Helping creatives beat burnout. Tools, Tactics & Mindset for Creative Pros.. Join my Burnout Bounce Back cohort waitlist
Joined August 2023
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15 Jun 2025
Chances are, your dopamine levels are all over the shop if you feel flat, constantly distracted & knackered..
Take this free 2-min quiz to score your focus, energy & creativity.
My AI bot analyses your results and emails you science-backed tips.
forms.gle/8cTvdEMKba5Y1hnv8
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Feedback for creatives is a gift; give it freely and try to receive it magnanimously when unrequested.
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We should discuss how bad this slogan is.
Apart from making no sense (No, I’m not 26),
No one feels part of this sh*t show World Cup 2026.
I say that as someone living in Mexico City, host of the opening game. Im sure that when the football kicks off, the ridiculous pricing,
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profiteering and "peace prize" will be forgotten, but let's linger here a moment; Someone thought that "We are 26" was a legitimately good slogan. And you´re worried about AI taking your job?!
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Huge divide. There are two types of people in the comments here. People who have learnt a craft and AI diminish that. People who never learnt a craft and can now be “creative” - they get joy from the output not the craft.
Creative pros fell in love with the process.
I'm going to say the thing.
AI zaps all the joy in creativity.
I just spent the last 7 hours in Claude working on solving a major design problem for one of my clients.
They were trying to use Claude to build a master template to generate decks for their internal teams.
I'm still working on building the solution but I can tell you, I would have rather spent the 7 hours building 2-3 decks than doing this.
Even in mundane design there's at least some play, some joy, some fun.
This work... it's boring.
I know I can't be alone in feeling this.
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As soon as AI can competently do something, learning that skill becomes 10x less appealing. Yet the reality is that humans need growth to be happy.
We need to struggle and learn. AI is already way better than you at that thing you're curious about, but learn it anyway.
Im...
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building a short course for Domestika on how to use AI as a tutor, so it keeps making you smarter instead of dumber.
You need this, some people are learning compounding skills while you outsource your thinking & creativity, letting your brain atrophy
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AI anxiety is Bullshit. The future has always been uncertain. No more now than before. If you're feeling trepidatious about what comes next, regulate your nervous system.
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AI = the human transition from tool users to tool builders.
AI will do the work, we direct how that tool operates.
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Where’s the line:
I’m concerned about AI taking my job.
I have anxiety about a future that may never arise.
Is any level of anxiety healthy?
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I want to chat to creatives who's built an AI automation that work for them, and aren't just spinning proverbial $500 million dollar wheels
One company reportedly spent half a billion dollars in a single month after failing to set usage limits on Claude licenses. 👀
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Instead of UBI, people are assigned Universal Tokens. AI tokens they have to decide how to spend - those that create value with their token spend receive rewards in the form of money.
ie capitalism continues, but instead of free money, people are given free computers. works?
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I´ll be going live with Justin Cone later today, drop in and add question and ill try and pose it too him.
Justin Cone Live: Surviving Tool Shifts and Burnout
youtube.com/live/Sg4H4Ye6MtI… via @YouTube
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What if the secret to being a better creative is mastering your nervous system and regulating your state.
I run tiny experiments every month to discover what works for me personally - this month is going to be an isolation tank.
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Not a world of abundance created by AI
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Non-obvious creativity killer. An overstimulated nervous system isn't a creative one. Stress limits your thinking. News increases stress - remove it.
The human brain isn’t designed to process all of the world’s breaking emergencies in realtime.
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I think all the old productivity advice dies in the age of AI agents.
Its 100% about working on things that compound and not getting caught up in fun side projects.
The gap between people working on the right thing and people spinning their wheels is going to be huge.
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"AI = discount" is the dumbest pricing take of 2026.
A dentist who finishes a 4-hour operation in an hour doesn't charge less. She charges more — because she's better at it.
Designers are cutting their rates the day a new model drops because they assume the client wants a smaller
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invoice.
I've asked dozens of clients: what do you actually want from working with an AI-native team; smaller budget, more output, or less work on your end?
Nobody picks smaller budget. Ever.
You're doing 10x the work in a tenth of the time. That's not a discount. That's a
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premium you were too scared to charge for.
What are you actually charging for AI work?
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Today’s email was different.
I thought I’d built the perfect AI content workflow: faster writing, less friction, one hour from idea to draft.
Then I realised the system had quietly removed the most important part of the process.
The thinking.
linkedin.com/pulse/article-d…
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