I don’t know why i have high respect for Sir Bruno 🙌
Reading this i had to quickly do a small research to properly understand and i did. Now i understand what you mean.
We need to graduate from celebrating ROAS.
Doing 36x is good but how much did you make?
Yesterday I spent 900k I made back N3.5m. Not a lot up to 5x. But wayyyy more money.
Would you rather make 30x ROAS on 5k spend or 2x ROAS on 2m?
Profit is king.