We’re in this together. Common Goal is a creative studio that works collaboratively with partners who lead by example and challenge convention.

Joined September 2011
14 Photos and videos
A quick process from 0 to 90— made infinitely easier by @GrantWahl himself. We workshopped names, visual directions and more before honing in on an "analog meets contemporary" vision that used loud (but soccer-adjacent) colors to cut through the noise on small screens.
1
Today, we're all Watford fans. @WatfordFC @adidasUK
1
Common Goal retweeted
I am so proud. All the hard work of the last couple of days paid off. Today we opened the doors to our Sports Facility in Warwick, NY for the first time. Big project, big ambitions! @hudsonsportscom 🦊#HSC #HomeOfChampions #Warwick
13
21
296
A pleasure to work with the whole crew on starting up such an exciting project in the Hudson Valley. Be on the look out for more assets to come 👀 @hudsonsportscom @FoxSoccerAcadNY @FuchsOfficial
6
February 1.
2
An identity on the big stage. @CalUtdFC scrimmaged the @USSoccer_MNT and it's fantastic to see the brand slowly come to life.
7
🎥⚽️ Looking for (non-Galaxy, non-LAFC) MLS fans based in LA to participate in a fun video project with pro players for a good cause. Shoot us a DM if that's you! 📬
12
20
Common Goal retweeted
Big fan of the work @commongoal_ do (the one that isn't Mata's charity, although they're incredible too). This is a great idea for PL clubs launching a kit to a foreign audience. #SportsBiz
🤝🖊️ Signed, sealed, delivered. 🇺🇸🏴󠁧󠁢󠁥󠁮󠁧󠁿 @cpulisic_10 to @ChelseaFC marks another chapter in the club's growing stateside history. 🗽🏙️ Here's another we helped bring to life, as the club launched its 2015/16 home kit in NYC. This is Blues in the Boroughs: whereisfootball.com/bluesinb…
1
2
2
🤝🖊️ Signed, sealed, delivered. 🇺🇸🏴󠁧󠁢󠁥󠁮󠁧󠁿 @cpulisic_10 to @ChelseaFC marks another chapter in the club's growing stateside history. 🗽🏙️ Here's another we helped bring to life, as the club launched its 2015/16 home kit in NYC. This is Blues in the Boroughs: whereisfootball.com/bluesinb…
1
1
11
Happy Holidays to you, friends. 2018 was...well, it was definitely a year. We live in a world with mighty challenges, but are grateful for clients & friends who give us such hope. We hope it was a fulfilling year for you—one of good health & happiness. May 2019 be even better.
8
Common Goal retweeted
Replying to @nathenmcvittie
wow! I love all of this, seriously great work! 😍
1
2
We actually took inspiration from California Surf and LA Aztecs of old and tried to weave their identities into this in a subtle way. We had originally considered a full Surf/Aztecs brand update, but it was decided to go in a different direction.
2
6
We created an identity for professional soccer team California United. From crest to tickets to kits and more, we designed everything with a flexible color system inspired by the incredible diversity of the state of California. #brandingdesign #identitydesign #footballdesign
1
8
The flexible color system even extended to the Captain's armband. A number were designed, all with varying colors, assets and designs. #brandingdesign #identitydesign #footballdesign
1
4
Every crest, with every color. A quick run through of some visual combinations. #brandingdesign #identitydesign #footballdesign
3
🌴🌊⚽️ Soccer in Paradise. New work for @PacificRimCup, who are bringing the beautiful game back to Hawaii's beautiful shores. [Special thanks to our creative partners @Turfmapp, @Moalifc & Paradise Soccer Club.]
12
19
Blues in the Boroughs, for @ChelseaFC. Showcasing the passion of fans in New York City: whereisfootball.com/bluesinb… (July, 2015) #CommonGoal
2
7
Common Goal retweeted
20 Jun 2017
2
1
7