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Mountain Top! @CoorsLight generates $3,859,519 of equivalent brand value (so far), from its $125 worth of beer donated to 93-year-old, Olive Veronesi (media exposure from: TV, Radio, Social Media & Digital/Online News)
Table Top! @IcelandicWater takes over for @FIJIWater as the Official "Eco-conscious and Carbon Neutral water sponsor" for the #GoldenGlobes --- @MoetUSA and @Lindt_Chocolate Lindor chocolates continue their partnerships
Since 1987, the @Gatorade bath at the Super Bowl has provided more than $20M in equivalent ad exposure for the sports drink brand, per @ApexMarketing. A look at the tradition and its origins foxbusiness.com/sports/super…
Peddling smooth Gin! @VancityReynolds@AviationGin generated over $3.7 Million (so far) of equivalent brand value for the spirit (analysis of TV, Social Media, digital news), from the gin's commercial spot featuring the actress from the Peloton spot
$7,257,365: Equivalent advertising value for Richard Mille, according to @ApexMarketing, thanks to coverage of his wearing yesterday of the watch, valued at between $160,000 and $190,000.
Timeliness! @obj provided @Richard_Mille with over $2.18MM of equivalent brand value, so far, from the media & social buzz around him wearing the $250k RM 11-03 McLaren model during today's @Browns game against the @Titans
In Hot Water! Ambush Marketing by sous vide cooking supplier @AnovaCulinary in the 2nd row of #NBAFinals - we found you and so did the @OracleArena security guard - at least your shirts are still visible
Sponsors (Hyundai, Qatar Airways, Visa, Adidas, Coca-Cola, WANDA)
on pitch LED signs are estimated to generate over $27 million worldwide in equivalent brand value during today’s #WWCFinal, according to @ApexMarketing.
The KLAW! Kawhi Leonard sporting the "Kawhi Claw" brand during the #NBAFinals pre-game - providing his eponymous brand with over $238k of equivalent brand value @kawhileonard
$348,080: Equivalent ad value for the first half for @pagerduty from man in courtside seat wearing shirt, according to @ApexMarketing. Man is Zachary Nelson, who sits on the company’s Board of Directors.
$3.97 million: Value, in equivalent advertising time as of 5:30pm ET, garnered by Vitaly Uncensored, an adult site featured on the clothing of streaking model Kinsey Wolanski, according to @ApexMGAnalytics. Wolansky is girlfriend of YouTuber Vitaly Zdorovetskiy, who owns the site
During 1st half of #NBAFinals@tacobell as an official partner of the @NBA has had (2) commercials on @ABC their competition @ChipotleTweets has given away 8,500 burritos with the unofficial ambush sponsorship during the NBA Finals when the broadcast announcers say "FREE"