Why are
#they always including Nicki and/or the Barbz?
They realize that Barbz are a massive, highly active market within hip hop with proven social media, marketing & chart impact that NO OTHER hip hop fanbase match in coordination and persistence. We are the most impactful and the way we dominate social mobilization, defense, & sustained streaming/buying pressure— THEY WANT TO GET INTO THAT MARKET. Other big bases have their own edges, but we Barbz punch above our weight class consistently! We're a force that moves the culture and the numbers. That’s why you keep seeing these constant attempts to navigate/engage the barb ecosystem. This is why you must choose who and what to engage with. Your attention is needed more than ever now.