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American Press Institute @AmPress

We support local and community-based media through research, programs and products that foster healthy, responsive and resilient news organizations.

Joined January 2010
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586 Photos and videos
Feeling the news: How young news consumers connect emotionally in the age of feeds and streams ift.tt/Gvj4cIF

Feeling the news: How young news consumers connect emotionally in the age of feeds and streams

Mabruk Alam, a high school student at the Dreyfoos School of the Arts in West Palm Beach, Fla., said when he unlocks his phone screen, he’s often flooded with personality-driven clips –– quick...

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How AI-generated, custom rap tracks helped boost engagement on sports videos The Houston Defender uses a tool that turns text prompts into custom rap tracks for high school sports videos, and now young athletes and coaches ask to be featured. ift.tt/xs9XFUd

How AI-generated, custom rap tracks helped boost engagement on sports videos - Better News

The Houston Defender uses a tool that turns text prompts into custom rap tracks for high school sports videos, and now young athletes and coaches ask to be featured.

betternews.org
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Stop treating younger people as future audiences ift.tt/vSdOLCy

Adapt to changing news habits: Stop treating younger people as future audiences

This week’s action: Design coverage for younger audiences, not just about them. What the survey says: About 7 in 10 American teens and adults regularly use a paid news service or product. More than...

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What teens are saying about the content they trust — and how local news can engage them ift.tt/GzIRTnY

What teens are saying about the content they trust — and how local news can engage them - American...

When it comes to the question of how to attract younger audiences to local news, it’s like the movie Groundhog Day: We return to the question over and over, but don’t seem to have a solution. But if...

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Don’t assume trust; demonstrate it ift.tt/lneTkVE

Don’t assume trust; demonstrate it

This week’s action: Show why one recurring coverage area matters. What the survey says: American teens and adults view local news as most trustworthy, though few Americans have a great deal of...

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How positive recognition coverage creates new revenue and strengthens youth trust ift.tt/Xp04osq

How positive recognition coverage creates new revenue and strengthens youth trust

Cybersecurity major. Self-taught pianist. Female welder. Found family drama troupe. A city’s rare Westpoint acceptance. A $72,500 tally in HBCU band scholarships. Sumter’s youth are exceptional, and...

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Connecting youth journalism to a broader funding landscape ift.tt/6eBNOTz

Connecting youth journalism to a broader funding landscape

There is a growing awareness in local journalism of the importance of engaging youth in our communities — as reporters and as the next generation of civically engaged news consumers. The newsrooms...

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Share local news coverage with classrooms to spark civic engagement and boost fundraising efforts ift.tt/FDEsYjG

Share local news coverage with classrooms to spark civic engagement and boost fundraising efforts

Has it ever been more important for young people to understand the news of their own community — to grow into informed, engaged, voting citizens? We don't think so. And that urgency is exactly what...

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A blueprint for expanding journalism access in high schools ift.tt/kDow0Vq

A blueprint for expanding journalism access in high schools

Ask a room full of journalists where they got their start, and many point to the same place: a high school classroom, an inspiring adviser, a first byline in a student newspaper. This was my story. I...

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4 ways local news can grow and fund youth engagement programs ift.tt/NRAw6iB

4 ways local news can grow and fund youth engagement programs

Youth engagement is happening in local newsrooms across the country and through that engagement, trust is being built. When young people see or benefit from local news — in their classrooms or...

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How local newsrooms can adapt to changing news habits ift.tt/UpjBItg

How local newsrooms can adapt to changing news habits

Welcome to our June Special Edition Series on how local newsrooms can adapt to changing news habits. The latest study from the Media Insight Project, The evolving news landscape: Comparing media...

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4 ways local news can build local identity — and bring in new revenue For some, the U.S. semiquincentennial will mark an opportunity to begin collaborations with local museums or history groups. ift.tt/HPgi9aV

4 ways local news can build local identity — and bring in new revenue - Better News

For some, the U.S. semiquincentennial will mark an opportunity to begin collaborations with local museums or history groups.

betternews.org
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Managing a psychologically safe workplace ift.tt/2tHzkG7

Mental well-being in the newsroom: Managing a psychologically safe workplace

This week’s action: In one conversation or meeting, practice being a host instead of a hero. Psychological safety — the belief that you won’t be punished or humiliated for speaking up with your...

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Job posting: Senior staff accountant ift.tt/mRSCqI0

Job posting: Senior staff accountant - American Press Institute

Summary The senior staff accountant is responsible for supporting the financial operations of the American Press Institute, a 501(c)(3) foundation, that supports the News/Media Alliance association,...

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4 takeaways for local news leaders from a study on news consumption by U.S. teens and adults ift.tt/YjSxwLN

4 takeaways for local news leaders from a study on news consumption by U.S. teens and adults

Understanding where people turn for news, who they trust and what information they seek out (or avoid) is crucial for developing strategies to reach Americans across generations and differences with...

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Five local news organizations receive API-Knight grants to deepen youth engagement ift.tt/PwtVHYJ

Five local news organizations receive API-Knight grants to deepen youth engagement

The American Press Institute, with support from The John S. and James L. Knight Foundation, awarded $20,000 in  grants to five news organizations to support projects that engage youth through news...

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What it means to be a trauma-informed leader ift.tt/OCwfY65

Mental health in the newsroom: What it means to be a trauma-informed leader

This week’s action: Choose one relational action to try out. Journalists in every role may experience direct and indirect trauma on the job. Your compassion may fatigue. Your surge capacity may...

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Join our API Local News Summit on Measuring Impact for Civic Discourse ift.tt/LYFBGVp

Join our API Local News Summit on Measuring Impact for Civic Discourse

The application is now closed. The American Press Institute is hosting a local summit on June 23-24 in Pittsburgh to identify and advance solutions that help local news organizations track engagement...

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How to navigate burnout ift.tt/cAqxpso

Mental well-being in the newsroom: How to navigate burnout

Burnout, the work-related stress response that happens when you’re insufficiently supported or when you feel a disconnect between who you are, what your values are and what you do day-to-day, isn’t...

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Mental well-being in the newsroom ift.tt/gmrdCU4

Mental well-being in the newsroom

Welcome to our May Special Edition Series on mental well-being in newsrooms. In recognition of Mental Health Awareness Month, API is offering this series and a trio of webinars. In this edition...

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