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Epic Signal @EpicSignal

Growing brand communities in digital video

Joined January 2014
  • Tweets 199
  • Following 59
  • Followers 1,608
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Did TikTok Do More Than Build A Perfect Algorithm, Did It Also Build The Perfect UI For Capturing Preference? epicsignal.com/blog/2020/9/2…
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When Influencers Can Give You More Views Than Cable Networks, Why Are We Not Seeing More Breaking News There? epicsignal.com/blog/2020/9/2…
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Two Lessons Napoleon Can Teach Us About a Adapting Our Strategies To A New Reality epicsignal.com/blog/2020/9/2…
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Charli D’Amelio's Successful Partnership With Dunkin’ Proves That Influencers Will Continue To Dominate Marketing For The Foreseeable Future epicsignal.com/blog/2020/9/2…

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The Pratfall Effect: What Most Advertisers Miss In Influencer Marketing brendangahan.com/the-pratfal…
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Are TikTok Stars Just Using Competing Platforms Like Instagram Reels As A Way To Boost Their Following? epicsignal.com/blog/2020/9/1…
Don't Stereotype Influencers On Any Platform, Each One Has Thousands Of Creators With Unique Topics And 1 Million Followers epicsignal.com/blog/2020/9/1…
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Read How This 18-Year-Old TikTok Star Built a Business With 5 Million Followers From Our Founder entrepreneur.com/article/355…

How This 18-Year-Old TikTok Star Built a Business With 5 Million Followers

TikToker Ryan Shakes shares how he built a devoted and engaged following.

entrepreneur.com
Facebook Video Will Need To Double It's 26 Minutes Daily Watch Time Watch Time Average To Beat YouTube epicsignal.com/blog/2020/9/9…

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Shoppertainment Received A Huge Boost In Adoption Because Of The Pandemic epicsignal.com/blog/2020/9/8…
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Mekanism Chief Social Officer & Founder of @EpicSignal, @brendangahan weighs in on why venturing into meme-based marketing can be risky for brands. Read it here via @Digiday. digiday.com/marketing/a-diff…

'A different language': Why venturing into meme-based marketing can be risky for brands

Bud Light is one of a number of brands that has been diving deeper into meme culture. But there are some potholes to mind.

digiday.com
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Creators, Like Bella Thorne, Are Creating A World Where Income From Advertisers Will Lose Importance epicsignal.com/blog/2020/8/2…
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What YouTuber ZHC Can Teach Advertising About Continued Attempts And Consistent Refinement epicsignal.com/blog/2020/8/2…
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Driven Away By Plummeting Reach, Brands Are Now Finding More Success On Private Channels Like SMS, Discord, And Whatsapp epicsignal.com/blog/2020/8/2…
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The Skinner Box: Why Instagram Will Never Remove Likes brendangahan.com/the-skinner…
More Creators To Develop Their Own Apps, Or At Least Co-Brand, As Others See Success epicsignal.com/blog/2020/8/1…
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Shroud's Return To Twitch Netted 300K Unique Viewers An Hour, Nearly 3MM Total, As Much As Major Network TV epicsignal.com/blog/2020/8/1…
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Live-streaming E-commerce In The U.S. Maybe Slow To Start, But Will Change Things On Social Forever epicsignal.com/blog/2020/8/1…
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Are there less bots on TikTok vs. Instagram? Let's talk about that. epicsignal.com/blog/2020/8/1…

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