we recently exploded an air conditioning brand doing $1k/day in revenue 14 days in and they're already at $14k/day. and just recently: - a BMW car parts brand went from $1k/month on Google Ads to $95k in 30 days - a liquor brand went from $87k/month to $297k/month after we deleted 80% of their account every single time, the problem was never the platform. their foundation was just built wrong. this is what we actually do when we come into an account: - we go through everything before touching anything and show you exactly where your money is going - fix how your products show up on Google so the right buyers actually find you - shift your budget away from people who already know you toward people who have never heard of you - then we build a clear month by month plan around your brand specifically and if we don't add a minimum of 6-figures in cold traffic revenue within 45 days, we work for FREE. if you run an ecom brand doing $50k /mo and Google Ads isn't pulling its weight, comment "GOOGLE" below and I'll reach out directly.

The new era of Google ads is here And it changes everything for eCommerce brand owners From the way you strategize to the campaigns to run to the bidding you use And I just released an entire video going over all these changes Check the comments for link

claude's fable 5 just got banned by the US government. i tested it against Opus 4.8 across 30 active ecom client accounts that did $21M in revenue last month before it went down. opus 4.8 gives you the same results when you know how to prompt it. so i put together the exact 5 prompts we use internally to print money on google ads. follow comment "GOOGLE" and i'll send it over. (repost for priority access)

an automotive brand was robbed of $3.5 million by their own google ads agency. and they had absolutely no idea. they had been running google ads for over a decade.... generating millions every year. reports always looked clean and the agency kept saying everything was working. then they did an end of year review. 70% of all that revenue was coming from people who already knew the brand. google was basically just showing ads to their own customers. the agency made sure the CEO never saw the real numbers. it was all carefully crafted in reports and everything was hidden behind clean-looking dashboards. when they finally discovered the truth, they shut google ads off completely. went from $30,000 a month in spend down to $3,700, then nothing. they came to us as a last resort. we went through the account and 3 problems were immediately obvious… 1. every single campaign was built around existing customers. 50 campaigns running at once, all going after people who already knew the brand. the agency built it this way on purpose because familiar customers convert easily and make numbers look impressive on paper. 2. 1,300 out of 3,801 products had not received a single click in months. one third of their entire catalog is just sitting dead inside the account. dead products send a signal to google that something is wrong with your brand, quietly dragging down everything else running alongside them. 3. products priced at $900 were sitting in the same campaigns as products priced at $3. google was being asked to find 2 completely different types of buyers in one place at the same time. it could not do either properly. this is what we changed: ＞ we rebuilt the product feed before touching a single campaign. - titles rewritten around what new buyers actually search for - images changed to stand out from every competitor - reviews added where competitors had none ＞ 50 campaigns became 3. - one shopping campaign for new customers - one Performance Max focused entirely on new customer acquisition - one branded campaign at $10 a day to hold territory 90% of the budget toward new buyers from day one. ＞ when the shopping campaigns gained traction, we did not launch more. we increased the budget in what was already working and left everything else alone. the brand was spending $3,700 a month on Google Ads when they came to us. in 30 days, they did $299,000 in revenue at a 39x ROAS purely from non-branded traffic. they had to even slow the budget down because new orders were coming in faster than their fulfillment team could handle. they now run a single campaign focused entirely on people who have never heard of the brand.

how ecom brands think google ads ranking works: 1. have the best product 2. spend more than competitors 3. win vs how it actually works: 🧵

17. perceived value beats actual value on google. every single time. 18. the brands winning right now are the ones who made google see their value through the screen 19. we did $8.5M across all client accounts in the last 30 days at 3.6x ROAS following this exact principle if google can't see the value, your customer never will.

I'm no longer gatekeeping Just release the video taking you behind the scenes of an ecom brand we're scaling with Google ads Literally revealed everything from the strategy to the campaign approach and more Link in comments