Maximising the value of sports data. We work in Cricket (@CricViz), Football, Horse Racing (@Race_iQ), Rugby (@Oval_Insights) and Tennis (@TennisViz).

Joined November 2023
16 Photos and videos
📊 Data vs. Pedigree: What does stride data tell us about this year’s Derby? 🐎 As the racing world gears up for The Derby this weekend, Sam Kirwan (Data Scientist at Ellipse) breaks down how analysing stride patterns can predict stamina and ground preferences better than pedigree alone. Included in Sam’s key takeaways using the latest @Race_iQ analysis are insights on the favourite (Benvenuto Cellini), the Dante winner (Item) and the value play (James J Braddock). Read the full deep-dive on Racing TV 👉 racingtv.com/news/derby-stri… #HorseRacing #DataScience #SportsAnalytics #EpsomDerby #SportsData
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Ellipse retweeted
Apr 29
We’re proud to announce that CricViz has been appointed as Official Data Collection Services and High Performance Partner for Cricket Australia in a new multi-year partnership. The collaboration will support Cricket Australia’s data centralisation project, delivering advanced performance analytics, live data infrastructure, and enhanced fan experiences across digital and social platforms. This partnership reinforces CricViz’s reputation as the industry leader in performance analysis. By partnering with Cricket Australia, CricViz now provides data services to nine of the 12 Test-playing nations, as well as a collection of the world’s top cricket organisations, tournaments and franchises. We’re looking forward to a long and successful partnership with Cricket Australia. Read the full announcement 👉 cricviz.com/cricviz-appointe… #cricket #SportsAnalytics #SportsTech #CricketAustralia #CricViz #FanEngagement
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Mar 11
🏏 CricViz x London Spirit We are pleased to confirm that CricViz has been appointed by London Spirit as its Performance Analysis provider in a new multi-year agreement. As London Spirit enters an exciting new chapter, we’ll be providing data and analytics services for their men’s and women’s teams, as well as data science support, including for tomorrow's men’s auction. Read the full story 👉 cricviz.com/london-spirit-ap… #LondonSpirit #CricViz #TheHundred #CricketAnalytics #HighPerformance
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We are thrilled to announce that @EllipseData, in partnership with @racecoursemedia, has been named as a Finalist for the Smarter Sports Awards 2026. 🏇 🏆 @Race_iQ has been shortlisted in the ‘Smarter Performance Intelligence’ category. Since its launch in 2023, RaceiQ has been a game-changer for the horse racing industry, leveraging AI and Machine Learning to transform complex GPS tracking data into insights for fans, broadcasters, and participants. Read the full article here 👉 ellipsedata.com/ellipse-and-… Check out the full shortlist here 👉 sportstechgroup.org/smarter-… #SmarterSportsAwards #SportsTech #HorseRacing #DataAnalytics #AI #RaceiQ #InnovationInSport
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Ellipse retweeted
THE RACEiQ CHELTENHAM FESTIVAL PREVIEW PACK IS LIVE We've spent the last few weeks at RaceiQ HQ buried in data to bring you insights from all 12 Grade 1 races next week. Click on this link to download yours for free. Happy Reading! racingtv.com/raceiqcheltenha… @RacingTV | #RaceiQ
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The @Race_iQ Cheltenham Preview Pack 2026 is available to download now. 🏇 📊 We’ve moved beyond the traditional formbook to bring you a collection of RaceiQ insights using our comprehensive suite of innovative horse racing metrics. In this pack, we've highlighted detailed race narratives and hope the 2026 edition of the RaceiQ Cheltenham Festival Preview Pack can add another dimension and serve as a valuable tool when analysing all 12 Grade One jumps races. Download the pack here: racingtv.com/raceiqcheltenha…

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Ellipse retweeted
Very nice piece here from @broadcast_sport on the collaboration between @RacingDubai and @Race_iQ.
Dubai Racing Club has invested in #data and #analytics tool @Race_iQ to enhance its #horseracing coverage. RaceiQ was created through a partnership between Racecourse Media Group and #sports data and analytics company @EllipseData. #DubaiRacingClub broadcastnow.co.uk/tech-inno…
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We’re delighted that @Race_iQ is now part of the race day experience with one of the world’s most prestigious racing organisations. 📊 🏇 @RacingDubai’s addition of @Race_iQ data has enhanced its coverage, benefiting fans watching live at Meydan and audiences tuning in from around the world.
RMG is excited to be collaborating with our partners @RacingDubai on @Race_iQ - data which is transforming how horseracing is analysed, broadcast and understood by fans. See it in action in Friday's broadcast. #DubaiCarnival | #FashionFriday | @RacingTV bit.ly/3NX8gCp
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We’re delighted that @Race_iQ is now part of the race day experience with one of the world’s most prestigious racing organisations. 📊 🏇 @RacingDubai’s addition of @Race_iQ data has enhanced its coverage, benefiting fans watching live at Meydan and audiences tuning in from around the world.
RMG is excited to be collaborating with our partners @RacingDubai on @Race_iQ - data which is transforming how horseracing is analysed, broadcast and understood by fans. See it in action in Friday's broadcast. #DubaiCarnival | #FashionFriday | @RacingTV bit.ly/3NX8gCp
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We’re delighted that @Race_iQ is now part of the race day experience with one of the world’s most prestigious racing organisations. 📊 🏇 @RacingDubai’s addition of @Race_iQ data has enhanced its coverage, benefiting fans watching live at Meydan and audiences tuning in from around the world.
RMG is excited to be collaborating with our partners @RacingDubai on @Race_iQ - data which is transforming how horseracing is analysed, broadcast and understood by fans. See it in action in Friday's broadcast. #DubaiCarnival | #FashionFriday | @RacingTV bit.ly/3NX8gCp
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We’re hiring - last chance to apply! 🚨 We're recruiting for some exciting new roles for @CricViz and @TennisViz. 🏏 Front-end Developer - Mumbai, India 🏏 Senior Product Manager - Mumbai, India 🏏 Machine Learning Engineer - India 🎾 Tennis Data Collection Supervisor - Leeds, UK 🎾 Software Developer (Backend) - UK / India 🎾 Junior Data Scientist - UK / India Apply now 👉 ellipsedata.com/careers/
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Ellipse retweeted
3 Dec 2025
Our latest Substack article is live! Ahead of the second Ashes Test, @benjonescricket explores the distinct rhythms of pink-ball cricket in Australia, what changes, why it matters, and the data behind those dramatic twilight sessions. A must-read for anyone who loves the nuances of the game. 📘 Have a read, subscribe and experience how CricViz data is used to enhance editorial. cricvizanalyst.substack.com/…

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Ellipse retweeted
26 Nov 2025
🚨 For anyone interested in elite competition, data-driven insight and the evolution of high performance in Tennis, this is a must-read. 📰 Using analysis provided by TennisViz, @BBCSport's Harry Poole breaks down exactly why the rivalry between Carlos Alcaraz and Jannik Sinner is redefining the sport. 👇 Dive into the full BBC Sport feature powered by TennisViz Insights. bbc.co.uk/sport/extra/fqr8fc…
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Ellipse retweeted
19 Nov 2025
🔈 Listen now: New Podcast Tom Corrie, @TennisViz's Head of Performance, Media and Broadcast, recently appeared on ‘Control the Controllables’ hosted by Dan Kiernan. In the episode, Tom and Dan share their personal experiences as coaches and dissect some of the highest-profile rivalries, including Carlos Alcaraz and Jannick Sinner. Listen here 👉 controlthecontrollables.co.u…
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Ellipse retweeted
20 Oct 2025
✨ Diwali at CricViz in Mumbai ✨ Last week, our Mumbai office lit up with festive spirit as we came together to celebrate the joy and brightness ahead of Diwali 🪔 From colourful rangolis and glowing diyas to laughter-filled conversations and sweet treats, the day was a reminder that it’s the people who make every celebration truly special. At CricViz, we believe in creating moments that bring our team closer, and this festival of lights was the perfect way to do just that. Here’s to new beginnings, shared successes, and a year filled with light and positivity. Happy Diwali from all of us at CricViz! ✨ #CricViz #DiwaliCelebration #FestivalOfLights #MumbaiOffice #TeamCricViz #TogetherWeShine #WorkCulture
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3 Oct 2025
On Tuesday evening, alongside colleagues from @racecoursemedia, we attended the @LeadersBiz Awards 2025, where @Race_iQ was nominated in the Tech Breakthrough category. With only seven award categories in total, being shortlisted was a huge achievement and we were delighted to finish 3rd. This recognition is a testament to the fantastic work of the whole RaceiQ project team.
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24 Sep 2025
Earlier this month, @EllipseData Product Director, Rob Sheppard, participated in a panel discussion at the “AI in Equine: How Technology Can Keep Horses Safer” event, hosted by @TheIrishField. Rob highlighted how @Race_iQ metrics can be used to identify performance trends and make data-driven decisions regarding a horse’s welfare. Read a summary of the panel here 👉 theirishfield.ie/racing/feat…
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Ellipse retweeted
4 Sep 2025
📢 New Partnership Announcement: @CricViz X @BLACKCAPS We’re thrilled to join New Zealand Cricket as their Official Performance Analysis & Scoring Partner in a multi-year deal. 🏏 Through this partnership, CricViz will deliver: 🔹 Advanced performance analytics & dedicated analyst support 🔹 FastPath live data collection ball-by-ball video tagging 🔹 Integrated feeds for broadcast & scoreboard graphics 🔹 Custom fan platforms with scores, stats, visuals & video Together, we’re building a data-driven future for New Zealand cricket — enhancing decision-making on the field & deepening fan connections worldwide. 🌍 Read the full story 👉 cricviz.com/new-zealand-cric… #CricViz #NZC
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3 Sep 2025
New Partnership Announcement: @EllipseData X Abelson Sports 🤝 We’re excited to be partnering with Abelson Sports and bringing our unique markets to a broader audience through their trusted and high-quality distribution network. Full announcement 👉 abelsonsports.com/abelson-sp…
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Ellipse retweeted
30 Aug 2025
📺The Great Indian Cricket Show launches this weekend on Doordarshan. Partnering with Prasar Bharati, we’ve created a show that combines @CricViz's data-driven storytelling with Doordarshan’s iconic reach, connecting millions of fans to the past, present, and future of Indian cricket. Here's a first look at what’s to come 👇
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