Today we're making changes to ApeCoin. Yuga Labs and ApeCo (fka Ape Foundation) coordinate, but operate in parallel. To keep the orgs and leaders in sync, a coordination tax is paid in additional handoffs and added decision-making checkpoints. This made sense when the lack of regulatory clarity forced crypto to contort into strange formations just to ship. That era is over, and we need to reset from first principles. Simpler, with less coordination tax. Cam helped build and lead ApeCo, and he’s fully aligned with me on this reboot. With the reset, the separate ApeCo lead role no longer makes sense in the same way. Cam is stepping down from that role. The core ApeChain tech and BD teams will now work directly with Yuga, so the chain and its partners will be well served. Some other members of ApeCo will be departing - they’re really great people and we’re thankful for their hard work. This transition will be complete by June 5th. ApeCoin should not feel like a separate bet from all the other progress Yuga is making with its brands. Everywhere else we are building holders with real conviction and ApeCoin will be no different. So I’m currently planning a roadshow in June with key and prospective partners, exchanges, investors, institutions and community members in Hong Kong, Shanghai, Taipei and Seoul. We’re going to show up in person and build the relationships that move BAYC, Otherside, and ApeCoin forward together. This is a first step, but not the only step.

Today we're making changes to ApeCoin. Yuga Labs and ApeCo (fka Ape Foundation) coordinate, but operate in parallel. To keep the orgs and leaders in sync, a coordination tax is paid in additional handoffs and added decision-making checkpoints. This made sense when the lack of regulatory clarity forced crypto to contort into strange formations just to ship. That era is over, and we need to reset from first principles. Simpler, with less coordination tax. Cam helped build and lead ApeCo, and he’s fully aligned with me on this reboot. With the reset, the separate ApeCo lead role no longer makes sense in the same way. Cam is stepping down from that role. The core ApeChain tech and BD teams will now work directly with Yuga, so the chain and its partners will be well served. Some other members of ApeCo will be departing - they’re really great people and we’re thankful for their hard work. This transition will be complete by June 5th. ApeCoin should not feel like a separate bet from all the other progress Yuga is making with its brands. Everywhere else we are building holders with real conviction and ApeCoin will be no different. So I’m currently planning a roadshow in June with key and prospective partners, exchanges, investors, institutions and community members in Hong Kong, Shanghai, Taipei and Seoul. We’re going to show up in person and build the relationships that move BAYC, Otherside, and ApeCoin forward together. This is a first step, but not the only step.

Fuck it it’s the weekend and the prize must be claimed! I’ll be sending this @Collector_Crypt 1997 Alakazam Pokemon Card ($290) to one person who who does a QRT of the post below explaining why World Pup Coin ($PUPCUP) is the best 2026 World Cup token/product in the industry.

Introducing the BAYC P2P Marketplace. A peer-to-peer marketplace for BAYC apparel, collectibles, art, and weird one-offs from the Club. Buy and sell directly on boredapeyachtclub.com/p2p

The Figge Effect