Solving the barriers of Web3 onboarding:
@Immutable and our flagship game @blastroyale ๐ซ
Blast Royale: with over 500k total installs, over 1.5k daily installs and over 36% day 1 retention, is on track for a global launch to engage web2 players with a real game for real gamers.
Immutable Passport: recently hit 200k users, giving players the ability to access games and marketplaces with one secure profile, allowing everyone to explore new worlds with their assets, achievements, and identity intact.
๐งช The Plague Doctor NFT collection is a sign of a product market fit for web2 and web3 users, leaning into this could strengthen our authority as a game changer in this space ๐๐ป
Web2 gamers
โข Are super excited and go crazy to get their hands on an exclusive character
โข Do everything they can to get on the whitelist to get a new character in the game
โข It's a free airdrop, so no barriers to purchase
Main incentives - new character to use and show off in game and to friends content completion aspect (catch 'em all).
Main blockers - need crypto wallet (pre-IMX passport), but so far not a major deterrent as they work it all out.
Web3 players
โข
@CorposNFTs holders (web3 and web2 gamers) get to vote and design the character
โข Get the airdrop for free
โข Happy to grind due to NFT ownership and the fun of trading
Main incentives - price speculation, exclusivity, NFT owned decisions, future benefits and rewards.
Main blockers - the only blocker we see at the moment is the user experience of transferring items between wallets and marketplaces.
This is a web3 problem, but we don't need to wait for web3 solutions, we are trying to solve it ourselves through UX, communication and our own tech.
Opportunity
Break down the barriers of web2 > web3 through
@Immutable Passport technology and an in-game marketplace where trading NFTs is a seamless experience, where the UX and UI looks as normal as any other game they are familiar with.
We firmly believe that @blastroyale will be one of the leading games to bring Web2 players into Web3 ๐ซ