Appodeal SDK 4.0 is live with a new versioning model for mediation. SDK and adapters are now decoupled, which means clearer updates, easier debugging and fewer surprises from ad network changes. Blog post👉 appodeal.com/blog/appodeal-s…

Game Jam has its winners 🎉 Congrats to 🥇Ömer Faruk İşeri, 🥈Abdelaziz Benkacem & 🥉Giovanni Ramondazzo. What’s next for the top 3 teams: → UA test launches (global US) → Full performance review by the Appodeal Accelerator team Strong results may lead to monetization, scaling support and a global publishing opportunity 🚀

📣 Game Jam for mobile devs Have a live Android or iOS game in casual, hybrid-casual, or hyper-casual? Apply by Jan 30 for a shot at a publishing deal, expert support, and cash prizes: 👉 itch.io/jam/appodeal-acceler…

We’ve spent the last 11 years creating tech that helps people grow their talents as they build mobile apps and businesses. This wouldn’t be possible without strong leadership, long-term thinking, and a team that cares deeply about product, data, and execution. Thank you to everyone who’s been part of the journey so far 🤩

🏆 Game jam for mobile devs building midcore, casual, hybrid-casual, or hyper-casual titles. 🗓️ Submissions open: January 8–30 Appodeal Accelerator invites developers with live Android or iOS games to compete for expert support, cash prizes, a potential publishing partnership, and global reach. ⚠️ This is not a prototype jam. We’re looking for live titles with real users and meaningful performance data. 🔗 Apply here: itch.io/jam/appodeal-acceler…

In 2025, Appodeal Accelerator worked with 230 live mobile games from 160 studios across 25 countries. UA testing, performance analysis, data-driven publishing decisions. In 2026, the focus remains the same: live games with long-term potential.

Wishing you a cozy holiday season with your loved ones and a meaningful start to 2026 🤍 From Appodeal’s founder and CEO Pavel Golubev and his family 😇

Who will play your games in 2026 These snapshots are for devs entering a new segment. Use them to build better games, design smarter creatives, and reduce wasted iteration. Covered genres include board games, block puzzles, and number match puzzles: appodeal.com/blog/who-will-p…

🏆 Mobile ads everyone will be watching in 2026 Appodeal UA creative review We analyzed recent UA performance and creative patterns to highlight 6 trends breaking through the noise in mobile ads. A practical reference for UA and creative teams: 🔗 appodeal.com/blog/the-ads-ev…

The data community in Barcelona is growing. You’re awesome. Huge thanks to everyone who joined us at BCN Data Nights last Friday. Special thanks to Sandra Garcia for a great talk. ML meetups are officially on a short break. See you in 2026!

🟡 Appodeal 3.12.0 is live: all Ad Networks updated to their latest versions for maximum performance. 🟢 SDK essentials: 70 demand sources, in-app bidding, automatic UA optimization, segmentation, A/B tests and more.

Barcelona, next Friday Data Nights: Building recommender systems at marketplace scale Register today and bring a colleague: ML engineers, data scientists, MLOps, product builders, researchers, and anyone who enjoys applied ML are welcome. See you soon 🤓 hubs.ly/Q03VQslZ0