Asia Video Industry Association (AVIA) is THE trade association for the video industry and ecosystem in Asia Pacific.
Joined July 2009
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The May 2026 edition of Asia Video Pulse is live! This edition spotlights the fast moving developments shaping our industry, from the success of AVIA’s Women in Media and Hong Kong Dialogue to our next AVIA Dialogue in Mumbai and the Policy and State of Piracy Roundtables in Bali
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It was a full house at the AVIA Dialogue in Mumbai, marked by engaging discussions and meaningful exchanges. We are grateful for the strong turnout and the continued support from industry participants. We’re excited to keep building these connections together.
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Stay tuned for more updates on our upcoming events! Visit our website to explore the full event album. avia.org/media/
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Streaming audiences are waiting longer than ever for the return of Original shows. According to new research from Ampere Analysis, the average gap between seasons of Scripted Originals has almost doubled from 12 months in 2020 to 21 months in 2025.
advanced-television.com/2026…
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Senior Amazon exec Albert Cheng says AI technology has moved well beyond the “uncanny valley,” and can play a key role in reviving production in embattled Los Angeles.
deadline.com/2026/05/amazon-…
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Wrapping up the AVIA Dialogue Mumbai, Uday Singh, Managing Director, @motionpictures (India), Renee Viljoen, Director, Global Affairs – IP & Cultural Policy, @netflix , and Kaushik Moitra, Partner & Practice Lead – Regulatory, IP, TMT & Practice Development, Bharucha & Partners,
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and diving into questions of copyright, originality, and responsible use as India and the world define the future of creativity in the age of AI.
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explored how AI is reshaping entertainment, from content creation and production to distribution, tackling the promise of innovation alongside evolving policy guardrails,
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The conversation then turned to the battle for viewer attention, with Ajay Bhalwankar, Sony Pictures Networks India (SPNI), Sai Abishek, Head of Factual Entertainment, Lifestyle & Kids – South Asia, @wbd and Anuj Gandhi, Jio Platforms Ltd,
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examining how platforms and studios are aligning storytelling, distribution, and partnerships to maximise reach and monetization, all while navigating data-driven decisions and advertiser expectations.
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Right after the break, Shilangi Mukherji, Director & Head of SVOD Business, Prime Video India, shared how India is more than a growth market and why it’s a cornerstone of Prime Video’s global strategy.
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From scaling premium Indian originals to building globally relevant franchises, she unpacked how the platform is expanding its role as a content, innovation and consumer engagement hub.
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The conversation then shifted to streaming, with Krishnan Kutty, Head, Entertainment Business, South Cluster, @JioStar, highlighting how South India’s booming regional content ecosystem and high engagement are driving the next wave of growth,
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showing why platforms are betting big on local languages and how regional storytelling is scaling into national and global entertainment.
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Up next, Yannick Colaco, Co-Founder, FanCode, Neeraj Jha, Head of Sports Business – India & South Asia, @wbd and Pankaj Krishna, Founder & CEO, Chrome Data Analytics & Media,
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dug into how football, tennis, kabaddi, and other sports can break through India’s cricket-first ecosystem while exploring audience share, commercial viability, and the business case for alternative disciplines.
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AVIA Dialogue Mumbai kicks off with a welcome remark from Mahima Kaul, Director of Public Policy, @netflix India, before the spotlight shifted to Stories Without Borders, where Tanya Bami, Series Head, Netflix India,
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revealed how gripping crime dramas and sweeping family sagas could leap across borders and turn local stories into global phenomena.
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We are all set and ready for AVIA Dialogue Mumbai! Stay tuned as we have more updates coming your way.
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Analysis from Gracenote, the content intelligence business unit of Nielsen, shows that sports has quickly become a foundational part of the SVoD content mix and now makes up 5 per cent of overall programming on leading services.
advanced-television.com/2026…
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YouTube is making AI-generated content labels more prominent for viewers — and it’s going to start automatically applying the labels if it detects that a video includes “significant photorealistic AI use.”
variety.com/2026/digital/new…
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