Beyond proud & humbled to have worked on this campaign
@everything_imd. It was one of the most challenging but rewarding things we've ever done & it means so much to us personally and collectively to put our heart & soul into something that contributes to real societal change.
Knives impact everyone. ⛔️
You.
Your family.
Your friends.
Your community.
Do you know the potential consequences of your actions?
I don’t want to see another family go through the devastation of losing a loved one to knife crime.
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