Joined July 2020
- Tweets 414
- Following 107
- Followers 548
- Likes 350
44 Photos and videos
DoubleLoop retweeted
7 Oct 2025
We founded @DoubleLoopApp to help teams escape the feature factory & drive impact.
Now we’re excited to share that we're joining @Mixpanel — a team that shares our vision. 🚀
👉Read more about our journey and why we’re joining forces with Mixpanel: mixpanel.com/blog/doubleloop…
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DoubleLoop retweeted
16 Feb 2024
Just shipped a new iteration of marketing site. What do you think? doubleloop.app/
cc @tomcritchlow
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DoubleLoop retweeted
7 Feb 2024
At @DoubleLoopApp we're building a system with the primary purpose of keeping strategy and execution in sync; a tool for managing your business driver maps and roadmaps in one place.
To get early access, signup for the waitlist: lnkd.in/gsz2rU9J
Why is it different?👇
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DoubleLoop retweeted
5 Feb 2024
We shipped a new @DoubleLoopApp demo video. Excited to share the product, the specific experiences of our customers, and our future vision. loom.com/share/395283236e414…
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DoubleLoop retweeted
28 Dec 2023
Today’s companies don’t have *codified strategies*. It’s a fundamental missing layer in how businesses operate.
This concept has been percolating at @DoubleLoopApp for a while, so I wanted to take a first stab at explaining... 👇
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DoubleLoop retweeted
16 Nov 2023
Input metrics are so critical for product teams. Yet using input metrics is so hard that most teams give up trying to use them. blog.doubleloop.app/input-me…
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DoubleLoop retweeted
13 Nov 2023
We asked @sumitngupta from @DoubleLoopApp how their team uses React Flow:
“It’s the majority of our core user experience." 😇
DoubleLoop help organizations understand how their work impacts their desired outcomes with React-Flow powered maps. Here's why they use it ✨ 🧵/4
ALT A screenshot of the DoubleLoop app, which shows a graph that displays inputs on the left like Sessions per week and premium trial users, and outputs data on the right like ARR and Monthly Retention
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4 Oct 2023
Dive into this thread to see examples of frameworks and example maps you can draw inspiration from in developing an impacted-oriented strategy for your product, company, or organization.
4 Oct 2023
About a year ago we published a "playbook library" in @DoubleLoopApp to help product/growth teams develop data-driven strategies. It totally failed.
🧵 👇
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DoubleLoop retweeted
20 Sep 2023
We've synthesized what we've learned doing North Star workshops and strategy development sessions into the DoubleLoop Method. It explains how to develop an impact-oriented strategy by mapping impact drivers, placing bets, and learning from outcomes. doubleloop.app/method
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DoubleLoop retweeted
22 Aug 2023
I am playing with @DoubleLoopApp, watching @_abhisivasailam's talk from Data Council, and polishing my course content about North Star Metrics at the same time, so I might turn into a 🌳 once the clock strikes midnight. Cheers!
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DoubleLoop retweeted
9 Aug 2023
From experience, I know the most painful thing for a product leader is losing stakeholder confidence. You end up in "customer reactive mode."
To turn it around, u need to establish clear principles for prioritizing the right customer problems. New post:
blog.doubleloop.app/customer…
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DoubleLoop retweeted
9 Aug 2023
"Relentless customer focus" is insufficient. Not all customer problems are created equal.
A team w/ blind customer focus solves problems that do not further their business.
A team with customer focus business orientation solves problems that lead to long-term results.
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DoubleLoop retweeted
7 Aug 2023
There are bad simplifications related to putting customers at the center of product building:
"Being customer-focused is all you need to build a successful product."
"Customer focus and revenue focus are in tension."
Neither of these is true. Sorting it out w/ this 2x2:
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5 Aug 2023
🗝️ Unlock your team's potential! Focus on business drivers before setting goals to achieve better results with less effort. #OKRs #UnlockPotential
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5 Aug 2023
Breaking free from rigid structures! Discover why our approach embraces dynamic collaboration for more significant achievements. #OKRs #DynamicCollaboration
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4 Aug 2023
📝 Tired of laundry-list OKRs? Let's rewrite the script! Dive deep into business drivers for a strategy that sings. #OKRs #BusinessMetrics
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3 Aug 2023
🔄 Shift your center of gravity! Focus on understanding business driver metrics for a strategy that drives real impact and growth. Join us on this transformative journey! #Strategy #RealImpact
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DoubleLoop retweeted
3 Aug 2023
Love this. Making it easy to orient around Outcomes instead of Outputs is literally why @danielfschmidt and I started @DoubleLoopApp
2 Aug 2023
The best PMs (and companies!) are focused on outcomes over outputs
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2 Aug 2023
Struggling with OKRs? Unlock a strategy that works! Align on shared business drivers for better outcomes and a more cohesive team. #OKRs #BetterResults
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