I'm Monina Castillo, a PR Specialist/Event Planner, freelance writer, a lover of Fashion, Art, Design, Photography & Music! Former #SofarLA PR Manager.

Joined March 2009
324 Photos and videos
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Philippine Superstar Girl Group #BINI sets new record as the most-viewed 2026 female performance at Coachella on Instagram, surpassing 30.1M views! 💪🇵🇭🌟🌟🌟🌟🌟🌟🌟🌟💥🏆🥇👁️👩‍🎤🎤🏟️🏜️🎡2⃣6⃣🔥👑🩷 #BINICHELLA #BINI_Coachella #Coachella2026 @BINI_ph
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Coachella was born because Pearl Jam boycotted Ticketmaster in 1993. They played a concert at the Empire Polo Club in Indio to prove you could put on a show without the monopoly. That concert proved the desert site could handle a massive crowd. Paul Tollett and Rick Van Santen of Goldenvoice took note, and launched Coachella at the same venue in October 1999. Tickets were $50 a day. It nearly destroyed the company. Goldenvoice lost $850,000 on the first festival. Headliners like Rage Against the Machine and Beck agreed to defer their pay so the company could survive. By 2001, Tollett was so broke he sold Goldenvoice to AEG for $7 million. AEG. The company that owns Crypto.com Arena, The O2, and operates as the other half of the concert industry duopoly alongside Live Nation/Ticketmaster. The anti-Ticketmaster festival sold itself to the Ticketmaster economy for $7 million. Today Coachella generates roughly $160 million in ticket revenue alone. American Express pays $5 million a year just for branding. Dorsia sells main-stage suites starting at $70,000 per weekend. Villas near the grounds rent for $150,000. Justin Bieber is making $10 million for two Saturday night sets. In 1999, the headliners agreed to get paid later because the festival couldn't afford them at all. Tollett sold for $7 million. The festival now grosses that in about 11 hours of ticket sales. Pearl Jam boycotted the machine. And accidentally built the venue for one.
Fun fact: Coachella Valley Music and Arts Festival started in 1999 to push back against high ticket prices. Now it’s $649 to get in, $20 for a beer, $17 for coffee and $150 for a caviar burger. Mission accomplished.
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IT’S THAT TIME Celebrated another year with a Big Sur–Carmel–Monterey getaway—highly recommend for perspective and selective age amnesia 🌊Feeling lucky, grounded, and ready for what’s next! #Aquarians ♒✨ A belated thank you to everyone who sent birthday wishes on February 1🙏🏼
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18 Aug 2025
So cute snoopy
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R.I.P. Ozzy Osbourne.
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I still remember hearing people in the theater cry during this moment between Val Kilmer & Tom Cruise in Top Gun: Maverick. I’m so incredibly thankful Cruise insisted on this scene because this moment is forever. RIP, Iceman.
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2 Apr 2025
Always in tears🥹😭 when I see this #TopGun2 scene superbly acted by Val and Tom. Message connects and is so poignant. #RIPValkilmer 🙏🏼 for all the amazing movies🕊️ youtu.be/fV0ApOOSGBc
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Good luck to all the Oscar nominees. And remember…
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16 Jan 2025
The lineup for the Fire Aid benefit concert in LA on January 30th has been unveiled. Tickets go on sale January 22nd.
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NEW: Los Angeles just posted maps that let you look up the damage assessment at a specific address, including photos. Eaton Fire: recovery.lacounty.gov/eaton-… Palisades Fire: recovery.lacounty.gov/palisa…
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4 Jan 2025
HAPPY NEW YEAR! 🎉✨ GET BUZZED ON LIFE! Happiness is a choice— make the simple decision to prioritize what brings you joy. So, in my pictorial recap for 2024, I look back at the simple things and moments that did that for me. Cheers🥂
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9 Dec 2024
Just when I thought my love for cooking had simmered down, the holidays reignited the flame! 🍳 🔥 Using my @ourplace pan, I remembered why I ♥️cooking. From searing to sautéing, everything just felt effortless. It felt nice creating something yummy like my Chipotle Shrimp!
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