discipline for despair of ever being the best in it.” - Epictetus
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The shift from “why is this happening to us” to “how do we solve this together” is small in words but massive in impact.
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Alex Kusters retweeted
A man who wants to lead the orchestra must turn his back on the crowd. - Max Lucado This quote always hits me.
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When you lack direct authority, your ability to build coalitions and orchestrate resources isn’t a nice-to-have. It’s essential to getting anything done.
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The hardest leadership challenge isn’t managing people who report to you. It’s orchestrating outcomes across teams you don’t control
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After 252 days of studying nights and weekends during the busiest time of my career, I’m proud to announce completing the Chief Revenue Officer program at @Wharton Executive Education, along with certificates in Strategic Innovation and Executive Power and Influence.
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The best revenue strategy combines gut instinct with solid data analysis. What impressed me most was how @Wharton gets their audience. Every week brought insights I could use immediately. They teach for today’s challenges, not yesterday’s textbooks.
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The best revenue leaders know that sustainable growth isn’t about choosing between being customer-focused or profit-driven - it’s about mastering both. I’m looking forward to continuing to apply this learning to help make an impact on sustainable revenue growth.
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