We're all about the marketing shifts happening this year. ▶️ Communities over campaigns ▶️ Creating purposeful content (we're talking quality over quantity) ▶️ Transparency - it's more important now than ever ▶️ Storytelling that slows the scroll Anything else we missed?

Yes to fairer writer rates: megaphone.org.au/petitions/f… via @megaphoneau

Is it possible to preserve even a minimum level of dignity for a human being during a genocide? Gaza is devastated, gone, leaving behind an existential moral and ethical question for the world to grapple with for generations to come: How did you let this happen?

Or this👇🏻

🧵Apologies for interrupting your weekend, but it is a moral imperative to share the catastrophic situation unfolding in Jabalia: JABALIA REFUGEE CAMP IS BEING ANNIHILATED

Israel is bombing four countries at the same time, violated Vienna Convention, killed over 200 UN workers in Gaza and shot UN peacekeepers in Lebanon, violated Geneva conventions, and banned the UN secretary general, but they are still not expelled from UN?!

We apologize to the whole world for the scenes of torn limbs and flesh scattered in the air, for the sight of decapitated heads and burning tents. We apologize to the world for disturbing your daily lives. Forgive us if you saw a massacre and it weighed heavily on you, stopping you from finishing your cup of coffee. Forgive us if, while scrolling through reels, you saw a burned child in Gaza and it ruined your mood. Forgive us if the screams of our women disturb you. Forgive us, for we are being killed against our will, and there's nothing we can do about it.

" We've never seen a civilian population made to go hungry so quickly and so completely." UN Special Rapporteur on the right to food, Michael Fakhri U.N. Experts Accuse Israel of "Starvation Campaign" in Gaza & Demand End... youtu.be/kzs7S8vKMrc?si=99js… via @YouTube

RT @omarsakrpoet: There is no good way to perceive this nightmare.

Let’s talk DeSci, AKA Decentralised Science. It’s a movement to make science (namely research) more transparent and accessible for all. #DeSci #Web3education #Web3 #blockchain#blockchaintech

There has to be some hack to open one of these without a knife/medical degree. Anyone?

First time I’ve been awake for Sydney’s midnight show in five years. #HappyNewYear

Well and truly in my 70yo tayta, don’t-touch-my-garden era

At its core, cryptocurrencies are just businesses (most of them) Before you invest in a crypto token, you must understand the business behind it. Here are 6 ways to analyse the business behind a cryptocurrency. 1) Problem The biggest problem with Web3 right now is there are too many solutions chasing only a few problems. Before you invest, ask these questions: - Is this problem worth solving? - Will people spend money on this solution? - Does this solution need the blockchain? It makes no sense to have a T-shirt printing company on the blockchain. 2) USP If a crypto project is offering the same solution as other companies, users have no incentive to switch. Identify the unique selling proposition of your project. Is this USP unique enough? If a blockchain’s USP is transaction speed only, it’s not unique enough. When a faster blockchain comes across, these projects will struggle to make it. 3) Team When looking at a founding team, ask these questions: Are they willing to pivot their product according to evolving market conditions? Do they have experience in building successful businesses? Do they have the technical/business expertise to deliver on its vision? Dig deep into the team’s professional background. Check their profiles on LinkedIn and Twitter. If you are investing in a smaller altcoin, founding team is key. 4) Funding 99% of NFT projects have failed to survive this bear market. Primarily because they ran out of money. The best ideas will fail if they don’t have the money to build their solution. Does the company have sufficient funds to survive a bear market? Do they have money to scale their business? You can find funding information on Crunchbase. Broke projects won’t make it to the next bull market. 5) Tokenomics Before investing, ask: Where is the token being used inside their ecosystem? What is the distribution of tokens? What is the inflation rate? A good project will mention demand drivers, token distribution, vesting schedules and inflation rate of their token in the whitepaper. Read these sections carefully before investing. A great project with bad tokenomics is worthless! 6) Roadmap In the 2017 ICO frenzy, founders raised millions and then disappeared in the Bahamas. They would hire some writers on Fiverr, create a kickass whitepaper, raise millions, and then go poof. You must see how a project is using their funds. Are they delivering on their promises? Are they consistently building during the bear market? In the bear market, the shit projects rebrand to AI companies. The best projects double down on their roadmaps! These are the most important questions to ask before investing in a crypto project.

My toxic trait is spending one day mapping out a new website, writing all copy for it, planning out resource releases for 2024… and not looking at any of the above again until January. ✌🏼

AI = efficiency.

So inspired by this summit! Awesome work @RachelsList and team! 🫶🏼

We’re officially in the longest bear market. 490 days. Hold in there.

🚨 Check out our latest blog, 7 networking tips for AusCryptoCon '23, which will help you help you maximise your networking opportunities to build your brand and business at this year's event. 🔗 Read now: bit.ly/44K4KiC #auscryptocon #blog #networking #melbourne

When those raging pregnancy hormones take over and suddenly the paint colour and every piece of furniture in your house is garbage.