Glad to finally share that I’ll be handling collaborations for @ShirafWater under Dawin Corp. 🇯🇵 We will be ramping up the campaign soon and would really appreciate it if you could share our Premint with your community. 🫶 x.com/ShirafWater/status/198…

We’re proud to announce Shiraf as the Official Water of @cosplay_summit World Cosplay Summit 2026 in Nagoya, Japan. With participants from over 40 countries and regions, this partnership accelerates real-world distribution and global brand scaling. This brings tangible value back to our ecosystem through culture-led adoption, one sip at a time. Press Release: prtimes.jp/main/html/rd/p/00…

Sobriety has never looked or tasted better than a cold Shiraf! No better way to enjoy a Friday!

Winter is here, but the Mofees are still enjoying the last colors of fall! Cozy sweaters and warm moments make December even sweeter. ❄️🍂

Collabs are now open for the Shiraf Access Pass! Access to Japan’s premium beverage and culture. Which communities are ready to get wet? 💦

Yay! and its ecosystem can be broken down into three core components - Social, Infrastructure, and Media - that interact to provide value to our holders and community. To achieve smooth onboarding, we need to structure an integrated experience and economics that allows users to benefit from all three aspects. Below, we will highlight how each layer interacts to build the foundation and guides us to a future of consumer crypto. 1) Social layer Yay! is home to over 11 million users in Japan and around the world. The Yay! App is the social layer - building a seamless crypto accessible experience into a pre-existing user social experience. Through our mint alone, we were already able to onboard hundreds of people who prior had no knowledge of crypto. Now, we are on the mission to bring more Web3 native infrastructure and consumer tech into our social layer. This is where Yay! began, seeing a market need and quickly scaling it to millions of active users over just a few years. As it currently stands, we see this need with the current structure for consumer crypto. Our goal for traditional company expansion is seamless crypto onboarding via our social distribution network. Already, we have seen a surge in users especially as we have scaled our crypto friendly tech such as mission challenges which has now surpassed 1.5M users. Throughout all of this, our holders are at the center of the reward and opportunity structure. Our network base is already the most powerful distribution network for partners and will continue to expand. Over the coming months, we will be deeply integrating the Prime Pass to directly reap the rewards. 2) Infrastructure Beyond the social and media elements, the Yay! team has deep interest in the progression of digital assets and tokenized ownership. We have been working with the major institutions and brands across Asia to explore this. We are creating a tokenized financial infrastructure that ties into the value proposition for our community. On top of creating mechanisms to safely hold and manage Bitcoin and Ethereum, conducting payments in both real and virtual worlds, the focus will be on creating a strong infrastructure for asset circulation. Companies and individuals will be able to access the system to digitize capital with token assets. While this is a distinct initiative than the Yay! App, Prime Pass, and Voyage Program we are excited to share the benefits with the community. Elite ecosystem partners will unlock exclusive access to asset distribution, tokenization, and partner integration, this is all being built out for our holders. 3) Media layer As already seen with Moriusa, there are ecosystem benefits directly tied to being part of the Yay! ecosystem. Yay! Prime pass and Voyage! Program will bring unbridled media to Yay!’s network and top projects coming out of Japan with strong global potential. Over the coming months, we will be working alongside IPs and companies to give value and opportunities directly back to our holders. The Voyage! Program serves as a bridge to the most well known and prominent companies across Japan into Web3. Tokenizing media will be a means to flow value back to our ecosystem. As our user base continues to scale, the opportunities from partners and networks grow exponentially with every part of that value funneling back to our Prime Pass holders.The future of consumer crypto in Japan starts with Yay! and distribution taking place directly to our community.

Pass the turkey and pour a Shiraf. 💦 Happy Thanksgiving from the team! 🦃

0.12E MP → 0.22E FP(Almost 2x) Personally, I’m not looking to sell my NFT anytime soon because the team is goated and I love @DawinCorp & @takachan114! I’m expecting it to go higher(I might be wrong, but we’ll see) Minting in this market condition shows how confident the team is. Thank you for partnering with ₿-R4ted Community❤️

The Prime Pass has sold out! Welcome to the Yay! ecosystem and thank you all for your support. The future of consumer crypto is already taking shape, we can't wait to build it with you. opensea.io/collection/yay-pr…

Moriusa is all set for the @Yay_Global Prime Pass mint! As the flagship IP of the Voyage! Program, we’re excited to help bring Japan and Yay! to people around the world and open the gates to the era of consumer crypto.

Shiro is all set for the @Yay_Global Prime Pass mint! As a proud partner of the Voyage! Program, we’re excited for the next sip of crypto culture in Japan. Together, we are pushing the boundaries of how Web2 and Web3 interact by building a future focused on consumer adoption.

Mint is now officially live on @opensea! Your pass to the Yay! ecosystem awaits you. opensea.io/collection/yay-pr…

Day or night. The style never gets turned off.

The Yay! Prime Pass winners are officially live! Check the Discord to see if you made the list. 👀 discord.com/invite/Moriusa

🎙️ Yay! × Prime Pass AMA 開催のお知らせ 11月21日のミントを目前に、Prime Pass の価値と Yay! エコシステムの未来について深掘りする AMA を開催します！ 📅 日時：11月20日 20:00（日本時間） 📍 開催場所： X スペース x.com/i/spaces/1MnxnPaQYNkGO 🗣️ 言語： 日本語 (Japanese)

Gmori, up early checking the plans. ☕️ Feeling morish! 🐰💜

Shiraf recently attended @abcd_web3_ and brought the liquid(ity)! Putting new people on to the next generation of drinks, one can at a time. See you all at the next event!

The future of consumer crypto is now within reach. Unlock it with the Yay! Prime Pass. Your access awaits…🔑

RWAs meets Fashion. That's exactly what @lh_vivi_ is building. Thank you LH team for the gifts 🙏

Over the past several years, we’ve been building the Yay! ecosystem. Here’s a comprehensive look at where we are and where we’re headed next: What Is Yay!? Yay! is a social platform built around communities and shared interests. Today, it has grown to 11M users with 100k communities, making it one of Japan’s most popular social media sites. With a massive Web2 audience already, Yay! is building the next stage of consumer crypto. We are building a world where users can enjoy Web3 seamlessly without even knowing about it. Our mission is to make crypto consumer friendly for everyone. Alongside this growth, Yay! has raised $22M USD, accumulated 5,000 ETH staked on our platform, and has 600 Moriusas staked, while also forming key partnerships with global partners such as Worldcoin and LayerZero. What Is the Voyage! Program? Voyage! is Yay!’s bridge for bringing Japan’s top companies, creators, and IPs into Web3. Several Web2 companies are looking to expand into Web3 in Japan but don't have the knowledge or resources to do so. This is where Yay! comes in to help facilitate and onboard them with our experience and exisitng community. We are the gateway in Japan. The success of Moriusa, Japan’s standout Web3 IP, proved this model a major success. Through Voyage!, more partners and prominent Japanese IPs and companies are preparing to enter the ecosystem, creating continuous opportunities and value for our community. What Is the Prime Pass? The Prime Pass is the key NFT that connects users to the current and future of the Yay ecosystem. Through owning a pass, it is your VIP seat to all the current and upcoming opportunites. As we are at the forefront of consumer crypto, earn priority access to upcoming partners via the Voyage! Program with rewards. Prime Pass is the layer for users to have access to Japan and long term ecosystem growth. What’s next for Yay? Prime Pass holders will be the first to benefit from Yay! Over the coming months, we will be connecting the dots in the ecosystem to provide value and opportunities back to you, the community. As we are rooted in Japan, we have access to several key partners that we will be leveraging. With the focus on consumer crypto, our user base will directly be connected to expanding value. The foundation is already built. Prime Pass is the access point for everything that comes next within Yay!. See you all November 21st for mint!