Elate - Verb: Make (someone) ecstatically happy. PR & Comms agency doing great work for global technology & B2B brands. MD is @simonglazer #PR #Communications

Joined February 2013
333 Photos and videos
IBM talking trust, ethics and openness in the future of Generative AI #LTW
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I’m no expert Padel Tennis player, but it's addictive. In this latest blog, we've outlined the initial five commonalities between Padel and Public Relations, but there are plenty more. What do you think? buff.ly/3R0nxBq #TechPR #TechMarketing #B2BTechPR
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In London, it’s still ‘brass monkey’ weather, but what about a Messaging Spring Clean? Is it now time to create, upscale or refine your company and proposition messaging? See our latest blog but what do you think? buff.ly/4bg5M8R #TechPR #TechMarketing #B2BTechPR
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Building an impactful earned media relations campaign in the US (like in the UK) is a long-term commitment for tech firms. With our US partner, we’ve outlined our Lucky Seven Tips to be a success. Any feedback? buff.ly/4cIju5Q #TechPR #TechMarketing #B2BTechPR
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So, what's the difference between mission, vision and purpose? For tech firms navigating a jargon-filled landscape, it’s critical to define these elements! Have a read of our latest blog & we welcome feedback > buff.ly/3wtn2rW #B2BTechPR #Communications #TechMarketing
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A key challenge for #techmarketing execs is describing complex propositions simply, so that they more effectively ‘land’ with the audience. Here's a reminder of six areas to help you be more effective? Thoughts welcome. buff.ly/492sUHf #TechPR #Communications
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In a fast-evolving media landscape, it's challenging for tech brands to secure quality editorial exposure > but whilst very doable, read our blog on other avenues for tech firms to consider as they grow mindshare and reputation in the UK/Europe. buff.ly/3T1uhR4  #TechPR
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Elate Communications retweeted
This Christmas ad for a pub in Enniskillen is better than anything John Lewis has ever put out
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Getting noticed is challenging for tech brands, as buyers are inundated with vendor content hitting them via multiple channels. Read our latest blog with tips to cut through the noise.  buff.ly/3s4o2Rx  Let us know your thoughts  #TechPR #Communications #TechMarketing

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Whether you’re still lounging on your holiday sunbed or steering the PR ship at your business, it's important for marketing leaders to consider how to find that perfect agency comms partner.  Read our latest blog for a few tips > what do you think? buff.ly/3YKvxJr #TechPR

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In tough times, some tech firms shift marketing $ to bottom-of--funnel, but savvy marketing heads appreciate the long-term benefits of investment in brand & comms. See our latest blog with four reasons on why a balanced #marketing approach is key buff.ly/44IVjzX #techpr

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PLANNING A SUMMER OF GENERATIVE AI-ONLY MARKETING?  THINK AGAIN  ChatGPT etc has been spoken and written about everywhere and by everyone, but what about the impact on PR & marketing pros?   Comments welcome on our short blog here: buff.ly/3D123gn #pr #comms #techpr

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UK CEO ⁦@innovateuk⁩ talking innovation, growth, passion & diversity #LTW
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Do your messages need a Spring Clean? Is your story standing out from your competitors & are you staying ahead of the game with clear, authoritative messaging? Do they position your brand as a thought leader? #ThoughtLeadership #TechPR #Messaging
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Great piece by @diginomica on Generative AI and Content ! buff.ly/3MUa2Bs "To be human is to be opinionated. So, be that person. Be what GPT can’t be without scraping your content." Agree & we also need to explore/embrace AI #PR #Comms > thoughts?

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Elate Communications retweeted
FinTech Company EedenBull Appoints Eilin Schjetne as CEO to Spearhead Global Growth ffnews.com/newsarticle/finte… #Fintech #Banking #Paytech #FFNews
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Interesting article about 'Earned Media' & what it really looks like in action!  @InfluencePRMag > buff.ly/43behyw > What's your view? #techPR #b2btechPR

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Is #GenerativeAI coming for lawyers? via @WIRED buff.ly/3xED9jX > view, test and embrace is our view around tech #innovation > what do you think?

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Interesting piece on how people want to start delegating our work to #AI #innovation buff.ly/3V8ipee @TechRadarPro > when will AI make us a cup of tea though?

Tackling the disconnect between #cloud transformation & #ITSecurity @DTX360 with my old chum ⁦@BillMew⁩ with his IT pearls of wisdom! #DTX2022
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