60-yr-old CEO, scientist, author, 11x Ironman, RAAM winner, elite masters runner, Not Done Yet! series writer trying to make a positive difference in the world!
Joined April 2014
- Tweets 10,710
- Following 1,558
- Followers 2,438
- Likes 7,350
1,719 Photos and videos
Pinned Tweet
May 20
Lifespan gets the headlines.
Healthspan gets the abstract.
Marginspan gets ignored... and Nowspan isn't even on the radar.
But it doesn't have to be that way: betterpath.substack.com/p/no…
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Brad Cooper, PhD retweeted
Jun 13
The reason anyone gets insanely rich is almost always because of the stock market. It certainly how @elonmusk did.
And the reason they get rich from the stock market, is because 150m Americans decided they wanted to own shares of stocks directly, or through their retirement plans, or through other approaches as a way of building their net worth and trying to create a better life for themselves.
One Hundred Fifty Million Americans. About 60% of adults.
Effectively believing that @elonmusk and many billionaires could make them wealthier and help them achieve a better life.
If you want @elonmusk , and most billionaires to no longer be that rich, convince those 150m to sell their stocks, funds, ETFs whatever.
Of course you would wipe out the net-worth of most of those people, and everyone else’s savings, as the markets crashed and brought down the economy and created the worst depression we have ever seen.
Alternatively
There are ways to improve healthcare access and eventually make it available to all.
To start -
If you want @elonmusk and all billionaires to improve healthcare for everyone , ask them to stop doing business with the enormous healthcare conglomerates and to work directly with transparently priced care providers.
It’s the behemoth HC conglomerates that make HC so bad for so many. (Check my timeline for more detail)
Removing them would push the cost of healthcare down for everyone. Their corporate decisions impact our healthcare cost and availability.
Of course if they do that, not only would our HC costs go down , and the quality of care for their employees and the entire country go up
But
They would see their corporate cash flow increase dramatically and we would have more millionaires, billionaires and maybe even another trillionaire when that cash flow moved from the big health care conglomerates to their bottom line, so would the net worth of the 150 million American adults that own public stocks
Capitalism is better than socialism because 150m Americans can influence exactly what happens in this country.
Jun 12
Capitalism is better than socialism because one man gets to be a trillionaire instead of everyone having healthcare
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For all the runners leaning on “dreadmill” term & missing out, today was a fun 14 miler w/ range of hills (-3% —-> 5%) that flew by in no time! 🎉🎉
Yes - of course I love outdoor runs, but love the personal lab too!
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Jun 13
🎯🎯
I put reminder in calendar each November to “be mad about insurance $$$” for 24 hrs and then re-up. Required cost that provides essentially no benefit for healthy couple. Would love (legit) plan that covered bombshells (eg, cancer) and we just pay OOP for everything else.
Jun 12
Health Insurance (self employed) is such a joke.
We pay around $3500 a month for 4 people
Son went to the ER after a bike crash, no major tests or scans, basic blood work and exam. There an hour.
They billed $2800 ON TOP on a $500 co-pay and our insurance covered $568
It's so easy to see how medical bills bankrupt people. I am $9,000 OUT OF POCKET PLUS $3500 a month SO FAR in 2026 - maddening
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Jun 12
We call them the Four Cornerstones. All my peers love to dial in Move, Fuel & Rest, but the 4th is there for a reason and for many of us it requires the same purposeful approach as the other three.
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Jun 11
Funny seeing avg HR sitting at 87 for an hour on the bike trainer. I knew it was an easy spin, but didn’t expect couch mode 🤣🤣
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Jun 11
Annie Dillard: "How we spend our days is, of course, how we spend our lives."
Not our years. Our days. The question isn't what we want to do with the rest of your life. It's what we're doing this afternoon. Start there.
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Jun 11
As much as I was hoping @DavidEpstein new book was about the science of pondering in a sauna 😉, it turned out to be even better. Exceptional!
Application to my biz, running, parenting & more. Blows up mythical concept of total freedom being optimal & replaces it w/ practical approaches to SO many aspects of daily life. Thank you David!
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Jun 10
When do you become an "older runner"??
My answer is always "next year" ;-)
At 60, it's worked so far!! :-)
Jun 10
Difficult to say exactly when you become an “older runner.” It’s usually not one thing, but a combination of things. Here are some of the signs I’ve noticed.
1. Loss of your top gear
I played ball sports (football, rugby, soccer) when I was younger and could hit a pretty decent top speed sprinting down the field. I don’t have quite the same juice anymore.
I first noticed it in my mid 30s doing hill sprints. Not a huge deal, but it’s certainly a sign you’re past your athletic prime when your fastest fast has started to decline.
2. Getting injured doing nothing
Part of getting older is dealing with random aches and pains that sometimes have no obvious explanation. You also start picking up little injuries and thinking, “I got injured from doing THAT?”
This happened to me recently. I was doing a simple plyometric exercise that I felt like I was being pretty careful with. Apparently not. My Achilles flared up the next day. I don’t remember that kind of thing happening 10-15 years ago when I was doing similar workouts.
3. Long, careful warmups
These days I’m fairly deliberate about warming up before interval workouts, faster running, or max effort work in the gym.
An older runner can still sprint, jump, and lift heavy. You just need to prepare yourself for the task. You can’t get away with doing everything cold like you could when you were younger.
4. Facing your running mortality
I honestly didn’t know if I would run again after dealing with a serious injury in 2023-2024.
I got through it, but at age 43 it made me think about what I want from running for the rest of my life.
Races are fun, but mostly I’m just grateful to be healthy enough to run regularly and run fast occasionally. That’s what I want to keep doing for as long as possible.
5. Embracing the value of cross training
Coming back from that injury, I made cross training the foundation of my training.
I’m running a decent amount now, but my loose goal is still 1-2 hours of aerobic training every day. The bike, elliptical, StairMaster, etc are always available as low risk options that help me stay healthy while continuing to build fitness.
Sometimes the smartest thing an older runner can do is choose the option that allows them to train again tomorrow.
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Jun 10
I admittedly haven’t tied a lot of drugs over my lifetime but a good night’s sleep has GOT to be one of the best on earth. Changes everything!! 🎯🚀
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What if we did give our best effort toward specific pursuits? What if we did take ourself seriously, fully step onto the path, lean into the awaiting opportunity and go all in? Yes - we might fail. But full engagement makes for a great life. And, when we step back, we realize it’s the difference between existing and living.
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Love this from @DavidBrooks224
“For many, the big choices in life aren't really choices. They are quicksand. You just sink into the place you happen to be standing."
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Brad Cooper, PhD retweeted
Strength training for 90-120 minutes per week is associated with up to a 30% lower risk of death from all causes, CVD, cancer, and neurologic disease.
That seems to be the upper limit - no additional benefit was observed above 120 minutes of strength training per week.
These benefits were independent of total aerobic activity, but combining strength training with ~5-15 hours of moderate-to-vigorous-intensity aerobic activity reduced all-cause mortality risk by 45%!
Clear message here is: "do both."
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3 of fav Substack writers hit AM inbox together & all were solid gold. If you're not tapping consistent wisdom/insights of @feelthebyrn1 (this was one of his best), @sweatscience (he's been guiding me 15 yrs) & @Brady_H (brings practical to life), today's a great day to start!
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Misinformation isn't simply misunderstanding. It's missed OPPORTUNITY.
When we credit or blame the stand-in, we miss the opportunity to dial in what really matters.
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Pretty good month considering 15 days in Japan & surprisingly impactful jet lag. Excited to get back into training rhythm through the summer!
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You have no idea how dialed in your daily fueling plan is until you schedule you colonoscopy 😅
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May 31
I life’s 2nd half, it’s easy to think “I’m fine (at the moment)” in reference to physical state.
Shifting our view to “what will my optimal 80’s involve?” Adjusts our vision… and the tendency to settle for that 4-letter f-word: “fine.”
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Brad Cooper, PhD retweeted
May 31
Rest doesn't protect the arthritic knee... activity nourishes it and has been proven to result in significant pain relief. And... high-intensity running shows the greatest pain relief. Not intuitive at all...
Don't rest your arthritic knee; you're not protecting anything, and you're throwing your general health under the bus.
If you don't tolerate any load... well-- then it might be time to talk to your surgeon.
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