Client Lead VML, climbing frame, tweeting various interests, sporadically.
Joined July 2011
- Tweets 2,588
- Following 215
- Followers 287
- Likes 2,572
257 Photos and videos
24 May 2023
Get ready for a disruption in #Sales đź’Ą
7 new AI technologies that will disrupt sales by 2027. #GartnerSales #SalesTech gartner.com/en/articles/7-te… via @Gartner_Inc
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22 May 2023
In a World of Needles. Be the Haystack!
@maewow telling us how to scale up your Influencer Marketing
youtu.be/KGOFra7MOJE #WeAreVMLYR @obviouslysocial @VMLYR
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19 May 2023
"Social commerce delivers a means of taking brand love and giving people the opportunity to buy in the moment"
Worth a read - Social commerce: building brand love and delivering growth from @DigitalConstant @VMLYRCommerce
wpp.com/en/wpp-iq/2023/05/so…
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1 May 2023
Very true. Bringing creative and media together, under one roof, works a treat
1 May 2023
Lovely analogy on the splitting of media and creative agencies from @rorysutherland
In Campaign
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21 Apr 2023
This is very very exciting. "With the goal of making a personal and secure AI device that is “more humane and intuitive, with interactions that are seamless, screenless and sensing."
The @Humane wearable doing English->French AI translation in your own voice... wow. (SOUND ON)
Video credit @ZarifAli9
Read the exclusive on the Humane wearable's features: inverse.com/tech/humane-ai-w…
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11 Apr 2023
research shows that older consumers are often better brand ambassadors... 84% regularly posting on social
ogilvy.com/ideas/light-end-t…
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6 Apr 2023
Best account based marketing I've ever seen @SpotifyUSA youtube.com/watch?v=z6XNyP82…
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30 Mar 2023
Gamifying Tax returns. Love it. One for @Nudgestock
30 Mar 2023
TC writer @asilbwrites played the anime dating sim #TH3K that does your taxes for you and it actually worked đź‘€
ALT Tax Heaven 3000 by MSCHF screenshot
ALT Tax Heaven 3000 by MSCHF screenshot
ALT Tax Heaven 3000 by MSCHF screenshot
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30 Mar 2023
The cost per user data here is interesting. The mistake is comparing TikTok and YT (predom education and entertainment platforms) with Facebook and Insta. How TikTok broke social media from @TheEconomist economist.com/business/2023/…
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23 Mar 2023
"Is Oatly sh*t in tea?"
If this isn't excellent editorial content marketing, I don't know what is. oatly.com/things-we-do/stori…
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16 Mar 2023
@djrupture "technology becomes creative when it starts being used in a way that it wasnt originally intended for"
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5 Mar 2023
If you're entertaining enough, you can make more money losing than winning theguardian.com/sport/2023/m…
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19 Feb 2023
Neet analogy from @snarkmarket content is about a good mix of stock (evergreen) and flow (responsive) snarkmarket.com/2010/4890/
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13 Feb 2023
AI's advancement of creativity in 2023 will be looked back on in the same way that the paint tube invention in 1841 is smithsonianmag.com/arts-cult…
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11 Feb 2023
This 4hr Nissan ad needs to be on peoples' mind when thinking about how to get attention and cut through youtu.be/YkcGoztVZiI
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31 Jan 2023
Love this from Slack, turns MVP on its head slightly We Don’t Sell Saddles Here by @stewart link.medium.com/Ss7naIqE2wb
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29 Jan 2023
Reminder that it's the creators that drive the eyeballs as much as the algorithm.
29 Jan 2023
Could this see top creators posting more content to other apps instead? socialmediatoday.com/news/Ti…
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28 Jan 2023
Authenticity is needed as companies balance the role of humans versus bots. All consumers want to feel that genuine connection with a brand.
Top Consumer Trends That Will Change Retail In The Year Ahead trib.al/BkGu1Of
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“Trust is one of the biggest barriers for social commerce conversions.” Christina Miller (@cmariem08), @VMLYRLondon Head of Social, chats to @shotscreative on the state of social in 2023. fal.cn/3vp3P
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