Joined August 2010
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Join the BookMachine Creative Agency team! ✨ We're looking for a skilled and data-driven Marketing Campaigns Manager with extensive experience in Google Analytics 4 (GA4), Google Ads and SEO to join our team. 🗓️ Deadline for applications: Friday 22nd November 2024 For more information, and to apply, see here: bookmachine.org/job/campaign…
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A big, big thank you to everyone who joined us online last night for our final #BookMachine Campus event of 2024 - and to our wonderful speakers who covered so much ground on the topic of BookTok and bookfluencer campaigns 👏 Stay in the loop with what's coming up in 2025: bookmachine.org/mailing-list…
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We're just about to kick off our final #BookMachine Campus event of the year on book influencer campaigns with our wonderful speakers Gemma Rostill, @Gemshell80, Patrick Hunter and Francesca Pavis. Pull up a chair, let's get going 👇
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TikTok - Genuine, authentic relationships with the book in question - what they enjoyed, what the book made them feel. They've seen the highest spikes in this type of content at Little, Brown. #BookMachine
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At TikTok shop, they look at click through rates (hooked by the content, like the product) and also click to order - what's the value to the customer? Is the book on offer, or perhaps exclusive, and different to elsewhere in the market? This is key for building into community - giving back can be great. #BookMachine
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