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Dowsocial Marketing Training @DowSocial

Facebook, LinkedIn, Twitter and social media strategy training for your business

Joined September 2012
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199 Photos and videos
A look at whether your business should be on TikTok and why audience matters more than channel
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Google Ads vs Facebook Ads For Your Business
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Your website should be the foundations your business is built upon
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LinkedIn Ads vs Facebook Ads For Your Business
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Some tips on how to avoid the frustration of getting hacked on Facebook.
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Do You Need To Pay For LinkedIn Premium or Sales Navigator?
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The more you try and sell on Linkedin the less interested in buying people become
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Annoyed by those Meta Support Phising Messages on Facebook?
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Avoid the "Boring Accountant" trap on social media! Instead of just saying you're different, show it. Be unique to stand out and succeed online.
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A look at the three types of people you should be connecting with on LinkedIn
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It can be easy to overthink the type of content that your target audience is going to like. Realistically, we're drawn to stories and people, so instead of using lots of text and talking at a higher level, get down into the detail of the people in your organisation, share case
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This is your daily reminder to never click the boost button on Facebook. If you do, you're just putting more money in Mark Zuckerberg's pocket and extremely unlikely to be generating any extra revenue for you. It is designed purely as a way to make it easy for you to spend
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It is impossible for most businesses to be active on every channel so focus in on one or two key ones. Understand why narrowing your focus to one or two key social media channels can be more effective than spreading efforts across multiple platforms. This video explains the
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Focus on your audience and create content they want to watch then the audience should follow
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Explore the power of social media advertising that works around the clock. This video delves into how continuous online visibility can significantly enhance your brand's reach and impact.
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Meta algorithms are now more effective at understanding customers than traditional methods, emphasising the increased importance of creative elements such as images and texts over targeting.
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Explore the optimal use of artificial intelligence in content marketing, focusing on AI as a tool to aid rather than replace the creative process. This video delves into how AI can enhance content strategies by providing data-driven insights, automating repetitive tasks, and
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Discover effective strategies to enhance engagement and expand your social media following. This video provides actionable tips on creating interactive content, leveraging analytics for targeted engagement, and building a vibrant community. Learn how to authentically connect
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If you advertise on Facebook or Instagram you have probably gotten a call from Meta offering you help and support with your ads. While these calls are intended to offer valuable advice on improving your advertising effectiveness on Meta platforms, the actual experience may not
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The declining influence of hashtags in social media marketing can be attributed significantly to advancements in artificial intelligence (AI) and machine learning. These technologies have revolutionized how platforms understand and predict user behaviour, making traditional
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