Raise a finger if youโve ever opened your browser,
clicked those three dots, and selected โ๐๐ฏ๐ค๐ฐ๐จ๐ฏ๐ช๐ต๐ฐ ๐๐ฐ๐ฅ๐ฆโ thinking youโve just become invisible on the internet.
If your finger is upโฆ we need to talk.
Today, we are breaking down one of the most misunderstood features on the internet.
Incognito Mode.
First things first, it does NOT make you invisible.
Letโs repeat that.
It does NOT make you invisible.
Yes, your device doesnโt keep a record of what you did.
your history wonโt be saved on your device.
But this is what most people donโt realize:
The internet can still see you,
Your WiFi network can still see you,
Your employer, school, or internet provider can still see what you are doing.
Incognito mode only stops your browser from saving local history, cookies, and form data.
Thatโs it.
It is privacy from your device, not privacy from the internet.
So why does it even exist?
Simple.
It helps when you donโt want your own browser to remember things like:
โค Searches you donโt want saved: If you look something up, it wonโt appear later in your browser history.
โค Shared devices: If youโre using someone elseโs phone or a public computer, your activity wonโt stay on it after youโre done.
โคMultiple logins at the same time: You can sign into a second account without logging out of your main one in normal browsing.
But it is not a cloak of invisibility like most people think.
Thatโs the misunderstanding.
And thatโs why so many people misuse it.
So the next time you open incognito mode, donโt think โ๐โ๐ฎ ๐ฉ๐ช๐ฅ๐ฅ๐ฆ๐ฏ.โ
Think โ๐ฎ๐บ ๐ฃ๐ณ๐ฐ๐ธ๐ด๐ฆ๐ณ ๐ช๐ด ๐ฏ๐ฐ๐ต ๐ด๐ข๐ท๐ช๐ฏ๐จ ๐ต๐ฉ๐ช๐ด.โ
Big difference.
This is tech simplified by CIT, where we make technology make sense for everyone.
Drop an emoji if you learned something new.
And share this with someone who thinks incognito mode is a disappearing act.
Raise a finger if you have ever visited a website and seen a little pop-up that says something like:
โ๐๐ฉ๐ช๐ด ๐ธ๐ฆ๐ฃ๐ด๐ช๐ต๐ฆ ๐ถ๐ด๐ฆ๐ด ๐ค๐ฐ๐ฐ๐ฌ๐ช๐ฆ๐ด, ๐ข๐ค๐ค๐ฆ๐ฑ๐ต ๐ฐ๐ณ ๐ฅ๐ฆ๐ค๐ญ๐ช๐ฏ๐ฆ.โ
If your finger is up right now... good.
Now raise another finger if you just clicked โ๐๐ค๐ค๐ฆ๐ฑ๐ตโ without having the faintest idea what you were agreeing to.
That is exactly why we are here today.
Today on tech- simplified, we are finally answering the question most people never bother to ask.
What is a cookie?
And why does every website on the internet want you to accept one?
First things first, it has absolutely nothing to do with the cookie you eat.
A cookie in tech is a tiny file that a website saves on your device the moment you visit it.
Think of it like this...
You walk into a shop for the first time,
And the shopkeeper writes down your name, what you looked at, how long you stayed and whether you bought anything.
Then the next time you walk in, he already knows who you are, what you like and picks up right where you left off.
That is exactly what a cookie does.
Except instead of a shopkeeper, it is the website doing all of this silently in the background every single time you visit.
Now, cookies are not all bad,
Some of them are useful.
Have you ever noticed how a website remembers you are logged in even after you close it? That is a cookie doing its job.
Or you added something to your cart, closed the tab, came back later, and it was still there? That's a cookie.
These are what people call โ๐จ๐ฐ๐ฐ๐ฅ ๐ค๐ฐ๐ฐ๐ฌ๐ช๐ฆ๐ดโ; they just make your experience smoother and more personal.
But then there are the other kind.
Some cookies, called ๐ต๐ณ๐ข๐ค๐ฌ๐ช๐ฏ๐จ ๐ค๐ฐ๐ฐ๐ฌ๐ช๐ฆ๐ด, follow you around the internet long after you leave a website.
This is why you search for a pair of shoes on one website, and suddenly every app you open is showing you shoe ads.
That is not a coincidence.
That is a tracking cookie doing exactly what it was designed to do,
Building a profile of your behaviour and using that data to show you targeted ads across the internet.
You accepted it but didn't know what you were accepting.
So the next time you see that cookie pop up, you have two options.
You can click โ๐๐ค๐ค๐ฆ๐ฑ๐ต ๐๐ญ๐ญโ and give the website full access to track everything you do.
Or you can click โ๐๐ข๐ฏ๐ข๐จ๐ฆ ๐๐ณ๐ฆ๐ง๐ฆ๐ณ๐ฆ๐ฏ๐ค๐ฆ๐ดโ (which most websites hide in small text), and choose exactly what you are comfortable sharing.
Most people never click manage preferences because they do not know it is there.
Now you do, you are welcome๐.
This has been tech simplified by CIT, where we make technology make sense for everyone.
Drop a ๐ช below if this made sense to you.
And share this with someone who has been clicking โ๐๐ค๐ค๐ฆ๐ฑ๐ตโ on everything without knowing why.