What the best Farmers do - Can AI manage your Farm? We have a subscriber who is building his own Farm Management tool through the AI platform Claude. He runs a Sheep breeding and trading operation, and the program will oversee his Fertiliser program; it will let him know how much grass he has at any one time. It will tell him how many trading Lambs he can buy at any one time, and what the margin will be. And it also runs his Feedlot. He is 6 months into the build and has already got some proof of concept. This bloke is one of the smartest Farmers I know, so when he told me about it, I never doubted it wouldn’t work. The best Farmers are innovative. Join us here - thefarmersclub.com.au/ Have a great Monday.

What the best Farmers do - Words that matter We put up a snippet in our newsletter that business Coach Chris Green wrote recently on LinkedIn. Read the post here. One of our subscribers who runs a fair sized Farming operation in England said this: Hi Dwain,   Me again, I’ve learnt a fair bit from your newsletter, but shit the bed the piece below hit me in the forehead like a wrecking ball!   We had a fatality here back in 2018, something which I will never truly recover from, but the words just resonated on how my life has become as we’ve got bigger. I’m often accused of being present but not in the room by my wife, and this article just struck home on every point on where I’ve ended up. From the outside, a great business but one I can never switch off from, and where I feel so leant on by so many that the weight is suffocating!   Off to find a mentor. Thank you. Those words mattered. The best Farmers are very open to advice from others. Join us here - thefarmersclub.com.au/ Have a great Sunday

What the best Farmers do - The “F-off” email idea. I recently read about a lady who sends out a cold email to an influential person each week, telling them about her business. And she has been doing it for years. Good idea, I thought. I started sending our paid newsletter out to a few influential people in the Ag space that probably would never have heard of us. We call them the “F-off emails" after an incident we had at our Farm Tender business when a cold text went to someone, and the reply was “F#*k off you parasite". We’ve only been doing these send-outs for 2 weeks now, and the response has been great, with 2 new subscribers and some replies. Now a few more people know who we are. The best Farmers don’t let their ego get in the way of a great opportunity. If you’re in business, give the “F-off” email idea a try. Join us here - thefarmersclub.com.au/ Have a great Saturday.

What the best Farmers do - Why not Sheep? This needs to be a topic at @LambExAU Yesterday, we spoke about the huge Virtual Fencing trend that is gripping Ag worldwide. The flywheel is spinning fast. But it’s all about Dairy and Beef Cattle, and no one is even considering Sheep. Yes, that’s right. None of the 5 or 6 Virtually Fencing companies has Sheep as part of their expansion. Our very best Sheep Farmers would love to have it as an option. Because if the Cattle guys get the upper hand, which they will, it could see acres shift from less Sheep to more Cattle. Is there a lot at stake here? Join us here - thefarmersclub.com.au/ Have a great Friday.

What the best Farmers do - Some flywheel action in Ag. It's the hottest thing in Ag right now.... Businessman and author Jack Weld coined the term "flywheel effect." It’s when a business starts out slow and gains momentum through growth and keeps building from there. Flywheel businesses are rare in Ag because we operate mainly on the 1-percenter growth model. It serves us well. But there is a flywheel industry happening in Ag as we speak: Virtual Fencing. Farmers have gone beyond researching the system to asking, 'How do I get it?' They are falling over each other. And those Farmers who implement it are seeing lifestyle and business-related benefits instantly. We talk about the best Farmers and what they are doing, but Virtual Fencing will make anyone who takes it on more efficient. Join us here - thefarmersclub.com.au/ Have a great Thursday.

What the best Farmers do - What’s a club? It’s a good question to ask. When we started The Farmers Club, we thought long and hard about what a great club look like. We naturally went and studied the local sporting clubs, which many of us are, or have been, involved in. The conclusion we came to was that a club should be a place where you give a little, but get a whole lot more in return. So there has to be value in a subscription or membership to a club. If some of the very best Farmers see that value in our little club, then we are on the right track. Is there a club you get measurable value from? Join us here - thefarmersclub.com.au/ Have a great Tuesday.

What the good Farmers do - Cash flow management tip that works. When we founded the Farm Tender, I thought the most important thing we needed to do was manage our cash flow. So we started putting money aside incrementally for all the known expenses that pop up. You know, PAYG tax, GST, super, commissions, web hosting, etc, etc. We put aside a small amount into a seperate (5 different ones) bank accounts each week so that when it came time to pay these bills, the money was there. This system has served us very well over a 14-year period, and we believe every business could manage cash flow better if it followed this formula. What tips do you have for managing cash? Join us here - thefarmersclub.com.au/ Have a great Monday.

What the best Farmers do - Some Farmers do have em..... Riordan's Grain CEO Jim Roirdan had this to say during the week: "You need to be looking at them rather than looking for them”. What’s he talking about? Yep, Farm Inputs for Cropping Farmers. Like how on-Farm storage Grain gave the Grain marketing power back to the Farmers, on-Farm Inputs storage will give the timing and decision-making power into the Farmer's hands. Many Farmer's will say I can't afford to do this. Jim believes Farmers can't afford not to. Join us here - thefarmersclub.com.au/ Have a great Saturday.

What the best Farmers do - They adapt to climate variability I just want to point out that when we talk about climate variability, we are not talking about net zero. Nigel Kerin has been talking about developing his Farming system around climate variability for years. It took me a couple of years to catch on to what he was talking about. And the other day I got it; it all became clear. You could argue that adapting your Farming systems to climate variability is as important as timing. They are probably closely related. The example Nigel gave me that got me over the line in my understanding was the purpose of the Feedlot industry in the US (Feed Yards). It’s because of the snow; calves can’t reach their potential growth rates in the snow. So they are sent to a Feed Yard. I urge every Farmer to look closer at designing their systems around Climate variability. These are where the opportunities are. Join us here - thefarmersclub.com.au/ Have a great Friday.

What the best Farmers do - They want to keep getting better. One of the best things about what we do at The Farmers Club is that we get to engage with the very best Farmers going around. It’s like one continual masterclass. It's infinite; it never ends. On the back of that, we get to build a knowledge bank of all the little (and not-so-little) things that make a real difference. I presented a list of a dozen things the best Farmers do at a Farmer's board meeting the other day. They were humble enough to want to learn from others, even though they had a successful operation themselves (they employ 100 people). The best Farmers want to keep getting better. Join us here thefarmersclub.com.au/ Have a great Thursday.

What the best Farmers do - Why is timing a compounding thing? We asked our subscribers what separated the best Farmers from the also-rans. It was timing. Getting your timing right is crucial. That means plenty of preparation in advance. The good ones know when to execute. We say timing is a compounding thing because if you miss something or are late, it compounds in a negative way. You end up getting further behind. Join us here - thefarmersclub.com.au/ Have a great Wednesday.

What the best Farmers do - How to get to the top 10%.... Join us here - thefarmersclub.com.au/ Yes, it's as simple as that.... We wrote an article in our newsletter with 3 bits of advice for young people who want to go places in Ag. It was basically answer or reply to any calls, texts, and emails. Don't be late and do what you say you are going to do. We had a heap of replies on this one. Here is a good one from a respected Ag person... Hi Dwain, I like your rules. Sometimes we just need to get the basics right. I had a Rep book a meeting with me one day to ask what he needed to do to become a good rep. I said, "Great question, get your notepad out. 1. Answer the phone when we call. 2. Return a call when we leave a message." His pen paused, waiting for more advice. And then he said, "What else?" I said, "Nothing else. If you do that, you will be in the top 10%." Have a great Tuesday.

What the best Farmers do - Have you had the crystal ball out lately? We are in a protein boom, right? And the best Farmers are taking advantage of this. Just knowing the world has fallen in love with protein means they can go harder, and they are. In business, we have to keep the crystal ball close handy, and not be afraid to see into the future a bit. The best Farmers are taking a glimpse around the corner to see what's ahead. Join us here thefarmersclub.com.au/ Have a great Monday.

What the best Farmers are doing Don't stay too long being a generalist.... Join us here - thefarmersclub.com.au/ There is this Farmer in the Cropping game who, at the tender age of 30-odd (I don’t know his actual age), has become an influencer. Yer, people ask his advice on all things Cropping. How has that happened? Young people in Ag (we were all there once) start out as generalists and gradually become specialists as we get older. If you have been around the paddock a few times, then look back and think about how your Farming life has unfolded. So what happened with this young Cropping guy was that he turned specialist much quicker than most. He knew early what he wanted to do and pursued knowledge at an insatiable rate, made his mistakes early and learnt the caper backwards. So, if you want to be influential or if you want to get somewhere quickly in your industry, specialise quicker than others. The best Farmers are specialising. Have a great Sunday.

What the best Farmers do - The Farmers Club Join us here - thefarmersclub.com.au/ Are you servicing yourself? Someone said to me the other day that we have all these problems; they surface every day, and new ones appear from nowhere. But when you have a health problem, your problems go from many to just one. We service the Ute, we service the Tractor, but for some reason, as Farmers, we don't service ourselves. The switched-on people I know get a checkup each year, and they don't just get the regular "bloods"; they ask for extra checks, heart machine, brain scan, etc. When I was on the Farm, we had a Livestock Agent called Don Murphy, who served our family for 5 generations. He had a big gut on him; he smoked, he drank a lot, and he ate the wrong things. But he did his checkup each year, and all he wanted to know was where he was at. That's all. Are you getting your regular checkup?

Best part - Around 60 growers joined the new SwarmFarm AutoFill system in action alongside the SwarmBot platform and WEED-IT | Powered by Rometron integration. But the best part of the day wasn’t the demo itself. It was the conversations afterwards. Farmers standing around talking about: 👉 Running longer hours without extra labour. 👉 Reducing fatigue during Spray windows. 👉 Smaller, lighter systems instead of bigger. Machines. 👉 What Farming could look like 5–10 years from now. That’s the exciting part about this industry right now. Agriculture is starting to rethink assumptions that have existed for decades. Summary - This is exactly it. It’s probably the most important part of this type of Farmer get-together day. It’s the debrief afterwards. It’s where Farmers learn from each other. It’s where Farmers compare notes. It’s where Farmers gain confidence about what they are doing. Join us here - thefarmersclub.com.au/

The Farmers Club newsletter - What my feeling was when I saw the green line graph for the first time. Join us here - thefarmersclub.com.au/ We love the green line graph (see below). But I was wondering what it meant to you? What is the feeling you get when you look at it? I remember the feeling I got when I first saw it. It was like a wake-up call, knowing that doing business in the Ag space from 2025 (when I first saw it) onward would require a new level of skills. I think, from that day on, I wanted this newsletter to be a vehicle for subscribers to help them stay on the green line. So that’s the focus now. We all need to be thinking about the things we need to do to help us stay on the green line forever, because the alternatives are not great. The green line graph keeps me focused and accountable. Have a great Thursday.