Open to freelance. Writer. Content director, @MarketingSherpa & MeclabsAI. Host, How I Made It In Marketing podcast. Send pitches: Daniel.Burstein@MeclabsAI.com
Joined June 2008
- Tweets 16,158
- Following 21
- Followers 3,556
- Likes 465
1,053 Photos and videos
“Before doing any promotion, we secure one or two strong names for the conversation. For example, someone from a company like @Shell or @GEVernova, at a senior level...” – @MaximoffBelkins, @Belkinsio
via my article in @MarketingSherpa
marketingsherpa.com/article/…
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According to @mwurst, Genuin, user-generated content should be placed “inside the consumer's path of intent. On the product page. In the article. Not on a hashtag feed nobody visits.”
via my article in @MarketingSherpa
marketingsherpa.com/article/…
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I think #6Billion fans will be tuning into the FIFA World Cup 2026™ worldwide. Think I'm right? Guess now for your chance to win! #sweepstakes @Lenovo
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Build a custom AI agent from your website in about 90 seconds.
You give AI Agent Builder your site's URL, and it turns your info into a conversion-focused agent for your website that can help guide visitors, generate leads, and improve over time.
No cost or registration required to try it out at agentbuilder.meclabsai.com/?…
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The team pitched "all trade publications and niche newsletters, not mainstream business press. Most marketers chase audience size and end up in outlets their ICP doesn't actually read." – Daniel Grainger
via my @MarketingSherpa article
marketingsherpa.com/article/…
#PublicRelations
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“Jacksonville, this is one of the most desirable locations in the country for physicians. With the most competitive salaries, no state income tax & most cutting-edge technology in the medical industry at @MayoClinic & @UFHealthJax…"
–@carebear904, @Truist marketingsherpa.com/article/…
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Train a custom, conversion-focused AI agent on your site's content in under 90 seconds. All you need to do is give the automated AI Agent Builder your website's URL.
There's no cost or registration required to try it.
agentbuilder.meclabsai.com/?…
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Every interaction your customer has with your brand – through email, but also through any other customer touchpoint – will impact the success of your best email marketing program because it will…
Thx to @vpkoshy for quoting me in his @engagebay article engagebay.com/blog/b2b-email…
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"We take those things very seriously. And I will tell you that some of our most loyal guests are people who have had an issue at some point and watched how we fixed it, how..."
– Steve Sanner, president, @JiffyLubeIndy
via my article in @MarketingSherpa
marketingsherpa.com/article/…
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“It's a standard operating procedure now for me to ask how they found out about us – if it's from our ads or a referral or if they found us in the wild on social media/@Google listing.” – Austin Jones, @Business_Goals_
via my article in @MarketingSherpa
marketingsherpa.com/article/…
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Looking for examples from your experience for a @MarketingSherpa article
Hotel/travel/leisure/hospitality marketing examples
Not looking for high-level advice, looking for specifics (before/after/results)
Previous article so you can see what we publish marketingsherpa.com/article/…
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“In any aspect of marketing, some of your greatest ideas come from existing clients...” – @ducttape
via my article in @MarketingSherpa
marketingsherpa.com/article/…
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There are a lot of PR agencies. So how does an agency build enough credibility to warrant a referral?
“I served as Past President of the New York chapters of both @PRSA & Women's Jewelry Association...” – Olga González
via my article in @MarketingSherpa
marketingsherpa.com/article/…
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“I didn't start with the [partner] directory listing. I first contributed to @circleapp's community by answering questions in the Q A space, volunteering my time when I had capacity. That is how the team noticed me. The partner directory..." – @cand_did
marketingsherpa.com/article/…
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“I think adaptive reuse is important in that way [the greenest building is the one that already exists]. But also I think the world needs a little bit more whimsy and quirk.” – @SewStacie
via Lia Picard in @NYTimes
nytimes.com/2026/05/05/reale…
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“We targeted high-trust, closed communities. Our system featured a ‘Copy to @SlackHQ / @Discord’ button that didn't just paste a link – it pasted a pre-written ‘hook’ (a one-sentence...” – @DomMiserandino, RTMNexus
via my article in @MarketingSherpa
marketingsherpa.com/article/…
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"The program really started to go forward after we changed the reward structure..." – @patellom
via my article in @MarketingSherpa
marketingsherpa.com/article/…
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"By shifting the moderators from ‘policing’ the community to ‘optimizing’ it, the client essentially crowdsourced their Generative Engine Optimization...” – Rinty Paul, CEO, Geolign
via my article in @MarketingSherpa
marketingsherpa.com/article/…
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"We used a simple stack. SMS / @WhatsApp messaging through basic automation [for the trigger], @GoogleDocs Sheets for accounting, and unique personalized links generated...” – Andrii Spivak, owner, @wownow_cleaning
via my article in @MarketingSherpa
marketingsherpa.com/article/…
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“The course is a free beginner program hosted on @Kajabi. It walks someone from ‘I've never held these cards’ to ‘I can sit down at a table and play..." – Ramon Gonzalez, founder, All7s Games.
via my article in @MarketingSherpa
marketingsherpa.com/article/…
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