A Frightening First-Of-Its-Kind 🦠
Our 2025 jersey is the first kit in MLS history that features UV-activated technology, allowing the Black & Glow to illuminate a new path in the soccer retail world.
#Crew96 ✘ @adidasfootball
ALT Image of Malte Amundsen with the UV-Activated kit.
ALT Image of Darlington Nagbe with the UV-Activated kit.
ALT Image of Malte Amundsen with the UV-Activated kit.
Next time you stumble upon an old library in the heart of Ohio, be careful which book you choose...
Because the tale of this terrifying team is sure to give you goosebumps 😱
The Gold Standard, a kit created as a collaboration between @DilleyStudio and @ColumbusCrew, designed and produced by @adidasfootball, retires as a champion.
Incredibly happy for The Crew, their fans, and the city of Columbus. #Crew96
This is Velocity!
A kit that showcases being first, fast and never standing still. Columbus and The Crew are pioneers and it was important that this came though on the design.
@adidassoccer knocked the design out of the park. Amazing to see this concept become a reality.