Welcome, Seriously, Insilico Medicine and the other preclinical new entrants. substack.com/@olatecthera/no…

I am excited and honored to join the board of @OlatecThera, a biotechnology company with lead compound dapansutrile, an oral therapeutic that inhibits NLRP3. Dapansutrile is positioned to become a breakthrough treatment with early human data showing its potential to safely modulate the body’s immune system by targeting chronic detrimental inflammation allowing for the restoration of immune balance, a necessary step to treat or prevent the progression of many of the diseases of aging.

Andy Cunningham (@get2aha) has joined the @Olatec Board. Her expertise in strategic communication and branding will expand awareness of our clinical pipeline and strengthen our role as a leader in the emerging NLRP3i class prnewswire.com/news-releases…

Last year my book, Get to Aha!, was a Four Seasons Book Awards Grand Prize Winner. Last week it was featured in Times Square! What a dream come true! #marketing #author #marketingbook #fourseasonsbookawards #bookawards #fourseasons #fsba #indieauthors #author #bookstagram #authorsofinstagram #readers #indie

I am honored to be a guest on the excellent podcast “The Difference Engine - Disrupting Tech Strategy” with hosts Paul Maher and Jonathan Simnett: link.chtbl.com/_q-Pf9Tt. We’re talking about my experiences at Apple rolling out Macintosh and in Silicon Valley in general, and the keys to effective brand positioning. I hope you’re able to listen to the interview - I think you’ll enjoy! #thedifferenceengine #techstrategy #tech #strategy #podcast #brand #positioning #category #categorydesign #categorycreation #techcategory #SiliconValley

If you are going to CES and want to see The Next Big Thing in AI, please join us at the Flamingo Hotel, Metropolitan Suite on January 9 at 4:00 p.m. to see the magic that delivers real-time inference for generative AI. Groq, the creator of the LPU™ Inference Engine, is making two announcements: limited customers API access to the engine for experimentation and a customer-partnership with aiXplain, a company delivering production-ready AI solutions. There may be a surprise or two illustrating the wow of real-time inference and how it’s changing the trajectory of the consumer products we use every day. Date: January 9 Time: 4:00 pm Location: Metropolitan Suite, Flamingo Hotel, Las Vegas, NV Space is limited so please make a reservation: eventbrite.com/e/groq-aixpla…

So fun to take a trip through time with Josh Cohen at Eyewitness History while we discussed Silicon Valley, Steve Jobs and Apple history! You can listen here rb.gy/q4ykwk or here rb.gy/tf52x1. #tech #PR #communications #marketing #digital #digitaltransformation #SiliconValley

Richard Blanco’s new book of poetry explores what it means to be home and to belong. The timing couldn’t be more perfect. His savory and well-chosen words offer inspiration to so many who have been displaced from their homelands in these difficult times. x.com/rblancopoet/status/171…

Another amazing Lost Women of Science event not to be missed!

I am honored to be the first guest on the new and amazing podcast “Market Mojo” hosted by Paul Johns, marketing and sales expert and wizard at connecting the two. We’re talking about how storytelling affects revenue (hint: a lot!) and how companies can get better at it. Your product isn’t the most important thing. It’s your narrative that will engage the hearts and minds of your customers. #Marketing #Sales #storytelling #positioning #leadership podcasters.spotify.com/pod/s…

Positioning is the epicenter of great marketing and great marketing is the epicenter of great business. But getting to the aha! position is only half the battle. The other half is all about consistency and frequency with that position. The next book will focus on activating Aha! and hacking the human condition to succeed. Here’s a hint: inspire your messengers to believe they matter. lnkd.in/g_8giU-r lnkd.in/gS2bS72B

I’m thrilled Get to Aha! continues to help people position their companies to win: thebookrevue.com/post/unleas… #marketing #business #marketingbook #businessbook #businessbooks #CMO #entreprenuership #marketingleader #marketleader #leadership #Corporate #b2b #b2c #positioning #books #bookstagram #booklover #reading #businessowner #CEO #growthmindset #authorsofinstagram #author

“Rosalind Franklin was a British chemist and X-ray crystallographer whose work was central to the understanding of the molecular structures of DNA, RNA, viruses, coal, and graphite.” In fact, her male colleagues incorporated her discoveries, including that of the double helix, and were awarded a Nobel Prize for the research. This was not uncommon in her day. While the Rosalind Franklin story is certainly an amazing one, it’s critical for our young sisters to find the lost women of science and see them as the role models they are. I am proud to be on the board of Lost Women of Science to bring to light the females who have contributed to innovation ever since innovation was a thing. Please check out Lost Women of Science’s New York Times Letter to the Editor called “Rosalind Franklin and Unsung Women in Science": nytimes.com/2023/05/09/opini… (Photo courtesy of Nature Magazine) @LostWomenofSci #womeninscience #Science #Pioneers

I am currently advising this cool company --> Silicon Valley Advantage is a unique ventures and innovation studio that completes entrepreneurial teams and builds businesses with exits in mind. They're female-founded and operated. They source exciting early-stage ideas in tech and biotech from across the world. I'm thoroughly enjoying advising them and cannot wait to see what their future holds.

Structure for Change You have a vision for a new future. You can’t wait to get started. Upon fruition, it will make all the difference. But first, design a structure for change. I’m engaged in a handful of strategic planning exercises at the moment initiated to create a new and more promising future for the organizations involved. Put more simply, these organizations want to design change. What I’m learning from these endeavors is that designing change is really about designing a structure for change. Change is hard because everyone wants it and no one will do it. So how do you break that inertia to move forward? With a structural framework that acts as scaffolding for a vision of the destination. The framework must be solid and strong and resolute. Solidity comes from knowing what will hold up the vision (clearly define vision, mission, goals, strategy.) Strength comes from ownership of all parties who must defend it (be inclusive in its design so key players buy into it.) And resolution means commitment to outcome, even when it’s hard (provide the team with enablers along the way to facilitate compliance). Takeaway: Structure supports change. Start with a definition of vision, mission, goals, strategy. ~ Andy #BusinessStrategy

Our friends in New Zealand have the most beautiful property! The perfect place to spend time when we're down there.