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Today @jaybobwillie is working out at @WSCCbaseball

Creating in a space that is new with endless possibilities is really cool. @EPA_Athletics @ecohuntington @HerdMBB @thegrindsession @PREP_Athletics @hoopheadspod @LbMays

Hwy 213 between Stanton and Jeffersonville. About 7:15. @Kentuckyweather

$1.2M NIL deal at 18. Most keep $588K. Michael kept $805K. The $217,000 gap was four decisions wide. Meet Michael. 18 years old. From California. Never filed a tax return in his life. Just walked into more money than most adults will see in a decade. Here’s how we drew it up. 𝗠𝗼𝘃𝗲 𝟭: 𝗦𝘁𝗮𝘁𝗲 𝗿𝗲𝘀𝗶𝗱𝗲𝗻𝗰𝘆. California has a 13.3% top tax rate. Texas has none. NIL income is taxed based on your state of domicile, not your school’s state. We established Michael as a Texas domiciliary. Saved: $127,000. 𝗠𝗼𝘃𝗲 𝟮: 𝗘𝗻𝘁𝗶𝘁𝘆 𝘀𝗲𝗹𝗲𝗰𝘁𝗶𝗼𝗻. NIL income is self-employment income. As a sole proprietor, Michael would pay self-employment tax on every dollar. We set up an LLC taxed as an S-corp, paid him $190K in salary, and took the rest as distributions. Lower SE tax. And it unlocked the next move. 𝗠𝗼𝘃𝗲 𝟯: 𝗥𝗲𝘁𝗶𝗿𝗲𝗺𝗲𝗻𝘁 𝗮𝗰𝗰𝗼𝘂𝗻𝘁𝘀. Remember that $190K salary? It wasn’t random. It maxed out his solo 401(k): $24,500 employee 25% employer match = $72,000. Add a backdoor Roth IRA at $7,500. Tax savings today: ~$26,000. Plus 50 years of compounding. 𝗠𝗼𝘃𝗲 𝟰: 𝗗𝗲𝗱𝘂𝗰𝘁𝗶𝗼𝗻𝘀. Here’s the one most athletes never hear: Off-field NIL income lets you deduct agent fees. On-field salary doesn’t. Agent fees ($60K ) business expenses ($20K) = $80K off the top. Four moves. $217K back in his pocket. Now we invest. If Michael puts $685K to work at age 18 and never adds another dollar, an 8% return gets him here: Age 30: $1.7M Age 40: $3.7M Age 50: $8M Age 60: $17M Age 70: $37M Age 80: $80M He’s 18. His superpower isn’t the $1.2M. It’s the 60 years of compounding nobody his age understands he has. What he does in the next 12 months decides whether $1.2M stays $1.2M or becomes $80M. If you’re on a big NIL deal, let’s talk.

Coaches: Jesus has power struggles within his team (The Disciples) just like we do in our locker room. Our job is to get our players to serve each other first, so they can eventually lead them.

I am finishing @BrianCainPeak Mental Performance Mastery program right now. Great stuff! #InvestInYou #ThinkAboutHowYouThink

PODCAST NEWS: New Huntington Expression Prep HC Jason Mays (@CoachJMays) will be joining The Jo Show on NextUpRecruits at 5:00 PM (ET) to talk all things H-Prep Basketball. ⏰: 5:00 PM (ET) 📺: @NextUpRecruits 📅: May 3rd, 2026 | Sunday Evening 📸: @TenthRegion

Venture Capital will own major conferences within next three years. Interesting.

$1,200,000. College Athlete. 1099 Income. Here’s what nobody tells NIL athletes pulling real money: The moment your first revenue share or NIL check cleared, you became a small business owner. The IRS doesn’t care that you’re a student-athlete in college. They don’t care that your earning window might be just a few years. They want their cut. Today. Here’s what we did to keep serious money in his pocket instead of sending a check to Uncle Sam: 1️⃣ LLC taxed as an S-Corp Put him on his own payroll and paid him a reasonable salary. The rest? Taken available as distributions. Stops 15.3% self-employment tax from gutting every endorsement check. → Saves tens of thousands of dollars. 2️⃣ Maximize business deductions Training. Recovery. Content production. Travel. Equipment. Agent and legal fees. Home office. The real cost of running a 7-figure brand, finally run through the entity. → Saves tens of thousands of dollars. 3️⃣ Solo 401(k) $24,500 employee $47,500 employer = $72,000 deferred for retirement. At age 20 with 45 years of compounding ahead, that single contribution can grow to millions of tax free money. And we plan to do this every year that we’re earning 1099 income. → Saves roughly $26,000 per year. 4️⃣ Pass-Through Entity Elective Tax State tax paid at the entity level. Sidesteps the federal SALT cap. → Saves about $30,000 5️⃣ Backdoor Roth IRA $7,500 in. Tax-free growth for life. At 20 years old, this is the highest-leverage account he’ll ever own. 6️⃣ Donor Advised Fund / his own Private Non-Profit Builds a giving legacy. Aligns with his personal brand. Generates real federal deductions. → Saves $15,000–$40,000 , depending on giving level Total tax savings for 2026: $150,000 This is what we do. Same story every time with NIL athletes earning 6 and 7 figures: → Treating the income like an allowance → Spending before structuring → Trusting the same tax preparer their family used for W-2 income their whole life You’re not a college kid with a side hustle. You’re the CEO of a 7-figure personal brand. Your team should look like one. 📍 If you want to see where you stand with your money, take our Moment Money Quiz and find out in two minutes 👇

𝟭. Thought is what generates fear. 𝟮. Your body then acts like it is true (body blindly follows mind usallly) 𝟯. Think about how you think

You need to invest in your team!