The Players’ World Beyond The Game. Exclusive player profiles in partnership with NBA champion Caron Butler and pro athletes. #CU360

Joined April 2018
1,134 Photos and videos
.@nuggets second-year forward @SKJones24 puts a whole new meaning to a "day in the life." He showed up in LA to handle business. We rolled the cameras. Go inside his All-Star investment and entrepreneurship game. #CU360 FEATURE: youtube.com/watch?v=RbYVx97i…
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.@nuggets emerging standout @SKJones24 is building more than a game—he’s building a portfolio. The emerging All-Star investor and entrepreneur pulled up in LA… and we captured it. Full feature coming soon! Produced by CloseUp360 in partnership with EssentiallySports. #CU360
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31 Oct 2025
.@Bam1of1 and basketball trainer for the stars @LethalShooter__, who are both @Jumpman23 athletes, teamed up to open a new court in the Miami area at @CamillusHouse. It’s a nationally recognized non-profit in South Florida that supports people experiencing homelessness. #CU360
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21 Oct 2025
.@treymurphy washed cars in 6th grade just to attend Sneaker Con. That same kid from Durham then made a name for himself in college. His early drive & ambition on & off court has led to him becoming one of the NBA’s top young stars. #CU360 DOCUMENTARY: youtube.com/watch?v=0NEAO_fy…
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16 Oct 2025
From undrafted to the NBA Finals to the @Lakers—and he's representing one of the biggest brands in fashion, @dolcegabbana. Go inside @iamgabevincent2's basketball and branding ascension, and first-ever trip to Milan and Lake Como. #CU360 DOCUMENTARY: youtube.com/watch?v=df8t8XJi…
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18 Sep 2025
Inside the mind of @KyrieIrving, chief creative officer, as he launched Season 2 of his Hélà fashion and footwear collection with ANTA during @nyfw! #CU360
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.@iamgabevincent2 went from going undrafted to starting in the NBA Finals to playing for the legendary @Lakers to representing the iconic @dolcegabbana on the biggest stage of fashion! Full feature from Milan Fashion Week coming this summer. Produced by CloseUp360. #CU360
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25-year-old rising star @treymurphy of the @PelicansNBA is building on the biggest stage of fashion! Full feature from Paris Fashion Week coming this summer. Produced by CloseUp360, as part of our ongoing and original fashion storytelling series. #CU360
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CloseUp360's 3rd annual VIP mixer in Las Vegas—co-hosted by the company's @JaredZwerling & @realtuffjuice, with featured music from @J_Rich1 & @ATLHawks DJ Chika Takai—celebrated its role in the @NBASummerLeague Film Festival & the global hoops community off the court. #CU360
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29 Jul 2025
.@_dsolo built a sneaker resale business as a teenager in NYC. Then in college, he became a personal shopper for OG Anunoby. Within a few years, he turned one client into 100 athletes & celebs. "The Off-Court Assist": youtube.com/watch?v=IRtWKwQ5… @CloseUp360 @ClutchPoints @StateFarm
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11 Jul 2025
Steve Nash & his foundation's annual "Soccer Showdown" had a long pause from the COVID pandemic. But the NBA legend, soccer club owner & former World Cup correspondent brought the event back for its 13th edition recently in NYC. #CU360 captured the special NBA-soccer crossover.
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Running it back in Vegas for Year 3! Our 3rd annual VIP mixer—co-hosted by CloseUp360’s @JaredZwerling & @realtuffjuice, with sounds from NBA vet & DJ @J_Rich1—celebrates the global hoops community during the primetime weekend of Summer League. #CU360 Thanks to our partners!
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16 Jun 2025
.@JacySheldon, a top pick in 2024, was also the 1st WNBA player to sign with @holofootwear last year. Now, the @ConnecticutSun rising star has launched her HOLO signature sneaker with 4 colorways & there’s more in store. FULL FEATURE: youtube.com/watch?v=ctWC_923… Produced by #CU360
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10 Jun 2025
In The Play Company's "Home Court" series (produced by CU360 & with @NBA2K & @Ronnie2K), NBA stars take you inside their gaming lifestyle & host online tournaments. @TheTraeYoung & @spidadmitchell episodes: youtube.com/playlist?list=PL… Enter their tourneys: apps.apple.com/us/app/play-o…
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23 May 2025
.@isaacokoro303 and @holofootwear are “Wired to Win." In Episode 2, go inside the @cavs guard's final playoff round and his partnership with the emerging sneaker brand. FULL FEATURE: youtube.com/watch?v=Te9kV6Nj…
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15 May 2025
Special to collab with The Play Company, @NBA2K, @Ronnie2K & @TheTraeYoung for the debut of the "Home Court" series, a unique perspective inside the gaming lifestyle of NBA stars. Episode: youtube.com/watch?v=P8Vhdy6B… Trae's 1st online 2K tournament for $10K: apps.apple.com/us/app/play-o…
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CloseUp360 retweeted
I'm excited to share my latest podcast feature with @ES_sportsnews, which dives into my career (spanning the NBA, CBS Sports, ESPN, Bleacher Report, the NBPA and Sports Illustrated), and current work with my company @CloseUp360. WATCH HERE: youtu.be/fNbO-mewJiI?si=OiFO…
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"Wired to Win” Episode 1 out now! Starring @cavs guard @isaacokoro303 and @holofootwear, produced by CloseUp360. FULL FEATURE: youtube.com/watch?v=0ogbwDse…
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29 Apr 2025
“Wired to Win” series debuts Friday! Go inside the NBA playoffs with @cavs guard @isaacokoro303 and @holofootwear, produced by CloseUp360.
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24 Apr 2025
During @AshtonJeanty2's promotional visit to New Orleans for Super Bowl week, the work didn't stop. He took us inside his routine 6 am training sessions. Stay tuned today with the top @NFLDraft running back! #CU360 Full Feature with Deuce: youtube.com/watch?time_conti…
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