Bold red color signals fun, energy, and approachability which is very intentional choice for a company targeting families. Design/marketing notes: Blend contradictory signals. Nintendo feels both authoritative (red stamp design) and playful (bold, energetic colour for play).
We love a bit of rule-breaking - and so, it seems, did the designer of the Google logo:
The sequence goes primary colours⊠then suddenly a green âl.â
Itâs a subtle piece of brand philosophy baked into the logo itself.
Don't forget! The June Disruptor is OUT NOW đ„ đ„ If you've been paying attention, you've noticed something: digital marketing just got harder.
We cover it all, have a read!
brandlective.com/2026/05/31/âŠ
How do you get your newly published book into a #1 bestseller?
We collaborated with Author and Activist, Nicky Mih, for her book launch campaign titled âDo What Mattersâ.
Read more about this case study by heading to: brandlective.com/case-study/âŠ
Is your marketing team reporting on AI search?
We help internal teams understand where they rank in AI, optimise content for AI discovery, and capture traffic from the next generation of search.
Ready to measure what matters?
Weâre proud to announce that Stacey has been appointed a B1G1 buddy! So if youâre thinking of incorporating giving into your business model with B1G1, you might just be welcomed by Stacey đ
Your Google Business Profile is no longer just a map listing.
Itâs a data source.
A trust signal.
And increasingly, a reference point for AI-powered search tools.
Find out where to start when optimising your Google Business Profile in our latest blog:
brandlective.com/2025/11/15/âŠ
âOnly 300 people saw my reel! đâ
Whether it's 1, 300, or 300,000, they're the ones who believe in what you're doing. They're the ones building something with you.
Don't chase the algorithm. Show up for the people who show up for you.
Without a doubt, there are some incredible business owners who are creating amazing content but donât get the visibility (we think) they deserve.
Check out our Disruptive Marketing guide for our top tips and tricks: brandlective.com/disruptive-âŠ
Hashtags havenât had the same visibility since around 2021, so if you still arenât 100% clear about your keywords, this might really start affecting your discoverability on the app even more.
You can still add them to comments if youâre not ready to let go of the #hashtag
30 days in. Results already speaking for themselves. đ
When The Beltway Agency â a direct sales agency based in Texas â started working with Brandlective, their cost per application was $11.81.
30 days later? We achieved a 54% reduction in cost per application.
Today's conversation at @indeed London about what's coming in the industry and the changes aheadâŠThat's the fuel we need to keep delivering these results for our clients!
The May Marketing Disruptor has just landed! Itâs one you donât want to miss ifâŠ
đ You donât want to be left behind
đ You know that AI is playing a big part in marketing right now, but youâre not sure how
Read the news here: brandlective.com/2026/04/30/âŠ
Are you invisible to AI? If AI can't find you, your customers definitely canât find you either.
If you donât want AI recommending your competitors over you, itâs time to start building your GEO strategy.
Talk to us for more info.