The second Sunday of June is recognized in the United States as #NationalChildrensDay, a day to bring attention to issues affecting children across the country. Through several of our self-regulatory programs, BBB National Programs works daily to protect children from deceptive, unfair, and inappropriate advertising and data privacy practices. Learn more: hubs.la/Q04b-cD10

The National Advertising Division will refer Kalshi to the appropriate regulatory authorities for failure to participate in its inquiry. Read the case decision summary: hubs.la/Q04kzfsl0

Join our upcoming Hill Briefing, hosted in collaboration with Womble Bond Dickinson, to explore the current policy landscape of children’s online privacy and safety, including enforcement trends, emerging legislative proposals, regulatory priorities, and evolving expectations for platforms and digital services. If you work at the intersection of policy and platform accountability, this is the room to be in as federal and state frameworks continue to take shape. To request an invitation to attend, contact us at events@bbbnp.org.

Food safety and food advertising go hand in hand. On #WorldFoodSafetyDay, we highlight our Children's Food and Beverage Advertising Initiative's (CFBAI) work ensuring that food and beverage advertising directed at children promotes healthier dietary choices. Learn more about CFBAI's impact: hubs.la/Q04b-1Fp0

Before your company drafts a single line of its privacy policy, there are several internal governance decisions that should come first, whether you have 5 employees or 500. In this throwback episode of the #PrivPodcast, our @Dona Fraser sits down with @Wills Catling of Myna Partners to unpack what it really takes to get a privacy policy right, from risk management and accountability to opt-in versus opt-out, cookies, and the patchwork of state, federal, and international rules. Listen here: hubs.la/Q04jKrS20

[Registration Now Live!] Join our Children's Advertising Review Unit (CARU) and the Children's Food & Beverage Advertising Initiative (CFBAI) at the Kids Industry Connect as we examine how policy, platform design, and industry practices are converging to redefine standards for safety, transparency, and accountability in this new digital era. Attendees will gain insights into emerging standards, regulatory developments, and practical approaches to building safer, more transparent digital experiences for young audiences. Register now: hubs.la/Q04jKpNj0

[Now Live] In today’s episode of the #AdWatchers, NAD attorneys Annie Ugurlayan and Eric Unis explore the evolving and innovative landscape of infant care marketing. Learn about recent cases and ensuring vulnerable audiences fully understand the benefits and limitations of advertised products. Listen to the full episode: hubs.la/Q04jKgpk0

The National Advertising Division recommended Comcast modify its disclosure in connection with claims that Xfinity Internet service is “fiber-powered” to ensure that it is clear and conspicuous. Read the case decision summary: hubs.la/Q04jVvh-0

[Sessions Announced!] BBB National Programs’ 2026 National Advertising Division (NAD) Annual Conference will tackle the top issues shaping modern advertising. Sessions include: Monday, September 28 • NAD: Year in Review • IRI Fireside Chat: Trust, Influence, and Accountability • When Content Becomes Advertising: Claims, Creators & Brand Responsibility • Keynote Fireside Chat with the Hon. Sam Levine • Putting Bright Lines Around Claim Substantiation's Gray Areas • Choice of Forum: At the Intersection of the Lanham Act, NAD, and Class Action Risk • Trust By Design: Ethics, Consumer Engagement, and Legal Practice • NAD Procedural Updates: What Practitioners Need to Know Tuesday, September 29 • FTC Update with BCP Director Christopher Mufarrige • Novel Engagement, Familiar Risks: What's Next in Advertising • Navigating Health Claims in a Shifting Regulatory Landscape • Value and Pricing Claims: Trends and New Challenges • The New ESG: Greenhushing, Paperization, Recyclability, and More • Closing Remarks: The Road Ahead Register now to secure early-bird pricing: hubs.la/Q04jKdqM0

The South Carolina Age-Appropriate Design Code (SC AADC) applies to ALL platforms and apps that conduct business in South Carolina that are "reasonably likely to be accessed by minors," and meet at least one of three thresholds: 1) annual gross revenues exceeding $25 million, 2) processing data of 50,000 or more consumers, or 3) deriving 50% or more of revenue from data sales By July 1, 2026, companies subject to the SC AADC must complete independent platform assessments and submit public reports to the state attorney general. We offer both independent assessments and comprehensive executive reporting to help companies fulfill the SC AADC’s requirements. Get started today: hubs.la/Q04jJM1C0

The National Advertising Division found the challenged Spectrum claim supported, but recommended Spectrum modify its Spectrum Home Internet “Free Internet Forever” offer advertising to clearly and conspicuously disclose material terms of the offer. Read the case decision summary: hubs.la/Q04jsk1z0

Infant care brands are facing growing pressure to ensure their advertising claims are properly supported. Our upcoming episode of #AdWatchers explores the evolving world of infant care marketing, from infant formula and diapers to AI-powered baby monitors and bassinets. Subscribe to be notified when the episode is released: hubs.la/Q04jbvw00

BBB National Programs’ Laura Protzmann, Attorney, National Advertising Division, will join the Better Business Bureau’s webinar, “ABCs of AI: Uses and Risks” to share practical guidance on how smaller businesses and nonprofits can adopt AI tools responsibly. She'll cover common use cases, key risks to watch for, and steps organizations can take to develop sound AI policies. Learn more and register: hubs.la/Q04jbsfL0

Is your platform or app subject to the South Carolina Age-Appropriate Design Code? Starting July 1, you are required to complete independent platform assessments and submit public reports to the state attorney general. CARU provides the end-to-end services required to fulfill these mandates. Request a consultation today: hubs.la/Q04jbbJL0

In a National Advertising Division inquiry, Kami Vision voluntarily discontinued express advertising claims for its AI-enabled Kami Home Fall Detect System. Read the case decision summary: hubs.la/Q04jb0l20

The National Advertising Division recommended that Noom modify or discontinue its Microdose GLP-1RX Program “A Smaller Dose. A SmarterStart” claim. Read the case decision summary: hubs.la/Q04j9lyb0

Following a National Advertising Division challenge, SharkNinja voluntarily modified “fastest…blowout” performance claims made for its Shark Glossi 2-in-1 Hot Tool and Air Glosser. Read the case decision summary: hubs.la/Q04j9C_10

Advertisers must be able to back up any express or implied claims made that it conveys to a 'reasonable consumer' in its advertising. Learn the difference between an express or implied claim and how to evaluate your claim for a 'reasonable consumer.' Explore our Truth-in-Advertising Law Resource Library: hubs.la/Q04ht0_z0

This Memorial Day, we honor the service members who gave their lives in service to our nation. Their sacrifice inspires us to uphold the values of integrity and trust every day.

Privacy doesn't slow down, and neither do we. Our monthly Privacy Initiatives Newsletter tracks the developments that matter, from AI governance to children's privacy to cross-border data frameworks. If you work in privacy, compliance, or digital trust, this is the publication for you: hubs.la/Q04hs-SW0